Elastic Box simplifies and optimizes the way enterprises deploy and manage applications across cloud platforms.

1. Deploy applications, not servers
Transforming Enterprises through
Next-generation Cloud Applications

2. Company Confidential 2
Company
Team
Customers

3. Company Confidential 3
What is ElasticBox?
•Purpose-built, Customizable Platform
•As a service or Virtual ApplianceWHAT?
•Application Developers, QA
•IT OpsFOR
•Define and rapidly deploy applications
•Across any cloud – private, public, or
hybrid
TO
•Innovate applications faster
•Streamline application life cycle
management
•Save costs and speed up time to value
TO

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Projected Customer Success Metrics
Capex Opex App
Downtime
Time to
Deploy New
Apps
40% 50%40% 50%
* avg. savings
Cost Time to Value

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CIO Top of Mind 2013
IT as Innovator,
Department of Yes!
Big Data, Big
Opportunity
Mobile First,
BYOD
Social-Ready
Cloud-enabled
Enterprise
Future-proof
Architecture

6. Company Confidential 6
Developer, IT Ops
VM VM VM
Infrastructure as Service
Infrastructure
Public Private
VM
Developers & IT Ops
• Focus on infrastructure, not apps
• Reinventing the wheel
• Tedious, repetitive, error prone
CIOs
• Slower velocity of innovation
• Poor reuse, collaboration, &
governance
• IT Department too tactical

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Developer, IT Ops
Applications / Services
Infrastructure as Service
Public Private
Developers & IT Ops
• Focus on apps & services
• Business-level infrastructure
abstraction
• Streamlined develop-test-automate-
deploy cycle
CIOs
• IT Department becomes competitive
advantage
• Boundary-less Collaboration
• Cloud-provider agnostic for
Capex/Opex flexibility and ROI
• Policy-based resource allocation,
access control, & compliance
Apps

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Public Cloud
Composite Boxes/Services
Atos vCloud Amazon
Web Services
Private Cloud
Rackspace vCloud
Hybrid Svc
Runtimes
Scripts
Config.
Tools
Monitoring
& Ops tools
Resources
Service Catalog
High Level Architecture
Dev, IT Ops

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Define and Deploy Applications
Three Easy Steps
2. Select Provider1. Define & Develop Application
3. Deploy with a Single Click!

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Intuitive Modeling of services and building blocks
• Web GUI to create and edit application definitions using
Boxes
• Built-in library of boxes (databases, language runtimes,
web servers and middleware)
• Reuse, repurpose, and mix and match boxes
Policy-based Access Control & Resource Allocation
• Supports three roles – Administrator, Architect, and
Engineer
• Control access to applications and resources based on
roles
• Autoscaling
Extensible architecture
• Script integration (Puppet, Chef)
• Support for popular application stacks
• Cloud-provider agnostic
Streamlined application life cycle management
ElasticBox: Key Features

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• Purpose-built Platform for Innovation
• Streamlined Application Life Cycle
Management
• Public cloud provider Support -
Amazon Web Services, Google
Compute Engine, Microsoft Azure,
Rackspace, HP Cloud
• Full Integration with private cloud
infrastructure VMWare vCenter,
vCloud, Microsoft System Center, and
OpenStack
Key Benefits

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Popular Customer Use Cases
Dev/QA
• Service catalog
• Automation
IT Ops/CIO
• Consumption-based
multi-cloud scalability
• Best Practices & Stds
• Audit/Compliance
• Confidential info in-
house (compliance,
regulatory)
• Capex/Opex
flexibility
• Consistent Dev, Test,
Staging, &
Production
Environment
• Rapid Innovation
30-50% savings in costs. Faster time to value.
Self-Service Cloud
Resources
Secure hybrid
cloud
Application
life cycle mgmt.

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Purpose-built Platform for application innovation
Streamlined Application Life Cycle Management
Public cloud provider Support - Amazon Web Services, Google
Compute Engine, Microsoft Azure, Rackspace, HP Cloud
Full Integration with private cloud infrastructure VMWare
vCenter, vCloud, Microsoft System Center, and OpenStack
Customers seeing 30-50% cost savings and faster innovation of
new apps
ElasticBox Summary

14. Deploy applications, not servers

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Configuration
Chef
Puppet
Cloud Services
VM Images
RDS
S3
Public Cloud
Composite Box/Application
ENT SPECIFIC
APPLICATIONS
(BUILD YOUR OWN)
IIS
Atos vCloud Amazon
Web Services
Data Director
Internal Services
Private Cloud
Rackspace
Script Box Service Box Image Box
IIS
IIS
RabbitMQ
Tomcat
Add Your
Own
S3
DynamoDB
Sql Server
Add Your
Own
Sql Server
SAP
Hadoop
Add Your
Own
ArchitectsDev / Test IT
Monitoring
Operations
Ops Manager
Applications & Services
Production Consumers
Service Catalog
vCloud
Hybrid Svc