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Todd Bartlett Resume
1. Todd M. Bartlett
144 Bunker Hill Street Apt. 3-1 Charlestown, MA 02129
Phone: 508.963.4282 E-Mail: tbartlett21@gmail.com
TB
Summary
• 6 years of management, marketing, and sales experience across 10 years in the health club industry
• Designed fitness and training events while successfully increasing revenue and decreasing member
attrition rates
• Managed marketing and membership database
Experience
Independent Personal Trainer February 2009-Present
• Assess client’s fitness, design customized training programs, and coach clients to meet their individual
goals
• Measure the success of the fitness program by administering the functional movement screen every 90
days and making the appropriate changes
Director of Member Services March 2009-October 2009
Summit Health + Fitness, Bedford, MA
• Designed small group personal training programs like fitness for diabetics increasing customer
retention by 15%
• Increased May FY09 membership sales by 112% from May FY08
• Promoted the health club through email marketing, social media, and participation in events like health
fairs
• Wrote and distributed press releases to media contacts in the Bedford, Lexington, and Concord areas as
well as placing articles and advertisements in health and fitness journals
• Maintained marketing database of 800 current members, 2,000 prospective members, and 100 corporate
and community leaders
• Trained a staff of 20 member service representatives and personal trainers on sales, customer service, and
computer skills
General Manager September 2007-January 2009
Fitcorp, Boston, MA
• Increased new membership sales by 53% over a one year period
• Grew personal training revenue by 93% at Copley Square location over a three month period
• Developed sales training curriculum and implemented it on an individual and group basis across all 11
locations
• Facilitated corporate on-site wellness programs to over 100 corporate accounts including stress reduction
classes, try a trainer, ergonomics assessments, and self defense sessions resulting in a 10% increase in
membership
• Prepared annual budget of $800K and made monthly operation management and purchasing decisions
2. General Manager January 2006-September 2007
Be Fit, Inc., Worcester, MA
• Generated leads through the collection of business cards at local businesses, the publication of a monthly
newsletter, and the development of relationships with current members which led to an increase of
member referrals by 15%
• Hired and supervised a staff of 10 front desk associates and sales consultants, 5 personal trainers, and 7
day care staff
General Manager January 2004-August 2005
21st Century Family Fitness, Worcester, MA
• Implemented marketing campaigns to attract new customers through direct mail, lead boxes, and
corporate health fairs
• Oversaw club operations by working with maintenance staff and outside vendors
Program Instructor October 2002-January 2004
Bally Total Fitness, Worcester, MA
• Conducted club tours, performed membership presentations, and completed membership enrollments
Education
MPS in Digital Media 2011- 2013
Specialization: Digital Media Management
and Interactive Design
Northeastern University
Bachelor of Arts in Communications May 2001
Worcester State University
Certifications
Certified Personal Trainer March 2007
National Academy of Sports Medicine
Certified Movement Specialist July 2009
Movement Training Specialist
Computer Skills
• XHTML, CSS, and Dreamweaver
• Microsoft Office (Word, Excel, PowerPoint)
• Social Media Platforms like Twitter, Facebook, LinkedIn, and Google+
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