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Thomas Daymond
Oakvillerealestatenow.blogspot.com
                         Dec 5, 2011
Perspective
Internet Marketing is important!

 1. Online video viewing passes 50% of U.S Population
  (Dec 8, 2011)

 2. Time spent viewing online video passes TV viewing
  in China. (Dec. 6, 2011)

 3. 1 in 3 online consumers will use a tablet by 2014
Overview
 Blog topic – Oakville Real Estate


 Persona – Individuals actively using internet
          - Following current trends
          - Networking
          - Social lives
Overview
Blog Post Titles
1. Beautiful home for sale on Meadowood Crescent
2. 2 Great Tips for Downsizing
3. Social Media For Real Estate Marketing
4. Selling a Home During the Holidays
5. 3 Ways to Increase Value in Your Home!
6. Steve Jobs Transferred Properties to Trust
7. New App For MLS Listings!
8. What to Know About Real Estate Closing in Ontario
Overview
Blog Post Titles
9. Why Buy Oakville?
10. The Daymond Team!
11. 11 Reasons to List During the Holidays!
Overview
Facebook Page
(facebook.com/oakvillerealestatenow)
- 34 likes
Overview
Twitter Account
(@oakrealestate)




- Frequent tweets
- Quality Tweets
Overview
Performance
Overview
Performance
Overview
Performance
-Geo-location-
Overview
Performance
Overview
Performance
Business Overview
Key Learnings
Blog



Tools are important!
Business Overview
Key Learnings
Facebook

-Vanity URL is important

 more likes = more views
Business Overview
Key Learnings
Twitter




- Need more followers!
Business Overview
Indicated Actions
Blog

1. More Frequent Blog Posts
2. Push The Posts More Actively (Facebook, Twitter)
3. Broader Market (OakvilleRealEstate is specific to the
   Oakville community)
Business Overview
Indicated Actions
Facebook



Friends are there for a reason!



Use them, they might be interested!
Business Overview
Indicated Actions
Twitter

More frequent tweets = more followers



Follow Relevant Users!
Recommendations
Website

- Important to have one
- Consistent with the theme of the name



- Google Adwords
Recommendations
Blog

- More Frequent Posts


- Better Labels


- Drive Traffic More Frequently
Recommendations
Email Marketing

- Low cost
- Global reach
- Interactive
- Measurable results
Recommendations
Social Media Releases

-Get on Pitch Engine and create social media releases
Recommendations
SEO

1.   Create more inbound links!

2. More Back links!
Rationale
 These aspects are perfect
  to add to the mix because
  they are either a cheap cost
  or no cost at all.

- Traffic will improve
- Hits will increase
- Overall success

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