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Training an Invisible Audience
          Delivering Effective Webinars




          Conference Call: 866-740-1260
              Access Code: 6339392
You are being recorded…
• This seminar will be available on the TechSoup
  website along with past webinar
  presentations: http://bit.ly/tsgwebinars
• You will receive a link to this presentation,
  material and links.
• Twitter hashtag: #techsoup



                Conference Call: 866-740-1260
                    Access Code: 6339392
Presenters

Stephanie
 Gerding

    KylaName
    Hunt
      Facilitator
                        Assisting with chat:
                        Elliot Harmon and
                         Anna Kuliberda
Objectives

•Plan and deliver quality webinar trainings
•Encourage participation and interaction
•Understand webinar best practices
•Utilize webinar software and tools effectively




                Conference Call: 866-740-1260
                    Access Code: 6339392
Train anyone, anywhere
Alleviate the need for travel



 Alleviate the need for travel




               Photo courtesy of vox_efx
       (http://www.flickr.com/photos/vox_efx/)
Reach a a large amount of people
 Reach large amount of people




                Photo courtesy of James Cridland
         (http://www.flickr.com/photos/jamescridland/)
Provide last-minute training
    Provide last-minute training




              Photo courtesy of zoutedrop
      (http://www.flickr.com/photos/zoutedrop/)
PLAN AND DELIVER QUALITY
WEBINAR TRAININGS
Create an
                            Schedule and interactive
                            market event; learning
             Identify and   Build         environment
             contact        Content;
             speakers       Test
Select
topics &                    Technology
learning                    and Practice
objectives
WORKSHOP PLAN
•   Title
•   Target Audience
•   Length
•   Workshop Goal
•   Learning Objectives
•   Description
•   Modules and Timing
•   Evaluation
•   Materials and Supplies
Learning Objectives
3-hour Beginning Emerging Tech Workshop

As a result of this training, participants will be
 able to:
• Explain reasons to use social software
• Define Web 2.0 terms
• Explain examples of emerging technologies
• Practice using emerging technologies such as blogs, wikis,
  YouTube and aggregators.
• Indicate increased confidence and comfort levels with using
  new technology tools.
Modules – “bite-sized”
Be
Visual         Be Visual




                 Photo courtesy of laffy4k
         (http://www.flickr.com/photos/laffy4k/)
Webinar Trainer Skills

              Social        Self-        Subject    Patience
              Skills     confidence     Knowledge




                                         Communi-
Flexibility   Planning   Facilitation     cation    Respect




                          Delivery
Flexibility




            Flexibility
          Photo courtesy of Tim Ebbs
(http://www.flickr.com/photos/ebbsphotography/)
Let Them Do It!
Make connections!
Energy




           Energy
        Photo courtesy of kharied
(http://www.flickr.com/photos/kharied/)
Have Patience…

 …with the platform
…with the participants

   …with yourself
ENCOURAGE PARTICIPATION
AND INTERACTION
Keep them Engaged
– Beginnings and Endings are Important
– Be Brain-Friendly
– Encourage Lively and Focused Discussion




– Let Participants Learn from Each Other
– Let Them Experience and Practice
– Blend in Technology Wisely

Adapted from Mel Silberman’sTraining the Active Training Way
Learning Objective  Activity
Objective: Participants will list and discuss
 social networking tools and how to use
 them



Activity: BINGO
Increase Learning & Retention
           • Action Plans
           • Scavenger Hunt
           • Top 10 Lists
           • Jeopardy or other
             “game”
           • Online spaces
Ask Questions!
Storytelling
As social animals our brains are wired to enjoy stories.

“Story - context enriched by emotion."
                       Daniel Pink, A Whole New Mind




  “Everything is more compelling when you talk like
  a human being, when you talk like yourself.”
                          Ira Glass, This American Life NPR
There are some things you learn best in
 calm, and some in storm. ~Willa Cather
Smaller Group = More Interaction




       Group Dynamics
              Photo Courtesy of Payton Chung
         (http://www.flickr.com/photos/paytonc/)
Testing, testing…
Have a Co-Producer




Have a Co-Producer
           Photo courtesy of sridgeway
 (http://www.flickr.com/photos/stephanridgway/)
What if something goes wrong?!
No one will get hurt, it’ll be ok. 



                        What could go wrong?
                        •No trainer or no producer
                        •Participant can’t get connected
                        •Webinar software isn’t working
                        •Internet is down
                        •Trainer or producer’s computer
                        freezes
Troubleshooting
 Ask them to describe
what they are seeing or   Still not connected?
  what is happening               Reboot!




Ask what browser they     Close all apps, try link
      are using.                    again.




Can they connect to a          Verify link
      website                  Download?
WEBINAR SOFTWARE AND TOOLS
ReadyTalk
• Slide decks and screen
  share
• Outreach tools
• Toll-free lines
• Chat tool
• TSG Stock Page:
  bit.ly/TSGReadyTalk
• Admin fee = $45
Citrix Online: GoToWebinar
   •   Screen-share based
   •   Up to 1,000 users
   •   VOIP and long-distance
       capabilities
   •   Chat and polling tools
   •   TSG Stock page:
       bit.ly/TSGGoToWebinar
   •   Admin fee = $94


strong field project
Citrix Online: GoToTraining
   •   Screen-share based
   •   Up to 25 users
   •   Catalog
   •   Document sharing
   •   Testing
   •   TSG Stock page:
       bit.ly/TSGGoToTraining
   •   Admin fee = $120


strong field project
BetterWorld Audio Conferencing
   •   Toll-free conferencing
   •   Only organization
       charged
   •   Possible audio bridge
       solution
   •   TSG Stock page:
       bit.ly/TSGBetterWorld
   •   Admin fee = $35


strong field project
Additional Tools
Choosing a Tool
        • Is it right for my
          organization?
        • Request a trial!
        • Attend, attend, attend.
Practice
 is the best
instructor.
Top Tips for Successful Webinars
Any Questions?
It’s all about the people…
     not the technology
Who is TechSoup?
• TechSoup is a 501(c)(3) nonprofit organization.
• As of June 2010, TechSoup served more than
  127,000 organizations, distributed more than 6.3
  million technology donations, and enabled nonprofit
  recipients to save more than $1.8 billion in IT
  expenses in 33 countries around the world.
Who is TechSoup?

    TechSoup is part of TechSoup Global,
  is working towards the day when every
     nonprofit, library, and social benefit
      organization on the planet has the
   technology, knowledge, and resources
they need to operate at their full potential.
Photo credits
•   Photos courtesy of
     – spDuchamp (http://www.flickr.com/photos/duchamp/)
     – linh.m.do (http://www.flickr.com/photos/lmdo/)
     – vox_efx (http://www.flickr.com/photos/vox_efx/)
     – zoutedrop (http://www.flickr.com/photos/zoutedrop/)
     – Michael Oh (http://www.flickr.com/photos/rocketboom/)
     – Lolly Knit (http://www.flickr.com/photos/lollyknit/)
     – copdogblog (http://www.flickr.com/photos/cogdog/)
     – Tim Ebbs (http://www.flickr.com/photos/ebbsphotography/)
     – kharied (http://www.flickr.com/photos/kharied/)
     – Andres Musta (http://www.flickr.com/photos/andresmusta/)
     – Payton Chung (http://www.flickr.com/photos/paytonc/)
     – ecastro (http://www.flickr.com/photos/ecastro/)
     – sridgeway (http://www.flickr.com/photos/stephanridgway/)
     – ryantxr (http://www.flickr.com/photos/riverspring/)
     – laffy4k (http://www.flickr.com/photos/laffy4k/)
     – plakshun (http://www.flickr.com/photos/akshun/)
Thank you to our Webinar Sponsor!




  ReadyTalk offers dedicated product demos for
  TechSoup organizations 4 times per week.

  For more information:
  pages.readytalk.com/techsoup.html

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Training an Invisible Audience

  • 1. Training an Invisible Audience Delivering Effective Webinars Conference Call: 866-740-1260 Access Code: 6339392
  • 2. You are being recorded… • This seminar will be available on the TechSoup website along with past webinar presentations: http://bit.ly/tsgwebinars • You will receive a link to this presentation, material and links. • Twitter hashtag: #techsoup Conference Call: 866-740-1260 Access Code: 6339392
  • 3. Presenters Stephanie Gerding KylaName Hunt Facilitator Assisting with chat: Elliot Harmon and Anna Kuliberda
  • 4. Objectives •Plan and deliver quality webinar trainings •Encourage participation and interaction •Understand webinar best practices •Utilize webinar software and tools effectively Conference Call: 866-740-1260 Access Code: 6339392
  • 5.
  • 7. Alleviate the need for travel Alleviate the need for travel Photo courtesy of vox_efx (http://www.flickr.com/photos/vox_efx/)
  • 8. Reach a a large amount of people Reach large amount of people Photo courtesy of James Cridland (http://www.flickr.com/photos/jamescridland/)
  • 9. Provide last-minute training Provide last-minute training Photo courtesy of zoutedrop (http://www.flickr.com/photos/zoutedrop/)
  • 10.
  • 11.
  • 12. PLAN AND DELIVER QUALITY WEBINAR TRAININGS
  • 13. Create an Schedule and interactive market event; learning Identify and Build environment contact Content; speakers Test Select topics & Technology learning and Practice objectives
  • 14. WORKSHOP PLAN • Title • Target Audience • Length • Workshop Goal • Learning Objectives • Description • Modules and Timing • Evaluation • Materials and Supplies
  • 15.
  • 16. Learning Objectives 3-hour Beginning Emerging Tech Workshop As a result of this training, participants will be able to: • Explain reasons to use social software • Define Web 2.0 terms • Explain examples of emerging technologies • Practice using emerging technologies such as blogs, wikis, YouTube and aggregators. • Indicate increased confidence and comfort levels with using new technology tools.
  • 18. Be Visual Be Visual Photo courtesy of laffy4k (http://www.flickr.com/photos/laffy4k/)
  • 19. Webinar Trainer Skills Social Self- Subject Patience Skills confidence Knowledge Communi- Flexibility Planning Facilitation cation Respect Delivery
  • 20. Flexibility Flexibility Photo courtesy of Tim Ebbs (http://www.flickr.com/photos/ebbsphotography/)
  • 21. Let Them Do It!
  • 23. Energy Energy Photo courtesy of kharied (http://www.flickr.com/photos/kharied/)
  • 24. Have Patience… …with the platform …with the participants …with yourself
  • 27. – Beginnings and Endings are Important – Be Brain-Friendly – Encourage Lively and Focused Discussion – Let Participants Learn from Each Other – Let Them Experience and Practice – Blend in Technology Wisely Adapted from Mel Silberman’sTraining the Active Training Way
  • 28. Learning Objective  Activity Objective: Participants will list and discuss social networking tools and how to use them Activity: BINGO
  • 29. Increase Learning & Retention • Action Plans • Scavenger Hunt • Top 10 Lists • Jeopardy or other “game” • Online spaces
  • 31.
  • 32. Storytelling As social animals our brains are wired to enjoy stories. “Story - context enriched by emotion." Daniel Pink, A Whole New Mind “Everything is more compelling when you talk like a human being, when you talk like yourself.” Ira Glass, This American Life NPR
  • 33.
  • 34. There are some things you learn best in calm, and some in storm. ~Willa Cather
  • 35. Smaller Group = More Interaction Group Dynamics Photo Courtesy of Payton Chung (http://www.flickr.com/photos/paytonc/)
  • 37. Have a Co-Producer Have a Co-Producer Photo courtesy of sridgeway (http://www.flickr.com/photos/stephanridgway/)
  • 38.
  • 39. What if something goes wrong?! No one will get hurt, it’ll be ok.  What could go wrong? •No trainer or no producer •Participant can’t get connected •Webinar software isn’t working •Internet is down •Trainer or producer’s computer freezes
  • 40. Troubleshooting Ask them to describe what they are seeing or Still not connected? what is happening Reboot! Ask what browser they Close all apps, try link are using. again. Can they connect to a Verify link website Download?
  • 41.
  • 43. ReadyTalk • Slide decks and screen share • Outreach tools • Toll-free lines • Chat tool • TSG Stock Page: bit.ly/TSGReadyTalk • Admin fee = $45
  • 44. Citrix Online: GoToWebinar • Screen-share based • Up to 1,000 users • VOIP and long-distance capabilities • Chat and polling tools • TSG Stock page: bit.ly/TSGGoToWebinar • Admin fee = $94 strong field project
  • 45. Citrix Online: GoToTraining • Screen-share based • Up to 25 users • Catalog • Document sharing • Testing • TSG Stock page: bit.ly/TSGGoToTraining • Admin fee = $120 strong field project
  • 46. BetterWorld Audio Conferencing • Toll-free conferencing • Only organization charged • Possible audio bridge solution • TSG Stock page: bit.ly/TSGBetterWorld • Admin fee = $35 strong field project
  • 48. Choosing a Tool • Is it right for my organization? • Request a trial! • Attend, attend, attend.
  • 49. Practice is the best instructor.
  • 50. Top Tips for Successful Webinars
  • 52. It’s all about the people… not the technology
  • 53. Who is TechSoup? • TechSoup is a 501(c)(3) nonprofit organization. • As of June 2010, TechSoup served more than 127,000 organizations, distributed more than 6.3 million technology donations, and enabled nonprofit recipients to save more than $1.8 billion in IT expenses in 33 countries around the world.
  • 54. Who is TechSoup? TechSoup is part of TechSoup Global, is working towards the day when every nonprofit, library, and social benefit organization on the planet has the technology, knowledge, and resources they need to operate at their full potential.
  • 55.
  • 56. Photo credits • Photos courtesy of – spDuchamp (http://www.flickr.com/photos/duchamp/) – linh.m.do (http://www.flickr.com/photos/lmdo/) – vox_efx (http://www.flickr.com/photos/vox_efx/) – zoutedrop (http://www.flickr.com/photos/zoutedrop/) – Michael Oh (http://www.flickr.com/photos/rocketboom/) – Lolly Knit (http://www.flickr.com/photos/lollyknit/) – copdogblog (http://www.flickr.com/photos/cogdog/) – Tim Ebbs (http://www.flickr.com/photos/ebbsphotography/) – kharied (http://www.flickr.com/photos/kharied/) – Andres Musta (http://www.flickr.com/photos/andresmusta/) – Payton Chung (http://www.flickr.com/photos/paytonc/) – ecastro (http://www.flickr.com/photos/ecastro/) – sridgeway (http://www.flickr.com/photos/stephanridgway/) – ryantxr (http://www.flickr.com/photos/riverspring/) – laffy4k (http://www.flickr.com/photos/laffy4k/) – plakshun (http://www.flickr.com/photos/akshun/)
  • 57. Thank you to our Webinar Sponsor! ReadyTalk offers dedicated product demos for TechSoup organizations 4 times per week. For more information: pages.readytalk.com/techsoup.html