Social Media & Communications Trends in Higher Ed - Digital Campus

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swissnex San Francisco

Social media and communications trends we observe in higher ed.

Educación Empresariales

Florencia Prada, Head of Digital Marketing
SOCIAL MEDIA IN
HIGHER ED
TRENDS 2014

IT’S ALL ABOUT CONTENT
rich !
user generated!
well curated!
visual!
relevant !
personal!
people-driven!
mission aligned!
brief

BRIEF IS BEST
!8
Source & more info: http://bit.ly/1iDutPZ

SWEET SPOT: 40-70 CHARACTERS
!9
Source & more info: http://bit.ly/1iDutPZ

BONUS IDEA: OBSCURE HOLIDAYS FOR HIGHER ED
!10

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