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Ideas for Digital Marketing
Educators
#StukentDS18
STUART DRAPER
FOUNDER & CEO OF STUKENT
& AUTHOR OF DIGITAL MARKETING ESSENTIALS
@Stu_Draper
#StukentDS18
STUART DRAPER
@Stu_Draper
forum.stukent.com
The Perfect Pedagogy
STUART DRAPER
@Stu_Draper
#StukentDS18
Our mission is to help
educators help students
help the world.
#StukentDS18
Ideas to Market your Digital Marketing
Course
#StukentDS18
STUART DRAPER
@Stu_Draper
Let the students (and potential employers) do the work for you
Marketing society
Class assignment
Email blast the business school (and other schools)
Run a remarketing campaign
Sell them on the first day of Marketing 101
Offline methods too
Ask businesses for budget (even Stukent)
Make a Case for More Digital Marketing
Courses or a Digital Marketing Major
#StukentDS18
STUART DRAPER
@Stu_Draper
Linkedin
Connect with Students
Connect with Alumni
Use Job Board Data
Student Survey
Alumni Survey
Record Video Testimonials
What Courses Matter?
#StukentDS18
STUART DRAPER
@Stu_Draper
Overview of Digital Marketing
Social Media Marketing
Marketing Analytics
Business Writing / Content Marketing
Visual Media
Mobile Marketing
Media Planning
Great places to learn more and stay sharp:
#StukentDS18
STUART DRAPER
@Stu_Draper
SearchEngineLand.com
SocialMediaExaminer.com
Follow Influencers on Social Media
Google.com/webmasters
Blog.google/products/ads/
Thinkwithgoogle.com/
FB, Insta, Pinterest, Twitter, Linkedin all have blogs
Stukent Blog and Products
Can Stukent Help You More?
#StukentDS18
STUART DRAPER
@Stu_Draper
Sponsor research
Sponsor continuing education
Sponsor a conference
Provide data
Provide more training?
We have a special invitation for you….
...watch this short video...
#StukentDS18
STUART DRAPER
@Stu_Draper
Early Bird Pricing
Good through this Sunday at
Midnight so ACT FAST
FULL PRICE IS $697
JUST $297 UNTIL
SUNDAY
Register at ProfCon19.com
#StukentDS18
STUART DRAPER
@Stu_Draper
Exclusive VIP Tix
Available to first 25 registrants
at no additional cost!
1. You get a VIP Exclusive Club shirt
Everyone else gets a white one.
1. Front rows reserved for VIPs
2. We will have excursions/private
tours lined up with limited space
at discounted prices. VIPs will get
first dibs on those
3. Special dinner with the speakers
Register at ProfCon19.com
#StukentDS18
WIN ONE
GIVE ONE
We’re giving away two free
tickets to #ProfCon19 today
during #StukentDS18.
HOW TO WIN
1. There will be 3 links in the chat box on the
right with our ProfCon announcement posts
to LinkedIn, Twitter, and Facebook.
1. Share and comment on the posts and tag
the person/friend/colleague you would
want to take with you if you win.
1. You have until 12:30 PM Mountain time
today (end of conference) to do this.
1. We will select a winner live.
#StukentDS18
STUART DRAPER
@Stu_Draper
Get more info at
ProfCon19.com
See you in Yellowstone!
#StukentDS18

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Stuart Draper - Fall Stukent Digital Summit

  • 1. Ideas for Digital Marketing Educators #StukentDS18 STUART DRAPER FOUNDER & CEO OF STUKENT & AUTHOR OF DIGITAL MARKETING ESSENTIALS @Stu_Draper
  • 3. The Perfect Pedagogy STUART DRAPER @Stu_Draper #StukentDS18
  • 4. Our mission is to help educators help students help the world. #StukentDS18
  • 5. Ideas to Market your Digital Marketing Course #StukentDS18 STUART DRAPER @Stu_Draper Let the students (and potential employers) do the work for you Marketing society Class assignment Email blast the business school (and other schools) Run a remarketing campaign Sell them on the first day of Marketing 101 Offline methods too Ask businesses for budget (even Stukent)
  • 6. Make a Case for More Digital Marketing Courses or a Digital Marketing Major #StukentDS18 STUART DRAPER @Stu_Draper Linkedin Connect with Students Connect with Alumni Use Job Board Data Student Survey Alumni Survey Record Video Testimonials
  • 7. What Courses Matter? #StukentDS18 STUART DRAPER @Stu_Draper Overview of Digital Marketing Social Media Marketing Marketing Analytics Business Writing / Content Marketing Visual Media Mobile Marketing Media Planning
  • 8. Great places to learn more and stay sharp: #StukentDS18 STUART DRAPER @Stu_Draper SearchEngineLand.com SocialMediaExaminer.com Follow Influencers on Social Media Google.com/webmasters Blog.google/products/ads/ Thinkwithgoogle.com/ FB, Insta, Pinterest, Twitter, Linkedin all have blogs Stukent Blog and Products
  • 9. Can Stukent Help You More? #StukentDS18 STUART DRAPER @Stu_Draper Sponsor research Sponsor continuing education Sponsor a conference Provide data Provide more training?
  • 10. We have a special invitation for you…. ...watch this short video... #StukentDS18 STUART DRAPER @Stu_Draper
  • 11. Early Bird Pricing Good through this Sunday at Midnight so ACT FAST FULL PRICE IS $697 JUST $297 UNTIL SUNDAY Register at ProfCon19.com #StukentDS18 STUART DRAPER @Stu_Draper
  • 12. Exclusive VIP Tix Available to first 25 registrants at no additional cost! 1. You get a VIP Exclusive Club shirt Everyone else gets a white one. 1. Front rows reserved for VIPs 2. We will have excursions/private tours lined up with limited space at discounted prices. VIPs will get first dibs on those 3. Special dinner with the speakers Register at ProfCon19.com #StukentDS18
  • 13. WIN ONE GIVE ONE We’re giving away two free tickets to #ProfCon19 today during #StukentDS18. HOW TO WIN 1. There will be 3 links in the chat box on the right with our ProfCon announcement posts to LinkedIn, Twitter, and Facebook. 1. Share and comment on the posts and tag the person/friend/colleague you would want to take with you if you win. 1. You have until 12:30 PM Mountain time today (end of conference) to do this. 1. We will select a winner live. #StukentDS18 STUART DRAPER @Stu_Draper
  • 14. Get more info at ProfCon19.com See you in Yellowstone! #StukentDS18