2. WHERE DID YOU HEAR IT?

3. WHERE DID YOU HEAR IT?

4. WE ARE ALL PART OF THE
NEWS SHIFT

5. WE ARE ALL PART OF THE
NEWS SHIFT

6. NEW NEWS HIGHLIGHTS:
Social Networks
• PEOPLE’S FIRST STOP
• USER-GENERATED
• COMMUNITY BASED
• EASY INTEGRATION
• STARTS A CONVERSATION

7. NEW NEWS HIGHLIGHTS:
Social News
• PEOPLE’S CHOICE
• STRONG COMMUNITY
• “NEWS” HAS CHANGED
• MULTIPLE OPINIONS
• SUBSCRIPTIONS

8. NEW NEWS HIGHLIGHTS:
Online Video

9. USING VIDEO EFFECTIVELY
FOR SOCIAL NEWS
Patrick Kaleta suspended 4 games 11/3/11
http://www.youtube.com/watch?v=hy37edhJr8
s

10. USING VIDEO FOR EFFECTIVE SOCIAL NEWS
http://www.youtube.com/watch?v=hy37edhJr8s

11. LEGITIMACY
I’M STILL HERE!

12. LEGITIMACY

17. WHY THE SHIFT IS GOOD
• NEWS GOES VIRAL
• IT’S AT YOUR FINGERTIPS
• TIME EFFICIENCY
• PEOPLE HAVE THE POWER
• EVERYONE HAS A VOICE

18. TOP SOCIAL NEWS

19. LET US ASK YOU…
WHAT BUSINESSES ARE USING SOCIAL
NEWS EFFECTIVELY?
WHICH ONES SHOULD?

20. THANK YOU!
QUESTION?
LET’S CREATE A CONVERSATION:
@Elandry19
@BWTMacLeod