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Content marketing has emerged as the top methodology online leaders are using to grow their digital footprint and sell their products and services. There are many moving pieces to doing content marketing the right way. So it's no wonder that so many organizations from startups to the fortune 500 are struggling to bring it all together.
In this presentation, we will walk through a complete framework and set of proven best practices for marketing the right way. We will cover the strategies and tactics leaders are using to produce extraordinary results on today’s Internet.
For those just now exploring content marketing, you will learn how it all fits together and essential steps to get started quickly. For experienced digital marketers, we have mixed in a lot of data, trends and advanced tips. Whether you are working on in-house websites or for an agency, everyone will take away high impact ideas for developing websites that generate results.