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Engagement Beyond 
            the Facebook Like 
                     
                    Bill Schick
              MESH Interactive Agency	



#IMS12
#IMS12
#IMS12
#IMS12
#IMS12
#IMS12
#IMS12
Email Industry standard 
             DYOS open rate
            open rate 
                                         VS.	



            19.9%! 25% !
             Email Industry standard 
            DYOS click-through rate
             click-through rate


            5.4%!
                                         VS.	



                                                  6% !
              2/3 participated - 103!


#IMS12
After Completion of Campaign	



                                     strong and relevant

            24!     to	

                            1,440!   twitter connections



            480!    to	

                            2,300!   facebook fans




#IMS12
Sample of Designed Shoes	





#IMS12
MESH Interactive	

        •  @meshagency	

        •  @billschick	

        •  #socialmicrosites	

        •  Facebook.com/meshagency	

        •  Meshagency.com	


#IMS12

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Bill Schick - Engagement beyond the facebook like