Design for User Experience

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This is a presentation I gave to my work colleagues for our 4th Quarter meeting. Hat tips to 37 Signals and This is Broken.

Empresariales Tecnología

Design for User Experience, Steve Agalloco

User Experience n. the overall experience and satisfaction a user has when using a product or system

User Experience is multifaceted!

[object Object],[object Object],[object Object],- Information Architecture - Interaction Design - Ethnography - Branding - Library Science - Usability

A story…

Thirsty, vending machine

The solution?

Transparency

What is an experience?

Language for communication: Signs & Labels Affordances

Experiences can be designed

Unconscious vs. Conscious Focus on the problem; not on the solution

Redefine the problem

Observe, Listen, Try then do it all over again

Do you want to know the weather? Or what to wear tomorrow? Or how long the commute will take?

Sometimes it’s worth Going the extra mile

Be smarter than the machine

Remove unnecessary barriers

Design for use

Only communicate what is necessary

User Experience at Ethicon

Before & After Before: Lots of work in Excel Difficulty Reporting on Data After: Slightly more work in Excel Web Upload Web Administration Improved Reporting

End-User Satisfaction 

Where next?

Complexity Kills

Less is less

Shorter projects, more iterations

Thank You!

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Insurers' journeys to build a mastery in the IoT usage

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