Expanded MapR & Teradata partnership extends Hadoop choices by providing integration, joint product development, and unified go-to-market strategy

1. MapR & Teradata
Architecture Matters
Teradata and MapR Proprietary

2. 2 Teradata and MapR Proprietary

3. What We Are Announcing November 19th, 2014
MapR & Teradata Expand Partnership
Partnership extends Hadoop choices by providing integration, joint
product development, and unified go-to-market strategy
• Teradata’s UDA one-stop-shop strategy is now extended to MapR
– Teradata customers get single vendor accountable for the full Hadoop ecosystem
– Teradata now a strategic partner to design, implement & provide solutions with MapR
• Deeper software integration between Teradata and MapR
– Seamless access across the Teradata UDA
– Teradata QueryGrid to support MapR
– Teradata Loom fully supports MapR Distribution for Hadoop
• Licensing of MapR enterprise-grade Hadoop Distribution (3 editions)
– MapR Community Edition (free version, Teradata Customer Support)
– MapR Enterprise Edition (license and Teradata Customer Support)
– MapR Enterprise Database Edition (license and Teradata Customer Support)
• Training, Customer Support and MapR Professional Services
– Teradata can sell MapR education and training services and provide customer
support and professional services to Teradata customers
– Through one phone call, provides single vendor accountability across the UDA
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4. Why Now?
• Growing base of shared customers seeking closer integration
FINANCIAL
SERVICES
RETAIL
MEDIA &
ENTERTAINMENT
• Ecosystem approach has become mainstream
– Core marketing message is the logical data warehouse
– Sales success is increasingly requiring partnerships to deliver complete solutions
• Architecture Matters: Customers demanding best-in-class Hadoop & DW
4 Teradata and MapR Proprietary
INFORMATION
TECHNOLOGY
HEALTHCARE
COMMUNICATIONS

5. Teradata and MapR – Architecture Matters
• Economically Capture and Store
More Data
• Analytics on Low Business Value
Density Data
• Enterprise-grade NoSQL Database
Right Tool for the Right Job
• Economically Reuse and Share
Data
• Analytics on High Business Value
Density Data
• EDW Leader
• High Availability
• Best in Class Performance
• Disaster Recovery
• Operationalized Data
5 Teradata and MapR Proprietary

6. Marketing
Executives
Operational
Systems
Frontline
Workers
Customers
Partners
Engineers
Data
Scientists
Business
Analysts'
Marketing
Applications
Business
Intelligence
Data
Mining
Math
and Stats
Languages
APPLICATIONS
USERS
TERADATA UNIFIED DATA ARCHITECTURE
MANAGE MOVE ACCESS
INTEGRATED DATA WAREHOUSE
DISCOVERY PLATFORM
ERP
SCM
CRM
Images
Audio
and Video
Machine
Logs
Text
Web and
Social
SOURCES
DATA
PLATFORM
STREAMING &
NOSQL APP’S

7. The MapR Optimized Data Architecture (ODA)
Sources
RELATIONAL,
SAAS,
MAINFRAME
DOCUMENTS,
EMAILS
BLOGS,
TWEETS,
LINK DATA
LOG FILES,
CLICKSTREAM
SSENSORS
Optimized Data Architecture Machine Learning
MapR-DB
Batch
(MapReduce,
Spark, Hive, Pig)
MapR-FS
MAPR DISTRIBUTION FOR HADOOP
DATA WAREHOUSE
7 Teradata and MapR Proprietary
Data Access
Analytics
Search
Schema-less
data exploration
BI, reporting
Ad-hoc integrated
analytics
Data Transformation, Enrichment
and Integration
Streaming
(Spark Streaming,
Storm)
MapR Data Platform
MAPR DISTRIBUTION FOR HADOOP
Operational Apps
Recommendations
Fraud Detection
Logistics
Interactive
(Drill, Impala)

8. Large Technology Manufacturer
Data Platforms Reference Architecture
Data Sources Data Consumption
DATABASES
ERP
SFDC
DOCS, CASES,
CONTENT, SOCIAL
MEDIA, CLICKSTEAM
Data Storage and Processing
BIG DATA PLATFORM
MAPR DISTRIBUTION FOR
HADOOP
Data Bases
8 Teradata and MapR Proprietary
AGILE ANALYTICS
SAP HANA
MAPR DISTRIBUTION FOR
HADOOP
Streaming
(Spark
Streaming,
Storm)
MapR-DB
Batch
(MR, Spark,
Hive, Pig, …)
MapR-FS
MISSION CRITICAL
REPORTING
DATA SECURITY,
INFRASTRUCTURE
CUSTOMER NETWORK,
PRODUCT USAGE
INTERNET OF
EVERYTHING (IoE)
DATA ANALYSIS,
TEXT ANALYTICS
MACHINE LEARNING,
STATISTICAL
ANALYSIS
MACHINE DATA
INSIGHTS
SELF SERVICE
DASHBOARD
RAPID BUSINESS
MODEL
DATA
EXPLORATION
REAL TIME
PREDICTIVE
MISSION CRITICAL
OPERATIONAL
REPORTS
FINANCIAL
REPORTING &
EXTRACT
FINANCIALS
STABLE CORE
CONTROLLED CHANGE
MapR Data Platform
ALL Other Sources
Interactive
(Drill, Impala)

9. Teradata QueryGrid™: Supported Hadoop Platforms
Business Users Data Scientists
HADOOP
(HDP)
Push-down
to Hadoop
System
IDW
TERADATA
DATABASE
Discovery
TERADATA
9 Teradata and MapR Proprietary
ASTER
DATABASE
HADOOP
(MAPR)
Push-down
to Hadoop
System
HADOOP
(CDH)
Push-down
to Hadoop
System
New

10. MapR & Teradata Share a Commitment to 24x7
Customer Support and Local Language Support
HQ
24X7
HQ
GLOBAL
CUSTOMER
SUPPORT
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11. For More Information
• For more information:
– www.Teradata.com/Teradata-and-MapR-Announcement/
– www.teradata.com/architecture-matters
– https://www.mapr.com/teradata
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