This document discusses Playworks Corporate Recess, a model for building transformative change within organizations through employee engagement and volunteerism. Some key aspects of the model include weaving volunteer partnerships into the fabric of an organization, increasing employee satisfaction and productivity, and carefully balancing the needs of both the corporate entity and nonprofit partners. The Salesforce.com integrated philanthropy model is provided as an example of how volunteerism can increase employee engagement while also significantly benefiting community organizations.
SB11 - Play Works and Sales Force - Sean Rosas and Ellen Goodman
1. Playworks Corporate Recess: the Model for Transformative Change within your Organization Ellen Goodman, PlayWorks Sean Rosas, Salesforce
2. Playworks Corporate Recess: the Model for Transformative Change within your Organization Ellen Goodman Playworks Executive Director San Francisco Sean Rosas Senior Manager of Employee & Community Engagement
3. Overview to Salesforce.com Integrated Philanthropy Model Playworks Story (Sports4Kids) Building Blocks for a Successful Corporate Recess Program This session will cover:
4. EQUIFINALITY Equifinality: the concept that similar results may be achieved with different initial conditions and in many different ways (Cummings & Worley, 2005) Remember this key principle when building your volunteer partnership
5. The Genesis “I realized that to succeed, such a program had to be woven into the fabric of an organization.” - Marc Benioff
6. Integrated Philanthropy: The Model Corporate Citizen of the Year Award Committee Encouraging Corporate Philanthropy Excellence in Corporate Volunteerism Points of Light/Hands On National Award Award for Using IT to Benefit Society Computerworld 2007 World’s Most Ethical Companies Ethisphere #7 Top 100 Best Corporate Citizens Business Ethics Magazine
7. The Impact of Employee Engagement The biggest impacts EVP have had is on employees’ attitudes, job satisfaction, and productivity. Employees have better attitudes towards their employer, increased retention among employees that volunteer, and overall increase job satisfaction. (Tuffrey, 2003)
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9. Unifying cross-cultural teams and brings them into alignment through an integrating philanthropy engagement
10. Enable Salesforce.com employees and Playworks to replicate the model across the territory
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13. The recess as a model provides team work, collaboration, and behavioral experiences
14. Bringing cohesion to your team by using engagement as a model for professional development
21. Resources/References Cummings, T, G, & Worley, C.G. (2005). Organization Development and Change, New York: New York Kadlec, D. (2009) Time Magazine: The Nonprofit Squeeze. Volunteers are stepping forward as never before. But can groups afford to train them? Tuffery, Michael (2003), Good Companies, Better Employees – How community involvement and good corporate citizenship can enhance Points of Lights Foundation: http://www.pointsoflight.org/
Notas del editor
The Colin Powell story about installing computers in a school (while he was still working at Oracle – and understood that while the program “in theory” there was good, it needed more and he wanted to make sure this kind of program was part of any company he started – right from the start.
We not only believe in a new technology model and a new business model, but we believe in a new philanthropic model for business too. Our 1/1/1 model is a new model for corporate responsibility. 1% of our equities is held in the Salesforce foundation. 1% of our employees time or 4 hrs per month is dedicated to philanthropy, and 1% of our product goes to nonprofits all over the world. This year we’ve received a lot of recognition for this effort. Salesforce.com was recognized as Corporate Citizen of the year by the Committee to Encourage Corporate Philanthropy. We were recognized as the 7th most ethical company in the world by business ethics magazine. Our strategic corporate philanthropy model is an important part of our vision and what we’re doing for the industry.