No-one ‘wants’ to see a bottle of coke on a billboard. Nor are you able to report on how many people have seen that billboard and how many sales you’ve made from it. That’s where video content comes in. Businesses know they need to make video content but they don’t know what to make or how to make it. Using our basic ‘TV Network’ strategy, any business can put together their video content strategy that gets buy-in from their audience and internally. It’s also reportable as well as engaging (if you make it engaging that is).