June 2016 Africa Briefing: 10 innovations reshaping African expectations around social connection!

1. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
THE FUTURE OF
AFRICONNECTION
10 innovations reshaping
African expectations around
social connection!
J U N E 2 0 1 6
A F R I C A T R E N D B R I E F I N G

2. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
The mother of all
African trends.
The eternal desire for
connection is finding new
expression and purpose.

3. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Why now?
Because when it comes to social
connection, African consumers
demand that you throw out yesterday's
thinking – and business models!

4. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Want to know where
African connection
is heading next?
Stop asking consumers. Start
looking at game-changing
innovations launching across
the continent!

5. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Ready for ten
innovations that
are changing
expectations
around social
connection?

6. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION

7. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
FEATURED
INNOVATIONS
Beat your competition in the race to connect African
consumers with each other – for fun, commerce,
skill sharing, education and more!

8. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Tunga
Social network connects African
coders with tech companies
FEATURED INNOVATION

9. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Integrated Waste
Exchange
Government portal lets companies
trade waste products
FEATURED INNOVATION

10. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Viber
Messaging app launches social
channel for live discussions
FEATURED INNOVATION

11. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Guumzo
Social network lets people share
voice content
FEATURED INNOVATION

12. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
WebDOC
App’s doctors answer medical
questions in real-time
FEATURED INNOVATION

13. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
trendwatching.com/premium

14. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Botswana
Telecommunications
Government-owned company
launches IPO to general public
FEATURED INNOVATION

15. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Yoza
Ugandan app helps people locate
local laundry services
FEATURED INNOVATION

16. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Bassita
Messaging app launches social
channel for live discussions
FEATURED INNOVATION

17. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Orange
Mobile network unveils website
dedicated to entrepreneurs
FEATURED INNOVATION

18. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Tasha Smith
Empowerment workshop connects
local and Hollywood actors
FEATURED INNOVATION

19. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
THE BIGGER PICTURE
New customer expectations don't emerge out
of the blue – it's all about evolution.

20. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
16 mega-trends that provide
context and structure when
tracking the evolution of
consumerism.
The Trend
Framework

21. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION

22. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
NEXT
Customer expectations wait for no one –
so GET GOING!

23. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Intra-Africa is
about to
explode… so
think big and
think across
boundaries!

24. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
But don't
forget that new
expectations
can come from
anywhere!

25. AFRICA TREND BRIEFING · JUNE 2016 | THE FUTURE OF AFRICONNECTION
Want to take it to
the next level?
CHICAGO / SYDNEY / SINGAPORE / LONDON / AMSTERDAM
At our upcoming 2016 Trend Events you'll hear about THE trends that
will shape consumerism in 2017 and beyond.
www.trendwatching.com/live/events