SlideShare una empresa de Scribd logo
1 de 21
Lessonsfromlaunching
EnterpriseMobileApps
Suresh Krishna Madhuvarsu
Product Builder, StartupAdvisor
@sureshkrishna
www.sureshkrishna.com/blog
www.linkedin.com/in/sureshmadhuvarsu
Picture Attributions : Google image search and personal
Oracle Inc.
Skire Inc. (s)
Oracle Inc.
WhizKidzInc. (s)
JackBeInc. (s)
Robert BoschGmbH
GemSoft Inc. (s)
IoT, AI, Blockchain
Internet/SOA
Automotive
Utilities
Construction
O&G
Experiences
Engineer
8 Years
PM
10 Years
Work Experience Industry Mentoring / Advisor
Outside
In
Inside
Out
$12 Trillion
spent on
projects
every year
ProductA1
ProductA2
ProductA3
ProductA4
ProductA5
ProductA6
ProductA7
ProductA8
ProductA9
ProductA10
INDUSTRY ANALYSIS
ProductB1
ProductB2
ProductB3
ProductB4
ProductB5
ProductB6
ProductB7
ProductB8
ProductB9
ProductB10
ProductC1
ProductC2
ProductC3
ProductC4
ProductC5
ProductC6
ProductC7
ProductC8
Productc9
ProductC10
ProductD1
ProductD2
ProductD3
ProductD4
ProductD5
ProductD6
ProductD7
ProductD8
ProductD9
ProductD10
ProductE1
ProductE2
ProductE3
ProductE4
ProductE5
ProductE6
ProductE7
Producte8
ProductE9
ProductE10
ProductF1
ProductF2
ProductF3
ProductF4
ProductF5
ProductF6
ProductF7
ProductF8
ProductF9
ProductF10
Big bets on future Project Platform
Work Packages
Capital Planning
Project
Management &
Scheduling
Budgeting
& Forecasting
Contract
Management
Cost
Management
Lean Task
Insight &
Performance
Resource
Management
Risk Management
Project Success Platform
Field Project
Interactions
CLOUD ANALYTICS
WORKFLOW
MODERN UI
SOCIAL
STREAMS
CROWD SOURCING
IDEATION
NATIVE MOBILE
MULTI-PLATFORM
CLOUD INTEGRATION SOCIAL MOBILE
OUR MOBILE JOURNEY…
2014 2015 2016 2017 2018
New Platform
Social & Mobile
Mobile followed Web
iOS App
Mobile Web
API First
Mobile Only
Growth & Marketing
Android App(s)
iOS App(s)Executive Users
Field Users
Field Users
Growth & Marketing
“Nice to Have” “Must Have”
INSIGHTS…
1. START WITH WHAT AND WHY?
2. KNOW THE USERS, INFLUENCERS AND BUYERS
3. CLEAR VALUE PROPOSITION FOR MOBILE APPS
4. DEFINE KPIS AND EXPECTED RESULTS
5. UX IS NOT THE END; ONLY THE MEANS
6. UNDERSTAND THE MOBILE PLATFORMS; VERY
WELL
7. FIND THAT ONE CUSTOMER, PARTNER, SALES
LEAD...
8. BUILD THE PLATFORM;
EXECUTE FAST;
LEARN QUICKLY
9. API FIRST APPROACH
Don't marry your Enterprise App release to
Mobile App release
10. IN 2018, MOBILE APP SHOULDN'T COST A THING
TO THE CUSTOMER
IN SUMMARY…
1. Start with What and Why?
2. Know the Users, Influencers and Buyers
3. Clear value Proposition for Mobile Apps
4. Define KPIs and Expected Results
5. UX is not the end; only the means
6. Understand the Mobile Platforms; very well
7. Find that one customer, partner, sales lead...
8. Build the platform; Execute FAST; Learn QUICKLY
9. API First Approach
10. In 2018, Mobile App shouldn't cost a thing to the customer
Thank you!
www.linkedin.com/in/sureshmadhuvarsu
@sureshkrishna
www.sureshkrishna.com/blog

Más contenido relacionado

Similar a How to Launch Enterprise Mobile Applications

Similar a How to Launch Enterprise Mobile Applications (20)

Agile at the Intersection of Mobile, Cloud, and the Internet of Things
Agile at the Intersection of Mobile, Cloud, and the Internet of ThingsAgile at the Intersection of Mobile, Cloud, and the Internet of Things
Agile at the Intersection of Mobile, Cloud, and the Internet of Things
 
EIS Webinar: Building the AI Powered Enterprise
EIS Webinar: Building the AI Powered EnterpriseEIS Webinar: Building the AI Powered Enterprise
EIS Webinar: Building the AI Powered Enterprise
 
Kinetech solutions profile with portfolio
Kinetech solutions profile with portfolioKinetech solutions profile with portfolio
Kinetech solutions profile with portfolio
 
Bhadale group of companies manufacturing industry products catalogue
Bhadale group of companies manufacturing industry products catalogueBhadale group of companies manufacturing industry products catalogue
Bhadale group of companies manufacturing industry products catalogue
 
[서울] 비주얼캠프 기업
[서울] 비주얼캠프 기업[서울] 비주얼캠프 기업
[서울] 비주얼캠프 기업
 
[DSC Adria 23] Tarry Singh Building High dencity startup.pdf
[DSC Adria 23] Tarry Singh Building High dencity startup.pdf[DSC Adria 23] Tarry Singh Building High dencity startup.pdf
[DSC Adria 23] Tarry Singh Building High dencity startup.pdf
 
Amir Ansari - Web Directions Summit 2023 - Design System Talk
Amir Ansari - Web Directions Summit 2023 - Design System TalkAmir Ansari - Web Directions Summit 2023 - Design System Talk
Amir Ansari - Web Directions Summit 2023 - Design System Talk
 
RK_Profile_sg_v6
RK_Profile_sg_v6RK_Profile_sg_v6
RK_Profile_sg_v6
 
Cynoteck Technology Solutions - Company Profile
Cynoteck Technology Solutions - Company Profile Cynoteck Technology Solutions - Company Profile
Cynoteck Technology Solutions - Company Profile
 
Experience Design for the IoT | Tim Scanlon - 2016 Tongji Design Week Keynote
Experience Design for the IoT | Tim Scanlon - 2016 Tongji Design Week Keynote Experience Design for the IoT | Tim Scanlon - 2016 Tongji Design Week Keynote
Experience Design for the IoT | Tim Scanlon - 2016 Tongji Design Week Keynote
 
Resume - William Crews - iOS Mobile App Developer 03-17-2016
Resume - William Crews - iOS Mobile App Developer 03-17-2016Resume - William Crews - iOS Mobile App Developer 03-17-2016
Resume - William Crews - iOS Mobile App Developer 03-17-2016
 
As You Seek – How Search Enables Big Data Analytics
As You Seek – How Search Enables Big Data AnalyticsAs You Seek – How Search Enables Big Data Analytics
As You Seek – How Search Enables Big Data Analytics
 
7 Steps Big Data Journey for Enterprises
7 Steps Big Data Journey for Enterprises7 Steps Big Data Journey for Enterprises
7 Steps Big Data Journey for Enterprises
 
Tapas Ghosh
Tapas GhoshTapas Ghosh
Tapas Ghosh
 
Introduction to BEACON SOLIDWORKS
Introduction to BEACON SOLIDWORKSIntroduction to BEACON SOLIDWORKS
Introduction to BEACON SOLIDWORKS
 
D365 power platform-user-group-deck-v02
D365 power platform-user-group-deck-v02D365 power platform-user-group-deck-v02
D365 power platform-user-group-deck-v02
 
Synthetic Data: From 3D model to AI on the Edge
Synthetic Data: From 3D model to AI on the EdgeSynthetic Data: From 3D model to AI on the Edge
Synthetic Data: From 3D model to AI on the Edge
 
The ROI of UX
The ROI of UXThe ROI of UX
The ROI of UX
 
Resume (1)
Resume (1)Resume (1)
Resume (1)
 
Is IIOT Right for You?
Is IIOT Right for You?Is IIOT Right for You?
Is IIOT Right for You?
 

Más de Suresh Krishna Madhuvarsu

Más de Suresh Krishna Madhuvarsu (17)

Product management at startups vs enterprises
Product management at startups vs enterprisesProduct management at startups vs enterprises
Product management at startups vs enterprises
 
Apple Watch Review
Apple Watch ReviewApple Watch Review
Apple Watch Review
 
15 Lessons as a Product manager
15 Lessons as a Product manager15 Lessons as a Product manager
15 Lessons as a Product manager
 
Square
Square Square
Square
 
REI - CRM Improvements (case study)
REI - CRM Improvements (case study)REI - CRM Improvements (case study)
REI - CRM Improvements (case study)
 
Project Shakti - Unilever India
Project Shakti - Unilever IndiaProject Shakti - Unilever India
Project Shakti - Unilever India
 
Mobile and Social Relevance for Enterprises
Mobile and Social Relevance for EnterprisesMobile and Social Relevance for Enterprises
Mobile and Social Relevance for Enterprises
 
Clifton Wharton Case Study
Clifton Wharton Case StudyClifton Wharton Case Study
Clifton Wharton Case Study
 
RUG-Asia - ALM
RUG-Asia - ALMRUG-Asia - ALM
RUG-Asia - ALM
 
Google TV - Customer's Dilemma
Google TV - Customer's DilemmaGoogle TV - Customer's Dilemma
Google TV - Customer's Dilemma
 
US or India : Decide soon before it's late!
US or India : Decide soon before it's late!US or India : Decide soon before it's late!
US or India : Decide soon before it's late!
 
WizKidz
WizKidzWizKidz
WizKidz
 
JSON Viewer XPATH Workbook
JSON Viewer XPATH WorkbookJSON Viewer XPATH Workbook
JSON Viewer XPATH Workbook
 
Eclipse - Single Source;Three Runtimes
Eclipse - Single Source;Three RuntimesEclipse - Single Source;Three Runtimes
Eclipse - Single Source;Three Runtimes
 
Agile Methodology
Agile MethodologyAgile Methodology
Agile Methodology
 
Create Web 20 Style Rich Clients With Eclipse
Create Web 20 Style Rich Clients With EclipseCreate Web 20 Style Rich Clients With Eclipse
Create Web 20 Style Rich Clients With Eclipse
 
Model Driven Development With Emf And Eclipse Link
Model Driven Development With Emf And Eclipse LinkModel Driven Development With Emf And Eclipse Link
Model Driven Development With Emf And Eclipse Link
 

Último

CHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICECHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 
TECUNIQUE: Success Stories: IT Service provider
TECUNIQUE: Success Stories: IT Service providerTECUNIQUE: Success Stories: IT Service provider
TECUNIQUE: Success Stories: IT Service provider
mohitmore19
 
CALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female service
CALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female serviceCALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female service
CALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female service
anilsa9823
 

Último (20)

Hand gesture recognition PROJECT PPT.pptx
Hand gesture recognition PROJECT PPT.pptxHand gesture recognition PROJECT PPT.pptx
Hand gesture recognition PROJECT PPT.pptx
 
Reassessing the Bedrock of Clinical Function Models: An Examination of Large ...
Reassessing the Bedrock of Clinical Function Models: An Examination of Large ...Reassessing the Bedrock of Clinical Function Models: An Examination of Large ...
Reassessing the Bedrock of Clinical Function Models: An Examination of Large ...
 
Vip Call Girls Noida ➡️ Delhi ➡️ 9999965857 No Advance 24HRS Live
Vip Call Girls Noida ➡️ Delhi ➡️ 9999965857 No Advance 24HRS LiveVip Call Girls Noida ➡️ Delhi ➡️ 9999965857 No Advance 24HRS Live
Vip Call Girls Noida ➡️ Delhi ➡️ 9999965857 No Advance 24HRS Live
 
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
 
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdfLearn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
 
CHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICECHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
CHEAP Call Girls in Pushp Vihar (-DELHI )🔝 9953056974🔝(=)/CALL GIRLS SERVICE
 
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
 
Unveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
Unveiling the Tech Salsa of LAMs with Janus in Real-Time ApplicationsUnveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
Unveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
 
TECUNIQUE: Success Stories: IT Service provider
TECUNIQUE: Success Stories: IT Service providerTECUNIQUE: Success Stories: IT Service provider
TECUNIQUE: Success Stories: IT Service provider
 
Software Quality Assurance Interview Questions
Software Quality Assurance Interview QuestionsSoftware Quality Assurance Interview Questions
Software Quality Assurance Interview Questions
 
The Ultimate Test Automation Guide_ Best Practices and Tips.pdf
The Ultimate Test Automation Guide_ Best Practices and Tips.pdfThe Ultimate Test Automation Guide_ Best Practices and Tips.pdf
The Ultimate Test Automation Guide_ Best Practices and Tips.pdf
 
5 Signs You Need a Fashion PLM Software.pdf
5 Signs You Need a Fashion PLM Software.pdf5 Signs You Need a Fashion PLM Software.pdf
5 Signs You Need a Fashion PLM Software.pdf
 
call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️
call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️
call girls in Vaishali (Ghaziabad) 🔝 >༒8448380779 🔝 genuine Escort Service 🔝✔️✔️
 
Steps To Getting Up And Running Quickly With MyTimeClock Employee Scheduling ...
Steps To Getting Up And Running Quickly With MyTimeClock Employee Scheduling ...Steps To Getting Up And Running Quickly With MyTimeClock Employee Scheduling ...
Steps To Getting Up And Running Quickly With MyTimeClock Employee Scheduling ...
 
Diamond Application Development Crafting Solutions with Precision
Diamond Application Development Crafting Solutions with PrecisionDiamond Application Development Crafting Solutions with Precision
Diamond Application Development Crafting Solutions with Precision
 
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
 
W01_panagenda_Navigating-the-Future-with-The-Hitchhikers-Guide-to-Notes-and-D...
W01_panagenda_Navigating-the-Future-with-The-Hitchhikers-Guide-to-Notes-and-D...W01_panagenda_Navigating-the-Future-with-The-Hitchhikers-Guide-to-Notes-and-D...
W01_panagenda_Navigating-the-Future-with-The-Hitchhikers-Guide-to-Notes-and-D...
 
CALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female service
CALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female serviceCALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female service
CALL ON ➥8923113531 🔝Call Girls Badshah Nagar Lucknow best Female service
 
A Secure and Reliable Document Management System is Essential.docx
A Secure and Reliable Document Management System is Essential.docxA Secure and Reliable Document Management System is Essential.docx
A Secure and Reliable Document Management System is Essential.docx
 
Shapes for Sharing between Graph Data Spaces - and Epistemic Querying of RDF-...
Shapes for Sharing between Graph Data Spaces - and Epistemic Querying of RDF-...Shapes for Sharing between Graph Data Spaces - and Epistemic Querying of RDF-...
Shapes for Sharing between Graph Data Spaces - and Epistemic Querying of RDF-...
 

How to Launch Enterprise Mobile Applications