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15Steps For Successful Selling Your Home 
By: Fernando Herboso 
Broker for Maxus Realty Group
Selling Your Home? 
Home Selling Marketing has changed forever because of the Internet. 
Selling homes now requires more Internet knowledge, understanding buyers needs and wants, laser target touches and knowing the movers and shakers of the local real estate industry. 
Search engines are looking for more accurate information to show those searching to buy a home. 
Search engines like Google, Yahoo and Bing are now the biggest ally to help you sell your home fast. 
Price sells. . . 
But, when you couple it with savvy marketing. . you can achieve the right balance to sell your home for the highest amount that current local market conditions will bear. 
Anyone can sell if the price is low enough. . 
The difference is in the marketing and who you HIRE!
15 Steps for Home Selling Success 
1 
Contact a Broker with Experience 
2 
Have your Property “Properly” Evaluated 
3 
Determine your Home’s Competition? 
4 
Have your Home Inspected 
If you need a guide to show you the right way, 
Fernando Herboso is at your service 301-246-0001 
A defining moment for success or failure . . . 
Simple, pretend you are the buyer, visit and choose 
To Avoid Surprises
Each Step is Critical. . . 
5 
Prepare -Fix Your Home -Stage 
6 
Know Your Selling Points 
7 
Time it Right 
8 
Start the Marketing of your home 
Follow the Home Inspector’s recommendations and make necessary repairs 
Write up a list of special selling points and analyze it with your agent 
Sell it when you need to. .not when your listing agent needs a check! 
Turn On The Spotlight
You Can’t Do It Alone. . . 
9 
Know “How to Show your Home” 
10 
Keep Up with the Current Market 
11 
Analyze Feedback & Adjust 
12 
Searching for Your New Home Begins 
Be available , flexible and most importantly . . be ready 
Positioning Your Home to sell takes up-to-date data 
Selling without feedback is a big disadvantage to win. Know how to ask 
Follow your agent's advice -When?
The Satisfaction of a Great Plan. . 
15 
Closing and Beyond 
14 
Property inspection and other contingencies 
13 
Negotiate with the Buyer 
Leave the drama and bring the diplomacy in. . or it could cost you! 
Appraisal tactics that swing to your favor. .use them! 
Smiles for all your family after you’ve allowed me to expose your home to a wider range of buyers using today’s most up to date real estate technology and proven selling methods. 
“The best marketer to hire is the one that attracted you and kept your attention with substance and quality”
Fernando HerbosoBroker-Owner Maxus Realty Group Herboso & Associates301-246-0001Fernando@ReallyNiceHomes.com 
Licensed in MD, DC and VA 
Fernando Herboso has 22 years experience as a real estate agent and broker in five states, and serves as a principal broker and consultant to other real estate professionals on using technology to improve their customer care, general marketing and office management. 
Honesty and integrity, along with determination and dedication, are philosophies that Fernando strives for in all aspects of his life. Applying these principles to his business, has allowed him to be a top producing real estate agent for the past 10 years. His background as a business owner for several business ventures and co-owner and founder for a Keller Williams Market Center has given his real estate business a high level of experience leadership and professionalism. 
Fernando Herboso has a proven record of directly impacting his client’s financial success and propelling smooth transactions by applying refined management, selling, and negotiation talents. 
If you are planning on buying or selling in the Maryland DC and Virginia area contact Fernando Herboso, your local neighborhood expert for a personalized customer care. Fernando takes pride in servicing his clients by delivering exceptional service and establishing life long relationships.

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15 CRUCIAL STEPS You Must Take To Sell Your Home Successfully

  • 1. 15Steps For Successful Selling Your Home By: Fernando Herboso Broker for Maxus Realty Group
  • 2. Selling Your Home? Home Selling Marketing has changed forever because of the Internet. Selling homes now requires more Internet knowledge, understanding buyers needs and wants, laser target touches and knowing the movers and shakers of the local real estate industry. Search engines are looking for more accurate information to show those searching to buy a home. Search engines like Google, Yahoo and Bing are now the biggest ally to help you sell your home fast. Price sells. . . But, when you couple it with savvy marketing. . you can achieve the right balance to sell your home for the highest amount that current local market conditions will bear. Anyone can sell if the price is low enough. . The difference is in the marketing and who you HIRE!
  • 3. 15 Steps for Home Selling Success 1 Contact a Broker with Experience 2 Have your Property “Properly” Evaluated 3 Determine your Home’s Competition? 4 Have your Home Inspected If you need a guide to show you the right way, Fernando Herboso is at your service 301-246-0001 A defining moment for success or failure . . . Simple, pretend you are the buyer, visit and choose To Avoid Surprises
  • 4. Each Step is Critical. . . 5 Prepare -Fix Your Home -Stage 6 Know Your Selling Points 7 Time it Right 8 Start the Marketing of your home Follow the Home Inspector’s recommendations and make necessary repairs Write up a list of special selling points and analyze it with your agent Sell it when you need to. .not when your listing agent needs a check! Turn On The Spotlight
  • 5. You Can’t Do It Alone. . . 9 Know “How to Show your Home” 10 Keep Up with the Current Market 11 Analyze Feedback & Adjust 12 Searching for Your New Home Begins Be available , flexible and most importantly . . be ready Positioning Your Home to sell takes up-to-date data Selling without feedback is a big disadvantage to win. Know how to ask Follow your agent's advice -When?
  • 6. The Satisfaction of a Great Plan. . 15 Closing and Beyond 14 Property inspection and other contingencies 13 Negotiate with the Buyer Leave the drama and bring the diplomacy in. . or it could cost you! Appraisal tactics that swing to your favor. .use them! Smiles for all your family after you’ve allowed me to expose your home to a wider range of buyers using today’s most up to date real estate technology and proven selling methods. “The best marketer to hire is the one that attracted you and kept your attention with substance and quality”
  • 7. Fernando HerbosoBroker-Owner Maxus Realty Group Herboso & Associates301-246-0001Fernando@ReallyNiceHomes.com Licensed in MD, DC and VA Fernando Herboso has 22 years experience as a real estate agent and broker in five states, and serves as a principal broker and consultant to other real estate professionals on using technology to improve their customer care, general marketing and office management. Honesty and integrity, along with determination and dedication, are philosophies that Fernando strives for in all aspects of his life. Applying these principles to his business, has allowed him to be a top producing real estate agent for the past 10 years. His background as a business owner for several business ventures and co-owner and founder for a Keller Williams Market Center has given his real estate business a high level of experience leadership and professionalism. Fernando Herboso has a proven record of directly impacting his client’s financial success and propelling smooth transactions by applying refined management, selling, and negotiation talents. If you are planning on buying or selling in the Maryland DC and Virginia area contact Fernando Herboso, your local neighborhood expert for a personalized customer care. Fernando takes pride in servicing his clients by delivering exceptional service and establishing life long relationships.