This is the discussion guide from the Business Book Club (BBC) meeting on February 9, 2010 about the book "A Whole New Mind" by Daniel Pink.

1. A Whole New Mind: Why Right-Brainers Will Rule The Future March 9, 2010

2. About Daniel H. Pink Daniel H. Pink is the author of several provocative, bestselling books about the changing world of work. His articles on business and technology appear in many publications, including the New York Times, Harvard Business Review, Fast Company , and Wired , where he is a contributing editor. He has provided analysis of business trends on CNN, CNBC, ABC, NPR, and other networks in the U.S. and abroad. He also lectures to corporations, associations, and universities around the world on economic transformation and the new workplace. A free agent himself, Dan held his last real job in the White House, where he served from 1995 to 1997 as chief speechwriter to Vice President Al Gore. He also worked as an aide to U.S. Labor Secretary Robert Reich and in other positions in politics and government. He received a BA, with honors, from Northwestern University, and a JD from Yale Law School. To his lasting joy, he has never practiced law. Dan lives in Washington, DC, with his wife and their three children. Pink’s A Whole New Mind is a long-running New York Times and BusinessWeek bestseller that has been translated into 21 languages. Tom Peters (author of In Search of Excellence) called it “a miracle” and Thomas Friedman (author of The World is Flat) called it his “favorite business book.”

4. Left Brain vs. Right Brain

5. WHY? The Three A’s: Asia Automation Abundance

6. 1: Design Moving beyond function to engage the sense. Six Abilities

7. 2: Story Narrative added to products and services – not just an argument. Six Abilities

8. 3: Symphony Adding invention and big picture thinking (not just detail focus). Six Abilities

9. 4: Empathy Going beyond logic and engaging emotion and intuition. Six Abilities

10. Six Abilities 5: Play Bringing humor and light-heartedness to business and products.

11. Six Abilities 6: Meaning The purpose is the journey. Give meaning to life from inside yourself.

12. Frequently Asked Questions Do I need to subscribe to the BBC? How do I subscribe? Yes, we would like to get to know you! To subscribe, visit our website and click on “Business Book Club.” When is the next session? The next session will be April 6 th . The book will be The Back of the Napkin by Dan Roam. Where can I order books? You can find each book on our website. Your purchases are processed through Amazon.com. How can I recommend a book for the BBC? We always love new ideas! Please let us know your suggestions. If you are an author, please submit a review copy for consideration. What does The Meyvn Group do? The Meyvn Group is an organizational development advisory firm. We specialize in human resources consulting, training & development and business coaching. Please visit our website to learn more. How can I contact you with additional questions? Contact us by phone at (515) 299-0983 or email us at info@meyvngroup.com. Visit us online at www.meyvngroup.com