This document provides a guide for new affiliates on choosing and promoting offers through cost-per-action (CPA) networks. It discusses how to get accepted by networks, choosing offers, types of websites and content that will be accepted, how to track campaigns, and forms of advertising such as pay-per-click, articles, blogs, emails and banners. The best offers are those complementary to an affiliate's site niche that require minimal information from visitors, such as contact details for leads. Affiliates can promote multiple offers across different sites and should regularly monitor campaign performance to optimize advertising spend.

1. Newbies Guide to CPA
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2. Table of Content
How do I know What CPA I Should Choose? 3
How do You Get Accepted by a CPA Network? 3
What Type of Website will Allow me to be Accepted? 4
Some CPA Networks 5
Do some Offers have a certain Time Life? 6
With regards CPA what does EPC Mean? 6
What are the Best CPA Offers? 7
How Many Offers or Products Can I Promote? 7
How Do You Compare CPA Offers? 8
What is the Best Form of Advertising for Your CPA Offer? 8
How do I Track my Campaigns? 9
Free Gift 10
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3. How do I know What CPA I Should Choose?
It does not really matter what CPA network you choose. When
you are checking them out at
http://www.affiliateseeking.com/netwo/23000002/1.html you
will see their payment terms and conditions. This is where you
must be happy with what they are offering.
You will notice that there are different payment times and
different minimum amounts that will be paid out. Some will pay
weekly, fortnightly or monthly but research before you commit.
How do You Get Accepted by a CPA Network?
The process is not as difficult as you may think.
The first step, after you have checked out the CPA networks at
the above address, is to choose the ones you want to join. Yes,
that is correct you can join multiple networks. By choosing a
few networks, you will be able to find the best offers and the
best commissions. You may find that different networks will
advertise the same product but the commission rate varies. We
would suggest 6 or 7.
The second step, in the process, is to complete your application
form. Be sure that you complete all sections and if there is a
section that is not applicable, please insert N/A in this section.
Answer all questions as honestly as possible, but try to convey
through your application, an eagerness to join the network.
Before submitting your application, check your website that it
has good quality content. If you do not have a website and
cannot build one yourself, get a friend or professional to build
one for you.
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4. The third step, after you have submitted your application,
rather than waiting for the CPA network to contact you, give
them about an hour and contact them. This tactic often allows
you to be accepted immediately. They will check your
application while you are on the phone.
If however, after supplying all relevant information, you are
declined – move on the next network. It may be they feel you
would not be able to generate the traffic they require or you
are simply too new to CPA. This does not prevent you from
reapplying at a later date.
The final step, after you are accepted. Go through the products
and offers that are available. A good rule, if your site is in a
particular niche, find products that you can advertise that
visitors to your site will be interested in. This will result in more
leads and sales and more commission for you.
What Type of Website will Allow me to be
Accepted?
This is a question that a lot of applicants ask. We will give you
some guideline that may help.
You must remember that the CPA network managers check
your application and your website. These managers will only
accept you if they believe that you are serious about promoting
their offers or products. Please make sure that the website you
use in your application does not break any of the terms and
conditions of the network.
Your website will most likely be rejected it has any of the
following:
 Violence
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5.  Racism
 Pornography
 Not full of quality content applicable to your
particular niche
 Gambling
 Sexism
 Ensure you do not have an “ugly” site where the
content is all scattered.
What you must do with your site is to have:
 Good quality content
 Sufficient space to allow you to advertise the product
or offer
 A good domain name which is applicable to your
niche.
Some CPA Networks
These are some CPA Networks that you can join but I would
not recommend that you join all of them. I would suggest 3-5
to see how you go.
http://www.neverblue.com/en-US/home/index.html
http://www.maxbounty.com/
http://www.copeac.com/
http://www.affiliatefuture.com/home.asp
http://www.offersquest.com/
http://directleads.com/
This is where you can find a review of every CPA from A-Z. I
would like to suggest that you check out any network before
you join them and this site may be a good starting point.
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6. http://cpaoffers.com/cpa-networks-a-z.php
Do some Offers have a certain Time Life?
Yes, offers can expire at a certain time or they can be
withdrawn. Check their expected expiry when you are choosing
an offer or product. You must monitor any campaigns you are
involved in. Your affiliate manager should advise you of any
changes but this can sometimes be up to a few hours after the
campaign has ceased. If you monitor your own campaigns and
something changes, always immediately stop your advertising
campaign. If you fail to do this – your advertising money is just
being wasted.
With regards CPA what does EPC Mean?
EPC stands for Earning Per Click. This is the average amount
you are paid when someone clicks on your advertisement.
Remember as an offer or product has been around for a length
of time, the EPC will decrease. The longer the campaign
continues – the lower the offer.
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7. What are the Best CPA Offers?
When you go through any CPA network you will find a lot of
different categories. It is most advisable to pick offers/products
that are complimentary to your site. You may be in the Health
and Beauty niche and you may want to focus only on lead
generating offers. To generate the lead requires your visitor to
have to give less information than if you were offering a
product. You are therefore paid according to amount of
information that is required. It may be as easy as a telephone
number or an email address. The lead might only pay .75 cents
but people are more willing to give this if they believe that are
going to receive what has been advertised. If 100 people were
willing to give that information per day – that is $75.00.
Free offers usually score highly with visitors to your site. They
may only have to give their name and address to secure the
offer and they willing complete the details. The lead payment
you receive again may be around the $1 mark but there may
be many conversions from your visitors. These are known as
“low involvement “offers.
How Many Offers or Products Can I
Promote?
This is dependent on the amount of sites you have and if they
are in different niches or the same niche. If you are using
keywords to promote your offers or products, make sure you
check with Google keyword research tool. This will help with
your PPC advertising.
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8. You may even come across a product that you want to promote
so you will build a new site. If you do this try and get a domain
name that reflects the offer or product. When you are
constantly monitoring your campaigns, you will see which are
the most successful. If you are not getting conversions simply
change product. It is relatively easy to change the banners or
ads.
When you are considering an offer or product, think of it from
the visitors or buyers point of view. It may be something that
you would never want but there may be a million people out
there that want it.
How Do You Compare CPA Offers?
You want to find something that is hot and popular and this is
where your affiliate manager can help. Usually they will email
you each week with new and “hot” products and any other
campaigns that have changed. If a product has been around for
a long period of time, it might not be a good seller. All the
interested people have already purchased it.
It is not always the highest paying offer that is the best. It is
sometimes better to settle for a lower return that will return
more clicks – therefore a greater return on your advertising
dollar.
What is the Best Form of Advertising for
Your CPA Offer?
Again this is a matter of choice for the person advertising the
offer or product. If you are diligent and get the right key
words, you may want to use PPC. You could advertise on
Google, Yahoo or MSN, using this method.
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9. Article writing is another strategy you can use. Make sure they
are keyword enriched and will entice the buyer to purchase.
Blogs are another method to increase the popular of your site
and promote the CPA offer. Two of the best are wordpress and
blogger.
If you have a large email list, sending emails could be the best
way to go. Some CPA sites have sample emails available.
Using banners is another method to employ. Again the CPA
network usually provides different size banners. Remember
they want you to be able to provide them with leads.
How do I Track my Campaigns?
The CPA network usually has a form of tracking where you can
see how you are going. If you are using PPC, the company you
are with will also be able to track what is happening. This can
be adjusted but if you fail to do so, you could lose money.
There is often going to be a timing discrepancy between these
two methods. One may be lagging several hours behind the
other. If using PPC, make sure you set a daily budget.
By constantly monitoring your campaigns, you will know if you
are getting a return on your investment. This is a fast way to
either increase or decrease your advertising or to change the
product or services you are offering.
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10. Free Gift
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To your success
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