Building Authority and Revenue Through Online Content
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1. The document discusses building and buying revenue generating websites and teaches others how to do the same through seminars and online courses. 2. It promotes a 3-day seminar that teaches case studies and provides networking opportunities to help attendees replicate successful models. 3. The goal is to show attendees a path to financial freedom by establishing authority on the internet through building websites that earn passive income.
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Building Authority and Revenue Through Online Content
- 2. Ever felt like this…?
- 3. Ken at NWA 2015
- 4. 1. Build “Revenue Generating Websites” We do four things pretty well:
- 5. 2. Buy “Revenue Generating Websites”
- 7. Here’s what I have $$ - Here’s what I need monthly $$
- 8. Here’s what I have $$ - Here’s what I need monthly $$
- 9. 3. Teach how to “Build” or “Buy” “Rev. Gen” websites $4997
- 10. 5% FOR LIFE Don’t have 40K to 4MM to buy your freedom? Ken meet Ron 4. Allow everyone to listen and play “Rule of 2%” Room of 200, maybe 4
- 11. 160,000,000 + views 2015 85,000+ / Day HAVE to Succeed… Contractually “Guarantee” 15% - 22% 600+ Revenue Generating Websites Where Today’s Info Comes From / No Theory …..
- 12. First client 1992 23 years later, an “Over-Night” Success 600+ Revenue Generating Websites Viewed 160,000,000+ each yr. Growth Rate ,000 views each day 50-50 split on Millions in Revenue / yr.
- 14. What got us here? Last two weeks…
- 15. We created “Blue-Print” that leads to Freedom Algorithm “Proof”
- 16. Freedom, defined by TGC/Income Store True Authority established Trust established Traffic established Traffic, not heroic, is viral and evergreen 2. 1. 3. 4. Let’s look at “Authority” that leads to FREEDOM
- 18. +1300 / mo., avg. is 62 in a lifetime
- 19. Different Books – Different Goals: Can no longer say: I’m broke I’m cursed God doesn’t love me I can’t afford it I’ll always be poor Can only say: I’m lazy I ALWAYS want to work again I don’t deserve it I’d rather be broke I’m a lazy bum Newest book: How does Authority lead to Revenue
- 20. Today’s Goal: Helped countless people “Buy” their way out of a job Earle, Randy, Nancy in room? … …Not everyone has 40k to 4MM to BUY their Freedom. If you CAN’T buy FREEDOM, how, exactly, CAN you build FREEDOM?
- 21. First, understand, ALL categories are open
- 22. WebMDSpine Site 200 posts50 posts 20 / yr.150 more / 3 docs / 1 yr. 220 total200 total 1/64th of 1%100% $532,000,0002050 docs @ $82/mo Spine Site Case Study Start with a very small, very sharp, drill bit or “Scalpel” 800# Gorilla countless have tried
- 23. “Scalpel Method” is used to: “Gain Page One” rankings with No Budget:
- 24. Is Page One of search results Important?? “Real Estate” or “Insurance”
- 25. Cost?
- 26. Creates “Silos” Our Scalpels are “Silos”
- 29. If you click “Oreo” Ad Snackworks pays Google $1.16
- 30. What Should I write on? What is everyone looking for? Writing “Down” a Silo Cuts through Google’s Search results like a scalpel
- 31. Definitive “Authority” on business continuity BP-FEMA… …without EVER writing a unique piece of content Once “Gained Page One”, need to “Establish Authority”
- 32. How is this possible?
- 33. Put each of your Key-Word silo results into Google Alerts
- 34. Mission Mode is holding a free workshop, note the title…
- 35. Editorialized Content Establishes Authority
- 36. We played “Siskel and Ebert” to that piece of content… …We simply gave our opinion of that piece of content !! Best Part – Google told us what to “Editorialize” (silo)
- 37. Editorializing: Putting your opinion over the “worlds best content” Establishes Authority
- 38. Case Study Evidence: Dentist: Nick… What should I Do? “Authority’s” “MUST Earn and Keep Trust”
- 39. Closer look at “SOCIAL PROOF” “Social Proof” determines Trust What do our potential clients NEED To See to BUY from us? 2014 “Trust Trumps Everything”
- 40. Power of “Social Proof” We Follow Suits Sell
- 41. Power of “Social Proof” We are Followers first, Leaders ONLY when have to A “Group” CAN’T be wrong There is Safety in a Tribe Sell your Audience to your Audience Fear of Loss…”Display your Resume” Perception is Reality Comedian in a Suit Put your “Suit” on The Media is your “Suit” GIVE them someone to Follow “Prove you have clients” – ProBono! 4 Principles of website engagement “Social Proof” Fact: Action Needed:
- 42. * Recommends Endorsements * Testimonials * Local Media * Commercial Media 2. Suit Coat *(haro) 1. GLFT Shirt Google + Linkedin Facebook (fan page) Twitter Positions “Presence” on 4 of 10 Largest !! Ps. YouTube a 12 yr. old
- 43. Our Results……Added ABSOLUTELY NOTHING…..Results: 1 out of 8 1 out of 3.5
- 44. endorsements endorsementsendorsements testimonial testimonialtestimonial media mediamedia media Sketch Video info As seen in: As seen in: As seen in: As seen in: HOME PRESS OUR STORY PRODUCTS CONTACTTESTIMONIALS Best Practices to display “Trust”
- 45. “Authority’s” MUST Earn and Keep Trust Exact path to “Authority” “Page One Rankings” Platforms Editorialized Content “Writing Down a Silo” Gains Page One Rankings “Editorialized Content” Establishes Authority “Trusted Authorities” “NEVER WORK AGAIN” “Authority’s Know” TRUST TRUMPS EVERYTHING”
- 46. “Writing Down a Silo” “Gains Page One Rankings”
- 47. “Page One Rankings” Provide the platform to Editorialize Content
- 48. Editorialized Content Establishes Authority
- 49. Editorializing: Putting your opinion over the “worlds best content” Establishes Authority
- 50. Case Study Evidence: Dentist: Nick… What should I Do? “Authority’s” “MUST Earn and Keep Trust”
- 51. Do “Trusted Authorities” have to work?
- 52. How many in here? Next few slides… …Checkbook to say Yes! Switch Gears:
- 53. 3. Teach how to “Build” or “Buy” “Rev. Gen” websites $4997
- 54. Hear from those doing the actual work, 15/70 employees! How do our 600+ sites make money?
- 55. Picture this: You walk in on Friday…
- 56. No website - No problem Start with our “Discovery” Platform, then use NextStepTool Tech Team Breakouts
- 60. 5. Find Viral, Follow Sneezers, Replicate the Revenue !!!
- 61. Where should you step next? Guide-Map or Guide? Why is it called “TheNextStep” tool?
- 62. Diagnosis:
- 63. Diagnosis:
- 64. Diagnosis:
- 68. Remedy: “Model, Replicate & Who can Help”
- 69. We use “TheNextStep” used internally EVERY DAY: Current weakness + opportunity + replication = below:
- 72. 3 Days – 15 “Case Study” Presentations to model at home New iPad w/ NextStep App to guide your website growth NextStep UserGuide, the Guide to go with the map Tech Team “Break Outs” to fix what’s currently broke All meals covered so you can focus on networking All booze covered so you can network longer, he he he Entertainment covered so you can boogy Red Carpet & Pics to help establish Authority Videos in exchange for a donation 5K for what? 5K??
- 73. 2013 – 24 showed 2014 – added “NextStepTool” – 56 showed 2015 – added “Sneezers” $1997 or (3) at $699 – 188 showed Fun may trump the learning?
- 74. Take a chance on Yourself, See you in Philly, L.A. or Minooka!!
- 75. I’m going to show you something that will make you sick… 1905 “Job” (we were all “Producers”) Industrial Rev. changed EVERYTHING !! Let your Dreams Run your Income Find a vehicle that Supports your Dreams $$D 1926 “isn’t it Amazing… 80 Years ago… “what do we want?” The Dream lead the income $$D Today Psychologically Not allowed to Dream $ D D
- 76. Something to think about this weekend… $$D$$D $ D D Will you break the chain in your family?
- 77. 3 Days – 15 “Case Study” Presentations to model at home New iPad w/ NextStep App to guide your website growth NextStep UserGuide, the Guide to go with the map Tech Team “Break Outs” to fix what’s currently broke All meals covered so you can focus on networking All booze covered so you can network longer, he he he Entertainment covered so you can boogy Red Carpet & Pics to help establish Authority Videos in exchange for a donation $4997 $1997 or (3) $699 See you in the back of the room !
- 78. $1997 or (3) $699
- 79. Randy Haykin, Ron Fossum, Jeff Hoffman… Law of Success #1 They are not rich and famous, rich and “free” Replicate the patterns of what you want… Lot of speakers this week will show you a “thing” Our events shows you the path, many “things” to get you there and Most important, it shows you people that are “there”, free We take “N.W.A.” to another level
- 80. 3 Days in Philly or L.A. $1997 or (3) $699 I’ll be in the Back with Bill, See you in Philly 3 Days in Philly or L.A. + +