1. B R A N D A R C H I T E C H
BRAND AND MARKET REFORMATION PROGRAM
BRAND EVOLUTION
Successful brands have gone through three phases of evolution: Mystery, Model and Method.
Brand evolution is a chain process of growing
Brand life. But how corporate brand images
Influence in consumers' everyday life?
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2. Brand reforms is always like a re birth….Mr.Modi and Tata Motors is the best recent examples..
Have four segments for Brand & Market Reformation.
BRAND AUDITING DEFINE BRAND DESIGN BRAND EVOLUATION
METRICS
& & & &
MARKET AUDITING DEFINE MARKET DESIGN MARKET IMPLEMENTATION
METRICS
Reformation Focus
BRAND IDENTITY B 2 C
BRAND
BRAND PERSONALITY B 2 C
BRNAD COMMUNICATION B 2 B & C
OPTIMIZE BRAND – DEALER B 2 B
INTRODUCE STRATEGIC METRICS - DEALER / DISTRI B 2 B
MARKET
SALES MANAGEMENT SYSTEMS DEALER / DISTRI B 2 B
4. ARCHITECH METRICS
BRAND ARCHITECH METRICS AND PORTFOLIOS
REGULAR VIST ALL ANALYSES FOR
BRAND & MARKET
ALL EXECUTIONS FOR ALL PLANNING FOR
BRAND & MARKET BRAND & MARKET
ALL EVALUATIONS FOR ALL ORIENTATION FOR
BRAND & MARKET BRAND & MARKET
B R A N D A R C H I T E C H
M M P CONSULTANTS,
A.M.R.A .39,
AUTOMOBILE ROAD,
COCHIN, 682025, Mob: 91 9847070057,
Mail : mmp4consultants@gmail.com ,
Web: //in.linkedin.com/in/sureshke
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