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Calling all Agripreneurs:
Enhancing entrepreneurship & innovation in
       the food & agriculture space

            Mark Gagnon and Joel Bolton
The need for E&I in agriculture

Population and
consumption
Diminishing resource
base
Inefficiencies
Energy
Climate change
Conflict over resources
Perception is the Problem


    Ag students: we don’t think of ourselves
                     as…
               Entrepreneurs
          STEM students: agriculture?


http://www.youtube.com/watch?v=AMpZ0TGjbWE
                       http://www.youtube.com/watch?v=2zfqw8nhUwA
Perhaps it’s in the name

Agriculture & Terms
  Dairy husbandry, agronomy, horticulture, forestry, etc.
  Farm, crops, livestock = production agriculture
Shifts
  food, ecosystems, genetics, renewable materials and
  energy, local foods, organic, etc.
Perhaps it’s the Perception of
            entrepreneur

          Business person with suit & tie
          Speak a different language
          City lifestyle
          Disconnect from natural
          environment
          Little appreciation for farming &
          agricultural activities

IP                              Business model
Agriculture research scope at Penn State*
       Ag Biological Engineering                         Animal Science                               Food Science

                                                 •   Poultry                                •   Food Safety/Pathogens
   •   Biosolid Systems
                                                 •   Reproductive Physiology                •   Food Processes
   •   Ag Safety and Health
                                                 •   Cattle Health                          •   Food Ingredients
   •   Bioproducts-Cellulose
                                                 •   Dairy Nutrition                        •   Food Choices and Human
   •   Biofuels
                                                 •   Avian Genetics                             Health


             Entomology                                  Plant Pathology                             Plant Science

   •   Integrated Pest Management                                                           •   Turf Grass
                                                 •   Turf Grass Diseases
   •   Malaria Research                                                                     •   Weed Management
                                                 •   Fruit Vegetable
   •   Honey Bee Research                                                                   •   Root Systems
                                                     Diseases/Pathogens
   •   Insect Plant Interactions                                                            •   Fruit/Vegetable Crops
                                                 •   Fungi/Mushrooms
   •   Forest Pest Mitigation                                                               •   Ornamentals/Horticulture



         Veterinary Biological                        Ecosystem Science &                       Agricultural Economics
                Science                                  Management                             Sociology & Education


                                                                                            •   Food System Economics &
   •   Avian Virology                            •   Soil Science                               Sociology
   •   Johne’s Disease                           •   Forest Ecology & Management            •   Community Development
   •   Infectious Disease                        •   Fisheries Science                      •   Sustainability in Food &
   •   Genetic Disease                           •   Wildlife science                           Agriculture
                                                                                            •   Entrepreneurship & Innovation
                                                                                                in Food and Agriculture



                                                                                                      Department
*Based upon the author’s scan of topics at Penn State not intended to be all       Key --              Capabilities
inclusive.
Levers to engage AgSci students


  Don’t open with society’s notion of the entrepreneur
  Connect on a more substantial level
  Provide examples in communication to shift mindset
  Facilitate peer-to-peer dialogue
  Make it fun… entrepreneurs LOVE what they do
Levers to encourage STEM students
     to innovate in agriculture

  Open STEM students’ eyes
    It’s not just "plows & cows”
  Demonstrate tangible ties
    Food, bio-energy, water, health & bio-materials
  Discuss projects that impact the lives of real people
  Foster peer-to-peer connections
  Highlight the interplay of technology and agriculture
The BIG Hook- Sustainability


     Providing for humanity today
     and… tomorrow
     Feeding the world, providing
     clean water
     Renewable energy and
     materials
     Improving the human
     conditions
                                                              Fortifying natural and human ecosystems
http://agsci.psu.edu/futurestudents/careers/in-the-media/video-agriculture-degrees-the-hot-ticket-for-job-growth
Student Stories


Awareness
Hands-on experience
Mentoring
Networking
Skills on demand
Encouragement

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Open 2013: Calling All Agripreneurs: Ag student engagement in entrepreneurship and innovation

  • 1. Calling all Agripreneurs: Enhancing entrepreneurship & innovation in the food & agriculture space Mark Gagnon and Joel Bolton
  • 2. The need for E&I in agriculture Population and consumption Diminishing resource base Inefficiencies Energy Climate change Conflict over resources
  • 3. Perception is the Problem Ag students: we don’t think of ourselves as… Entrepreneurs STEM students: agriculture? http://www.youtube.com/watch?v=AMpZ0TGjbWE http://www.youtube.com/watch?v=2zfqw8nhUwA
  • 4. Perhaps it’s in the name Agriculture & Terms Dairy husbandry, agronomy, horticulture, forestry, etc. Farm, crops, livestock = production agriculture Shifts food, ecosystems, genetics, renewable materials and energy, local foods, organic, etc.
  • 5. Perhaps it’s the Perception of entrepreneur Business person with suit & tie Speak a different language City lifestyle Disconnect from natural environment Little appreciation for farming & agricultural activities IP Business model
  • 6. Agriculture research scope at Penn State* Ag Biological Engineering Animal Science Food Science • Poultry • Food Safety/Pathogens • Biosolid Systems • Reproductive Physiology • Food Processes • Ag Safety and Health • Cattle Health • Food Ingredients • Bioproducts-Cellulose • Dairy Nutrition • Food Choices and Human • Biofuels • Avian Genetics Health Entomology Plant Pathology Plant Science • Integrated Pest Management • Turf Grass • Turf Grass Diseases • Malaria Research • Weed Management • Fruit Vegetable • Honey Bee Research • Root Systems Diseases/Pathogens • Insect Plant Interactions • Fruit/Vegetable Crops • Fungi/Mushrooms • Forest Pest Mitigation • Ornamentals/Horticulture Veterinary Biological Ecosystem Science & Agricultural Economics Science Management Sociology & Education • Food System Economics & • Avian Virology • Soil Science Sociology • Johne’s Disease • Forest Ecology & Management • Community Development • Infectious Disease • Fisheries Science • Sustainability in Food & • Genetic Disease • Wildlife science Agriculture • Entrepreneurship & Innovation in Food and Agriculture Department *Based upon the author’s scan of topics at Penn State not intended to be all Key -- Capabilities inclusive.
  • 7. Levers to engage AgSci students Don’t open with society’s notion of the entrepreneur Connect on a more substantial level Provide examples in communication to shift mindset Facilitate peer-to-peer dialogue Make it fun… entrepreneurs LOVE what they do
  • 8. Levers to encourage STEM students to innovate in agriculture Open STEM students’ eyes It’s not just "plows & cows” Demonstrate tangible ties Food, bio-energy, water, health & bio-materials Discuss projects that impact the lives of real people Foster peer-to-peer connections Highlight the interplay of technology and agriculture
  • 9. The BIG Hook- Sustainability Providing for humanity today and… tomorrow Feeding the world, providing clean water Renewable energy and materials Improving the human conditions Fortifying natural and human ecosystems http://agsci.psu.edu/futurestudents/careers/in-the-media/video-agriculture-degrees-the-hot-ticket-for-job-growth