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where + why + how
BarCamp 2013
“The Future of Work” outlines	

1.  where? 
our vision of what will change in 20 years.	

2.  why? 
the insights that led us to this vision	

3.  how? 
the steps to achieve that vision	


This presentation was originally
delivered by Brian Tam as an
inspirational speech at BarCamp 2013
in Shanghai. 	


By popular demand, this presentation
has been reformatted for download.
who is brian?
he is China’s creativity catalyst and founder
of Let’s Make Great!

helping people  companies to dramatically grow 
through innovation workshops and entrepreneurship coaching
1

where are we going?
what do we imagine for the next 10-20 years of work in China?
In the past, ONE career was TWENTY years
Our parents’ were motivated by stability and worked in the same companies, 
doing the same thing for decades.

hi mom, hi dad!
Now?

25%

of the Shanghai workforce
leave their job

every year!

*In some jobs/industries,
turnover is as high as 40%!

WHAT A WASTE!
Imagine the CRAZY COSTS as companies try to recruit,
train and retain such an mobile workforce, which they only
keep on average 3 years!
prediction 1

In the future,
our careers
will be

FLIPPED
upside down

past	

20 years = 1 career	

1 year = 20 projects	

future
prediction 2

WORK IS PLAY! PLAY IS WORK!
In the past, work was defined by a suit and tie and confined by the walls of a cubicle.
Now, as technology pushes us to be connected to work 24/7, 
we want to choose work that we actually enjoy. 	

	

	


In the future, the lines between 
work and play will be completely blurred!
2

why are we going there?
what are the trends that are pushing us towards this vision?
the story of HOPE
Hope was a multi-cultural, multi-lingual, talented rising star in a global
company. She had a secure job with good pay at a famous company. 	


	


So why did she want to leave? 
Why would she choose to go to startup where the future was completely
uncertain, there was absolutely no pay doing something no-one has heard of?
PASSION
ASPIRATION
CREATIVITY
She wanted to grow and have the freedom to develop in the areas of life that
she sincerely cared about most. She dreamed to be her BEST self.
Trend 1

HOPE’s motivation

Through coaching, Hope discovered these two ideas that most resonated with
her feelings and were pushing her to pursue a startup lifestyle. 	


if you only live once, 
what will you do with YOUR time?	


startups are sexier than ever
Trend 2

Just as individuals want to grow,
Organizations MUST grow too!
How? by innovation: creating new products,  services, exploring
new markets and being a leader that creates the future.	

	

	

	

Yet, those same creative leaders that we need to create innovation are also
choosing to leave (as part of the 25% yearly employee turnover mentioned
before). Organizations lost Hope and are losing good people like Hope.
Trend 3

Where did Hope go?
These are a few leading organizations already creating the future of work.	


NowLab
3

how are we going there?
intrapreneurship
organizational
resources	

scale  distribution	


+

individuals
passion  ideas	


global
=
impact
via intrapreneurship
alignment
How might we align an individual’s passions with a company’s visions and resources to
make global impact?	


intrapreneurship
This is a new collaboration between companies and people, where entrepreneurial ideas
that fulfill the company’s visions and long-term goals are funded by the organizations. 

WIN: Organizations get the growth from new ideas and keep good people like Hope.
WIN: Good people leverage the strengths of an organization and make a global impact.
predict

prepare
make it happen
how to make intrapreneurship happen?
LAUNCH 1000 projects
experiments to see what sticks
	

LEARN 
stay curious and have a culture of learning
	

LEAVE A LEGACY 
of global impact that you truly care about
the future of work
where

why

how

career flip

trend 1: human motivation 

intrapreneurship	


1 year, 20 projects	



	

work AND play	

love what you do	


	

work will be full of	

passion	

aspiration	

creativity	


we want to grow	

YOLO effect
startups are sexy
	

	


trend 2: organizations to grow	

want to keep their staff	

want to innovate	

want leaders who can think creatively	

	


a new partnership to
keep creative leaders in a
company while leveraging
their ideas and passions to
make global impact
thank you 	


brian@letsmakegreat.com
now available:

CASE STUDY
on coaching the
creative leader

Free 16-page PDF download

www.LetsMakeGreat.com

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"the FUTURE of WORK" by Let's Make Great!

  • 1. where + why + how
  • 2. BarCamp 2013 “The Future of Work” outlines 1.  where? our vision of what will change in 20 years. 2.  why? the insights that led us to this vision 3.  how? the steps to achieve that vision This presentation was originally delivered by Brian Tam as an inspirational speech at BarCamp 2013 in Shanghai. By popular demand, this presentation has been reformatted for download.
  • 3. who is brian? he is China’s creativity catalyst and founder of Let’s Make Great! helping people companies to dramatically grow through innovation workshops and entrepreneurship coaching
  • 4. 1 where are we going? what do we imagine for the next 10-20 years of work in China?
  • 5. In the past, ONE career was TWENTY years Our parents’ were motivated by stability and worked in the same companies, doing the same thing for decades. hi mom, hi dad!
  • 6. Now? 25% of the Shanghai workforce leave their job every year! *In some jobs/industries, turnover is as high as 40%! WHAT A WASTE! Imagine the CRAZY COSTS as companies try to recruit, train and retain such an mobile workforce, which they only keep on average 3 years!
  • 7. prediction 1 In the future, our careers will be FLIPPED upside down past 20 years = 1 career 1 year = 20 projects future
  • 8. prediction 2 WORK IS PLAY! PLAY IS WORK! In the past, work was defined by a suit and tie and confined by the walls of a cubicle. Now, as technology pushes us to be connected to work 24/7, we want to choose work that we actually enjoy. In the future, the lines between work and play will be completely blurred!
  • 9. 2 why are we going there? what are the trends that are pushing us towards this vision?
  • 10. the story of HOPE Hope was a multi-cultural, multi-lingual, talented rising star in a global company. She had a secure job with good pay at a famous company. So why did she want to leave? Why would she choose to go to startup where the future was completely uncertain, there was absolutely no pay doing something no-one has heard of?
  • 11. PASSION ASPIRATION CREATIVITY She wanted to grow and have the freedom to develop in the areas of life that she sincerely cared about most. She dreamed to be her BEST self.
  • 12. Trend 1 HOPE’s motivation Through coaching, Hope discovered these two ideas that most resonated with her feelings and were pushing her to pursue a startup lifestyle. if you only live once, what will you do with YOUR time? startups are sexier than ever
  • 13. Trend 2 Just as individuals want to grow, Organizations MUST grow too! How? by innovation: creating new products, services, exploring new markets and being a leader that creates the future. Yet, those same creative leaders that we need to create innovation are also choosing to leave (as part of the 25% yearly employee turnover mentioned before). Organizations lost Hope and are losing good people like Hope.
  • 14. Trend 3 Where did Hope go? These are a few leading organizations already creating the future of work. NowLab
  • 15. 3 how are we going there? intrapreneurship
  • 16. organizational resources scale distribution + individuals passion ideas global = impact via intrapreneurship
  • 17. alignment How might we align an individual’s passions with a company’s visions and resources to make global impact? intrapreneurship This is a new collaboration between companies and people, where entrepreneurial ideas that fulfill the company’s visions and long-term goals are funded by the organizations. WIN: Organizations get the growth from new ideas and keep good people like Hope. WIN: Good people leverage the strengths of an organization and make a global impact.
  • 19. how to make intrapreneurship happen? LAUNCH 1000 projects experiments to see what sticks LEARN stay curious and have a culture of learning LEAVE A LEGACY of global impact that you truly care about
  • 20. the future of work where why how career flip trend 1: human motivation intrapreneurship 1 year, 20 projects work AND play love what you do work will be full of passion aspiration creativity we want to grow YOLO effect startups are sexy trend 2: organizations to grow want to keep their staff want to innovate want leaders who can think creatively a new partnership to keep creative leaders in a company while leveraging their ideas and passions to make global impact
  • 22.
  • 23. now available: CASE STUDY on coaching the creative leader Free 16-page PDF download www.LetsMakeGreat.com