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Social Media Gear Up Kit from Truffle Media Networks




                                                                                               These are just tools. Everyone has access
             Finally: This is not really the end!                                              to the same tool set. But milage will vary!
             People still want to connect and there
             will always be cool tools that surface.

             Always: Keep connected, listen, learn,
                                                                                                         Get Christopher S. Penn's Twitter Power Guide
             and share. Rinse and repeat.                                                                ebook (included in this handout, Free!)
   Chris Brogan says "Blogging
   and social media and all these                                                                        http://tinyurl.com/TwitterPowerGuide
   whiz-bang tools don't sell                                                                            Read The Clue Train Manifesto (Free online!).
   things. People sell things.      Chris also mentions "This social
   People who know how to sell      media stuff is great, but it's a set
                                    of tools, so you've gotta pull out                          First!   http://tinyurl.com/FreeClueTrainBook
   things sell things."
                                    of the "yippee! hooray!" cloud for
                                    a bit and look at basic selling                                      Get connected, for free, to Chris Brogan, social
                                    mechanisms."                                                         and new media connector. You can pay for Chris'
                                                                                                         time or, as he puts it, "You can get it all for free on
                                                                            Social and New               my blog."
                                                                           Media Gear Up Kit
    Why why why? Now what? Again social media platforms
    like Twitter and Facebook are only tools. How you use                                                http://ChrisBrogan.com/
    them will determine outcomes. Ask these questions:
                                                                                                                  Setup a Facebook, Twitter, and LinkedIN
    What am I trying to do for my customers?                                                                      account.
                                                                                                                  Listen, listen, listen.
    Will these tools help me be more productive, make more money,
    bring in more customers, or advance my cause?                                               Second, dive in   Start connecting and sharing.
                                                                                                                  Create some stories and express your
                      Ok, hopefully by now you have spent some time                                               opinions. Take pictures and make a movie.
                      in the social media / new media environment
                      and met some really interesting people. Time                                                Learn, learn, learn
                      for a peanut butter and jelly break:)                                                                   Podcamps

       Get to thinking how you, your company, your customers,                                                                 http://PodCamp.org/
       and your audience have conversations today and where                                     Third, this is social so      BarCamps
       social media helps extend that connection => to                                          get social; find a local
       conversations.                                                                           group to connect to and       http://BarCamp.org/
                                                                                                learn from.
                                                                                                                              Social Media Club

                                                                                                                              http://SocialMediaClub.org/

Connect to John Blue - jlblue@TruffleMedia.com - 317.450.1958 - @TruffleMedia on Twitter. Find this document at http://bit.ly/SocialMediaGearUpKit

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Social Media Gear Up Kit

  • 1. Social Media Gear Up Kit from Truffle Media Networks These are just tools. Everyone has access Finally: This is not really the end! to the same tool set. But milage will vary! People still want to connect and there will always be cool tools that surface. Always: Keep connected, listen, learn, Get Christopher S. Penn's Twitter Power Guide and share. Rinse and repeat. ebook (included in this handout, Free!) Chris Brogan says "Blogging and social media and all these http://tinyurl.com/TwitterPowerGuide whiz-bang tools don't sell Read The Clue Train Manifesto (Free online!). things. People sell things. Chris also mentions "This social People who know how to sell media stuff is great, but it's a set of tools, so you've gotta pull out First! http://tinyurl.com/FreeClueTrainBook things sell things." of the "yippee! hooray!" cloud for a bit and look at basic selling Get connected, for free, to Chris Brogan, social mechanisms." and new media connector. You can pay for Chris' time or, as he puts it, "You can get it all for free on Social and New my blog." Media Gear Up Kit Why why why? Now what? Again social media platforms like Twitter and Facebook are only tools. How you use http://ChrisBrogan.com/ them will determine outcomes. Ask these questions: Setup a Facebook, Twitter, and LinkedIN What am I trying to do for my customers? account. Listen, listen, listen. Will these tools help me be more productive, make more money, bring in more customers, or advance my cause? Second, dive in Start connecting and sharing. Create some stories and express your Ok, hopefully by now you have spent some time opinions. Take pictures and make a movie. in the social media / new media environment and met some really interesting people. Time Learn, learn, learn for a peanut butter and jelly break:) Podcamps Get to thinking how you, your company, your customers, http://PodCamp.org/ and your audience have conversations today and where Third, this is social so BarCamps social media helps extend that connection => to get social; find a local conversations. group to connect to and http://BarCamp.org/ learn from. Social Media Club http://SocialMediaClub.org/ Connect to John Blue - jlblue@TruffleMedia.com - 317.450.1958 - @TruffleMedia on Twitter. Find this document at http://bit.ly/SocialMediaGearUpKit