Prudential Real Estate's Media Center is highlighted. Learn how to create newsletters for mailing and slideshows to download into an eCard for e-mailing. November 2011 Market Statistics are also reviewed.

2. What is the Media Center?
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3. Where do you find Media Center?

4. Media Center Dashboard

5. Newsletters for Mailing

6. Newsletters for Mailing
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7. Slideshows Sent Via eCards

8. OSA Presentation – Page 1

9. OSA Presentation – Page 2

10. OSA Presentation – Page 3

11. OSA Presentation – Page 4

12. OSA Presentation – Page 4

13. What do you want to do?

14. Attach to an eCard

15. Send to Seller Prior to Apt
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10:00 AM
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16. Market Statistics
(November 2011)

17. Absorption Rate Analysis
Three Month Moving Average (September-November 2011)
Cumberland and Dauphin Counties, PA
29.1
30.0
27.0
25.0
# Months Inventory
20.0
16.5
14.6
14.2
15.0 Excess Supply of
13.0 Inventory
12.3
Prices Decrease
10.2
9.1 9.2
10.0 8.6 8.2
7.4 7.6
Balanced Market
6 months inventory
5.0
0.0 Tight Supply of
0 - $99.9K $100K - $149.9K $150K - $224.9K $225K - $299.9K $300K - $399.9K $400K - $499.9K $500K + Inventory
Prices Increase
Price Range
Cumberland County Dauphin County

18. Number of Units Settled
Year to Date November 2010 vs. November 2011
Cumberland and Dauphin Counties, PA
2,250 2,204 2,199
2,200
2,150
2,075
2,100
Units SOLD
2,050
1,967
2,000
1,950 -5.8%
1,900
-10.6%
1,850
1,800
2010 2011

19. Average SOLD Price
Year to Date November 2010 vs. November 2011
Cumberland and Dauphin Counties, PA
$220,000
$207,967
$202,878
$210,000
$200,000
$190,000
Average SOLD Price
$180,000
$170,000
-2.4% $166,501
$160,851
$160,000
$150,000
$140,000 -3.4%
$130,000
$120,000
Cumberland County Dauphin County
2010 2011

20. Number of Days on Market
Year to Date November 2010 vs. November 2011
Cumberland and Dauphin Counties, PA
117
120
110
110
98
100
Days on Market
89
90
80
+19.4%
+23.6%
70
60
Cumberland County Dauphin County
2010 2011

21. Mid-State County Comparison
SOLD Year to Date – 2011 vs. 2010
-4.2% Lancaster County
-2.8% Lebanon County
-8.4% York County
-10.6%
Dauphin County
-5.9% Cumberland County
-12.0% -10.0% -8.0% -6.0% -4.0% -2.0% 0.0%

22. Months to Clear Shadow Inventory

23. Percentage of Contract Failures
National Association of REALTORS 11/20/11