Small overview of mobile OS market.

1. Mobile OS Overview
Mykhaylo Tkachuk
November 2012

2. Agenda
1. Market share
2.1 iOS: mobile revolution
2.2 iOS 6: Basics and new features
3.1 Dark Knight begins: Android 1.5
3.2 Android 4.2, Jelly Bean
4. Windows Phone 8
5. Blackberry 10
Summary & questions

3. 1. Market share

4. 2.1 iOS: mobile revolution

5. 2.2 iOS 6: Basics and new features
iOS original iOS evolution
 Revolution in touch screen  Siri – voice control
devices  Integrated social services
 Very user friendly  Google independent (get
 Simple and bright rid of Google Maps and
 Apple ecosystem Youtube)
 Minor improvements

6. 3.1 Dark Knight begins: Android 1.5
 Desperate attempt of
Google to catch up Apple
 Slow
 First users were beta-
testers
 Company even didn’t
believe that you can get rid
off the buttons (in 2006)
 Swipe
 Free navigation 

7. 3.2 Android 4.2, Jelly Bean
Android 4.2
• Project Butter
• New notifications
• Multi-users (tablets
only)
• Google assistant
• 360° view camera
• Minor usability
improvements

8. 4. Windows Phone 8
 New guy in town (not really
new, not really guy)
 Building Microsoft ecosystem
(share c++, c# code,
DirectX)
 Live tiles – new user
experience (Modern UI)
 No upgrade for Windows 7.5
(even worth than Android
support)
 Cloud integration, powerful
office integration (at least
for Windows RT)
 Guest account (Kids corner)

9. 5. BB 10
 Quite late try to catch up
new folks
 BB10 still great for
business
 Divided personal and
business data
 Unified notification system
 Multi-tasking, alternate
vision – something in
between of iOS/Android
and WP8

10. Summary
 Significant changes happened in mobile OS
market with new big players thanks to Apple
 Players completely shuffled last years – winners
become losers, new players occupied more than
50% of the market
 Innovations drives market – faster, bigger,
brighter, simpler
 Alternative projects are going to start in a next
few years (MeGoo project, evolution of Bada,
Firefox OS, Ubuntu mobile etc.)

11. Questions?

12. Contacts
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