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Pecha Kucha
    Bringing Japanese Efficiency to
      Campus Visit Presentations
                 NACCAP 2010
                         Text




Jeff Kallay, VP Consulting, “Apostle of Authenticity”
6:40
Pecha Kucha is the Goal
  Shorter Presentations
     Less Talking At
More Time Out on Campus
      More Human
Information Sessions/Presentations
        Don’t Yield Students




Arts & Science Group Student Poll 2004
“Effectiveness”




Noel-Levitz 2009
Get In Sync
Students-Admissions
    Stories-Stats
 People-Programs
Story telling is
 in our blood
“I am a man, and
men are animals
who tell stories.”
Stories are
how most of
  us learn
20% headlines      20% body copy
        (to the point)       (details)




    50%
                         10% logo
illustrations
                          (visual)
  (stories)
POP
Point of Proof
Great Stories engage,
give goose bumps, and
    give a feeling of
     “suspension”
Story Telling Scale
Guest Engagement on 1-10 (highest)
            10 our
     (shared experience)
            8 your
           6 mine
           4 others
Centre College - Centre by the Numbers Prezi
5 Steps for Change
 1. Pecha Kucha is the Goal for all
       Admission Presentations
 2 Become the Pecha Kucha Expert
       3. Study, Join and Create
   4. Educate the Rest of Campus
5. Set Presentation Guidelines/Rules
        and Create Templates:
     Limit Text, More Photos More Stories
Want More? Read Our Blogs:




        TargetX Blog at www.targetx.com/ithink/
Free on Friday Webcasts




     Free On Friday Webcasts   Watch Past Webcasts
Download Session PDF
    #1 Go to www.targetx.com
         click iThink Blog
     click Slide Presentations

#2 Go to www.slideshare.net/targetx

    #3 Look for email with link
Pecha Kucha
    Bringing Japanese Efficiency to
      Campus Visit Presentations
                 NACCAP 2010
                         Text




Jeff Kallay, VP Consulting, “Apostle of Authenticity”
                 kallay@targetx.com

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Pecha Kucha NACCAP