Great brands influences lives and create deep emotional links between individuals and businesses. Once a relationship is triggered through an emotion, a brand must grow its relationship with its audience and create a forever evolving journey. Critical to effective brand management is the clear definition of the brand’s audience and the objectives that the brand needs to achieve.

2. WE LIKE TO SAY WHAT WE LIKE

4. THAT’S WHY FACEBOOK GETS 3 BILLION CLICKS ON “LIKE BUTTON” EACH DAY

6. IF WE LIKE TELLING PEOPLE WHAT WE LIKE

8. WHY NOT PUT LIKE BUTTON IN THE REAL WORLD?

10. VERY EASY

11. 1. I GO TO YOUR STORE

12. 2. I FALL IN LOVE WITH A STYLE

13. 3. I SCAN QR CODE ON MY PHONE

14. 4. IT TAKE ME TO A PAGE I CAN CLICK LIKE BUTTON

15. 5. THEN A POST WILL APPEAR ON MY WALL

16. NOW EVERYBODY KNOWS THAT I AM SHOPPING AT YOUR STORE

17. MY FRIENDS CAN COMMENT ON IT AND SEE THE PRODUCT I LIKE BEST

18. PRODUCT PAGE WITH A LIKE BUTTON SOCIAL MEDIA BUTTERFLY EFFECTS READ THE QR CODE

19. Postcard Print Advertising Email Promotions Smartphones Database STORES Email Campaigns