1. 1
DMAI
Analytics Solutions Guide
Prepared and Presented by
Daniel Meyer
Chief Executive Officer
DMAI
danmeyer@dmaiph.com

2. 2
About the Speaker:
Dan Meyer, the CEO of DMAI has over 15 years of
experience in the BPO and Financial Services
industries and taught for five years.
● BPO Elite - Chief Executive Officer
● Wells Fargo Bank - Senior Analytics Consultant
• Project Management Experience • Call Center
Management Skills
• Master’s Degree in Education • Classroom
Teaching Familiarity
• Business Intelligence Expert • Strategic Planning
Knowledge
• Lean and Six Sigma Trained • BPO
Implementation Experience

4. 4
Recent DMAI Analytics
Workshops

5. 5
The Concept of Analytics
Analytics is the discovery and communication of
meaningful patterns in data.
Analytics is especially valuable in areas rich with recorded
information, analytics rely on the simultaneous application of
statistics, computer programming and operations research to
quantify performance. Check out this video to learn more.
The most common application of analytics is the study of business
data with an eye to predicting and improving business
performance in the future. Watch this video to see an example.
Basically, analytics allows a business owner or manager to use
their business data to drive their decision-making. Learn more
about the CEO of DMAI, Dan Meyer’s personal story here.

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The DMAI Approach
While most people have an idea of what Analytics is: data,
analysis, metrics, and business intelligence are just the
start… it is an abstract concept that is difficult to summarize in a
sentence or two. Most business leaders know that they need
more analytics based decision making in their operations,
however few have figured out how to obtain it as analytics
software or engaging high priced consultants doesn't suffice.
This is where I come in. Having spent 15 years as an analyst with
Wells Fargo Bank, I get analytics. I have combined that practical
experience with my educational background; I have a Master’s
Degree in Education, and developed an innovative training
approach to analytics.
This approach is more about empowering analytical thinking then
it is teaching a technological skill. In the end, analytics is about
three things; finding data, analyzing it and communicating the
results.

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What is an Analyst?
Dictionary.com defines an analyst simply
as “a person who analyzes or who is
skilled in analysis”.
Analysts also generally possess a familiarity
with spreadsheets and graphing software and
effective communication skills.
There are also certain personality types that
you find in most analysts. They tend to be
reflective, intuitive, deep-thinkers and able to
make quick judgments.

8. According to the book The Accidental
Analyst, there are four character
traits that most analysts have:
According to the book The Accidental Analyst,
there are four character traits that most
analysts have:
•
Passion for helping people solve real-world
problems.
•
Knowledge of the business being analyzed.
•
Exposure to thinking analytically and
problem-solving tools.
•
Experience using data to solve problems.

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About the Training
DMAI analytics training classes follow a standardized methodology that
is a unique blend of corporate training and educational development.
Each training class is broken down into modules that combine lecture
from subject matter experts, hands-on exercise using real world
business scenarios and demonstrations of cutting edge technology. After
each module a review of key points is conducted to assure
comprehension.
Participants also receive the following:
•
A certificate of completion
•
A resource guide profiling at least 10 analytics tools specific to the
course topic
•
One month of free coaching calls and/or webinars following the training
class (four hours total)
•
Unlimited access to DMAI LinkedIn and Facebook groups

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Solution #1:
Recruitment Analytics
This innovative and one of a kind workshop will provide
you with easy to implement strategies to increase your
effectiveness in identifying, recruiting and placing top
talent.
Recruitment Analytics – A brief overview of the history and
current trends in one of the most overlooked aspects of
recruiting… analytics.
Recruitment Metrics – Using hands on exercises, you will learn
to use analytics to identify slowdowns or inefficiencies during the
recruiting process.
Recruitment Applications – We will demo a assortment of
exciting new tools available to help you manage all your recruiting
needs including analytics.
Social Media Recruiting – You will be instructed on various
social networking sites like LinkedIn and Facebook that have
built-in analytics tools to help you measure their contribution to
your recruiting efforts.

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Solution #2:
Analytics for Analysts/IT Professionals
This inventive and original workshop will provide you with
proven strategies to increase your effectiveness in
identifying, analyzing and reporting data.

Analytics Overview – A detailed overview of the history and
current trends in one of the most overlooked aspects of any
business… analytics.

Basic Metrics and Reporting – Using hands on exercises, you
will learn to use analytics to add value to reporting using Big
Data. We will also build a business dashboard prototype.

Analytics Applications – We will demo a variety of exciting new
tools available to help you manage all your analytics needs from
business intelligence to market research to competitor
landscaping.

Social Media Analytics – You will be instructed on various social
networking sites like LinkedIn and Facebook that have built-in
analytics and reporting tools to help you measure their
contribution to your business.

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Solution #3:
Sales and Marketing Analytics
This original and unique workshop will provide you with
proven strategies to increase your effectiveness in
identifying, analyzing and reporting data for sales and
marketing.
Analytics Overview – A brief overview of the history and current trends
in one of the most overlooked aspects of sales and marketing… analytics.
Basic Metrics and Reporting – Using hands on exercises, you will learn
to use analytics to add value to research, analysis and reporting.
Analytics Applications – We will demo a variety of exciting new tools
available to help you manage all your analytics needs from customer
insights to market research to competitor landscaping.
Social Media Analytics – You will be instructed on various social
networking sites like LinkedIn and Facebook that have built-in analytics
tools to help you measure the effectiveness of your sales and marketing
initiatives.

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Solution #4:
Social Media Analytics
This pioneering and unique workshop will provide you with
proven strategies to increase your effectiveness in
identifying, analyzing and reporting data with a focus on
social networking and online media.

Analytics Overview – A brief overview of the history and current trends
in one of the most overlooked aspects of any business… social media
analytics.

Basic Metrics and Reporting – Using hands on exercises, you will learn
to use analytics to add value to online business.

Analytics Applications – We will demo a variety of exciting new tools
available to help you manage all your social media analytics needs from
business intelligence to market research to competitor landscaping.

Social Media Analytics – You will be instructed on various social
networking sites like LinkedIn, Google+, Twitter and Facebook that have
built-in analytics tools that puts more power in your hands.

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Solution #5:
Workforce Analytics
This original and distinctive workshop will provide you
with proven strategies to increase your organization’s
overall approach to using data in driving decision-making.

Analytics Overview – A brief overview of the history and current trends
in one of the most overlooked aspects of any business…analytics.
Business with good analytics cultures are 33% for profitable and 10x
more efficient.

Basic Metrics and Reporting – Using hands on exercises, you will learn
to use analytics to add value to the reporting process. Inefficient and
insufficient reporting is found in 2/3 of all businesses.

Analytics Applications – We will demo a variety of exciting new tools
available to help you manage all your analytics needs from business
intelligence to market research to competitor landscaping.

Social Media Analytics – You will be instructed on various social
networking sites like LinkedIn, Google+, Twitter and Facebook that have
built-in analytics tools that puts more power in your hands.

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The Cost of Analytics Training
The basic cost is 4000 PHP per person with
snacks, lunch, and resource guide included
for one day training workshops.
Discounts available for groups, students
and early enrollment.
 You can deposit your payment via BDO
 Account name – Daniel W Meyer
 Account number – 4288014700
 After paying the fee; scan the deposit
slip and send it to danmeyer@dmaiph.com
Our you can make checks payable to
Daniel W Meyer and put DMAI in the memo
line.

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