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Using
Social Media to
help people to
help each other
Sue Beckingham | Sheffield Hallam University
Invited Keynote Speaker
Our Sheffield Neighbourhood Watch
How can social media help?
Posts on Facebook can be shared
Posts on Twitter can be retweeted
shared
messages
wider
community
reach
Communities can create
a 'ripple effect' using social media
reaching much further
than you might expect
Via:
• personal profiles
• pages
• groups
Profile:
Page:
Group:
enable public figures, businesses,
organizations and other entities to create an
authentic and public presence on Facebook.
allow people to come together around a
common cause, issue or activity to organise,
express objectives, and discuss issues.
this is a user's personal page, listing their
friends, interests, group memberships, and
recent activity on the site.
1
3
2
Profile:
Page:
Group:
Visible to everyone on the internet by default.
Anyone can like a Page, receive their
updates and interact with them.
Option to make it publicly available for
anyone to join, require administrator
approval or keep it private and invitation only.
Users can control which parts of their profile
are visible to others. Choose to share with
friends, friends of friends, or the public.
1
3
2
Public
Tweets
Protected
Tweets
Accounts with protected Tweets
require manual approval of each and
every person who may view that
account's Tweets.
Anyone can view public Tweets and follow
you, however you do have the option to
block followers. Users can send private
direct messages to those who follow them.
1
2
Public
Tweets
Protected
Tweets
Tweets are only be visible to your
approved Twitter followers.
Tweets are visible to anyone,
whether or not they have a Twitter
account. (the default setting)
1
2
Community Sharing
Follow on
https://www.facebook.com/Watchsheffield Follow
by liking
the page
Interacting with posts
Choose to:
• Like a post
• Comment on a post
• Share a post
"One of my neighbours was at
home and spotted a couple of
dodgy blokes hanging about.
She messaged the group and
someone else looked out and
noticed same blokes had moved
and were round the back of our
row of houses. One of them
then contacted the police, who
arrived to find said blokes
halfway up the adjoining field
with a laptop and various other
things belonging to another
neighbour.
Shortly after that my neighbour
who had been burgled, for the
second time, set up the
neighbourhood watch and the
Facebook Group. I used it the
other night when we spotted
someone trying next doors van."
https://www.facebook.com/onlinesheffield
https://www.facebook.com/missingpeople.uk
https://www.facebook.com/southyorkshirepolice
Twitter
Community Sharing
Follow on Twitter
https://twitter.com/WatchSheffield
Twitter
REPLY
RETWEET
FAVOURITE
Think before you post
Stay Safe on
Know how to edit your Privacy Settings
Think carefully about personal
information you share via social media
Don't publically share
• email addresses
• phone numbers
• postal address
• any banking information
Don't advertise you are going away on
holiday
Don't openly share you are expecting
delivery of valuable items
Don't share your password
Consider other ways to communicate
personal or private messages
Sheffield
• Facebook: https://www.facebook.com/Watchsheffield
• Twitter: https://twitter.com/WatchSheffield
National
• Website: http://www.ourwatch.org.uk/
• Facebook: https://www.facebook.com/ourwatch
• Twitter: https://twitter.com/N_Watch
• https://www.facebook.com/safety/
• https://support.twitter.com/articles/76036-
safe-tweeting-the-basics
• https://www.getsafeonline.org/
• http://www.staysafeonline.org/
• http://www.thinkuknow.co.uk/
• http://www.bbc.co.uk/webwise/topics/safet
y-and-privacy/

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