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The Evolving Landscape 
of Course Content 
	 @txtbks | sparc.arl.org 
Nicole Allen (@txtbks) 
Director of Open Education, SPARC 
Charleston Conference | November 6, 2014 
Except where otherwise 
noted...
@txtbks | sparc.arl.org 
Physics: Principles With Applications, 7th Edition by Douglas C. Giancoli
@txtbks | sparc.arl.org 
Source http://uncg.bncollege.com/webapp/wcs/stores/servlet/BNCBTBListView
@txtbks | sparc.arl.org 
Source http://uncg.bncollege.com/webapp/wcs/stores/servlet/BNCBTBListView
@txtbks | sparc.arl.org 
$1,207 
Average student budget for books 
and supplies for the 2013-2014 
academic year 
Source http://trends.collegeboard.org/college-pricing/figures-tables/average-estimated-undergraduate- 
budgets-2013-14
while tuition and fees increased by 89 percent and overall consumer 
prices grew by 28 percent. 
Figure 1: Estimated Increases in New College Textbook Prices, College Tuition and 
Fees, and Overall Consumer Price Inflation, 2002 to 2012 
	 @txtbks | sparc.arl.org 
Source http://www.gao.gov/products/GAO-13-368 
8
@txtbks | sparc.arl.org
@txtbks | sparc.arl.org
@txtbks | sparc.arl.org 
Source http://www.coursesmart.com/macroeconomics-fifth-edition/stephen-d-williamson/ 
dp/9780132992787
@txtbks | sparc.arl.org 
Source http://www.coursesmart.com/macroeconomics-fifth-edition/stephen-d-williamson/ 
dp/9780132992787
@txtbks | sparc.arl.org 
Image © from http://www.cnn.com/2013/06/28/showbiz/heat-director-buddy-cop/
@txtbks | sparc.arl.org 
“Market Failure” 
www.sparc.arl.org
@txtbks | sparc.arl.org 
2 in 3 
Students say they decided against 
buying a textbook because the 
cost is too high 
Source http://www.uspirg.org/reports/usp/fixing-broken-textbook-market
@txtbks | sparc.arl.org 
1 in 2 
Students say they have at some 
point taken fewer courses due to 
the cost of textbooks 
Source http://www.openaccesstextbooks.org/pdf/2012_Florida_Student_Textbook_Survey.pdf
Students can’t learn 
from materials 
they can’t afford 
	 @txtbks | sparc.arl.org
OPEN 
EDUCATIONAL 
RESOURCES 
	 @txtbks | sparc.arl.org
Teaching, learning and research resources that 
reside in the public domain or are released under 
an intellectual property license that permits their 
free use and repurposing by others 
	 @txtbks | sparc.arl.org 
Hewlett Foundation
Free, immediate online access to 
scientific & scholarly articles with full 
reuse rights 
Budapest Open Access Initiative 
	 @txtbks | sparc.arl.org 
www.sparc.arl.org
@txtbks | sparc.arl.org 
1. Free 
(no cost, no barriers) 
2. Open 
(right to fully use)
The$5Rs$ 
The “5R” Permissions 
Retain • Make and own copies 
Reuse • Use in a wide range of ways 
Revise • Adapt, modify, and improve 
Remix • Combine two or more 
	 @txtbks | sparc.arl.org 
Redistribute • Share with others 
Adapted from slides by David Wiley, available under CCBY. See 
www.opencontent.org for full 5R definition.
open licenses that work with © to 
enable free sharing and reuse 
www.creativecommons.org 
	 @txtbks | sparc.arl.org
ADVANCING OER 
	 @txtbks | sparc.arl.org
1. Creating OER 
(open textbooks, open courses) 
	 @txtbks | sparc.arl.org 
www.sparc.arl.org
Open Textbook (Example) 
	 @txtbks | sparc.arl.org 
• Free online 
• Free PDF 
• Free ePub 
• Print $49.73 
• Instructor can adapt 
and distribute 
http://openstaxcollege.org/textbooks/college-physics
@txtbks | sparc.arl.org 
Captured from http://openstaxcollege.org/
@txtbks | sparc.arl.org 
Captured from http://openstaxcollege.org/ 
• Building 20 open 
textbooks for high 
enrollment courses 
• Tools to support books 
• Authors compensated 
with up-front payment 
• $30 million saved by 
students
@txtbks | sparc.arl.org 
Source http://opencourselibrary.org/
@txtbks | sparc.arl.org 
Source http://opencourselibrary.org/ 
• Funded by state 
legislature 
• 81 highest enrollment 
courses 
• Free and low cost 
materials 
• $7M+ savings to date, 
4x original investment
@txtbks | sparc.arl.org 
http://oli.cmu.edu/courses/
@txtbks | sparc.arl.org 
http://oli.cmu.edu/courses/ 
• Free and open courses 
• Data driven design that 
include real time 
feedback 
• Data used to improve 
materials 
• Data also used in 
research on how 
students learn
@txtbks | sparc.arl.org 
2. Sharing OER 
www.sparc.arl.org 
(OCW, repositories)
@txtbks | sparc.arl.org 
Captured from http://ocw.mit.edu/about/
@txtbks | sparc.arl.org 
Captured from
@txtbks | sparc.arl.org 
http://www.oercommons.org
@txtbks | sparc.arl.org 
Source http://www.doleta.gov/taaccct/
3. Supporting OER 
	 @txtbks | sparc.arl.org 
www.sparc.arl.org
@txtbks | sparc.arl.org 
About Lumen Learning 
Open Educational Resources represent a largely untapped opportunity to reduce costs to both institutions 
and learners, while at the same time improving student success. However, many institutional leaders are 
unsure what to do to help their institutions, faculty, and learners take full advantage of OER. 
This is where Lumen enters the picture. 
Co-founded by open education visionary Dr. David Wiley and education technology strategist Kim Thanos, 
Lumen is dedicated to facilitating broad, successful adoption of OER. 
After years of pioneering work in open education as individuals, David and Kim collaborated on the Next 
Generation Learning Challenges grant-funded Kaleidoscope Open Course Initiative in 2012 to replace 
textbooks with OER in community college classrooms. Project goals included lowering textbook costs by 
50% and improving student success rates. No one was quite prepared for the actual project outcomes, which 
resulted in moving the cost of required textbooks to $0 and improving average student success rates by over 
10% compared to student performance in the same courses offered by the same instructors in prior years. 
You can read more about the Kaleidoscope Open Course Initiative on the Successful Projects page. 
http://www.lumenlearning.org 
Adding this concrete proof to the body of evidence supporting OER, David and Kim decided to join forces to 
help more educational institutions and students realize gains like these. 
Lumen helps institutional leaders and faculty address the major challenges of OER adoption:
• Startup company provides 
soup to nuts support for 
OER adoption 
• Template courses that 
faculty adapt 
• Performs assessments on 
outcomes 
	 @txtbks | sparc.arl.org 
About Lumen Learning 
Open Educational Resources represent a largely untapped opportunity to reduce costs to both institutions 
and learners, while at the same time improving student success. However, many institutional leaders are 
unsure what to do to help their institutions, faculty, and learners take full advantage of OER. 
This is where Lumen enters the picture. 
Co-founded by open education visionary Dr. David Wiley and education technology strategist Kim Thanos, 
Lumen is dedicated to facilitating broad, successful adoption of OER. 
After years of pioneering work in open education as individuals, David and Kim collaborated on the Next 
Generation Learning Challenges grant-funded Kaleidoscope Open Course Initiative in 2012 to replace 
textbooks with OER in community college classrooms. Project goals included lowering textbook costs by 
50% and improving student success rates. No one was quite prepared for the actual project outcomes, which 
resulted in moving the cost of required textbooks to $0 and improving average student success rates by over 
10% compared to student performance in the same courses offered by the same instructors in prior years. 
You can read more about the Kaleidoscope Open Course Initiative on the Successful Projects page. 
http://www.lumenlearning.org 
Adding this concrete proof to the body of evidence supporting OER, David and Kim decided to join forces to 
help more educational institutions and students realize gains like these. 
Lumen helps institutional leaders and faculty address the major challenges of OER adoption:
@txtbks | sparc.arl.org 
http://open.umn.edu
@txtbks | sparc.arl.org 
http://open.umn.edu 
• Catalog of open textbooks 
containing 100+ 
• Faculty reviews 
• Runs workshops at 
campuses across the 
country
@txtbks | sparc.arl.org 
www.sparc.arl.org 
Libraries & OER Forum 
http://www.sparc.arl.org/resource/ 
sparc-libraries-oer-forum
@txtbks | sparc.arl.org 
IMPACT
Tidewater Community College 
is making college more affordable. 
The cost of college textbooks has risen 812% since 1978, more 
than the rates of inflation, health care, new home prices, and 
college tuition. 
More and more, college students are unable to afford their 
textbooks, and as many as 70% of students have reported 
avoiding buying at least one textbook for their courses. Not 
surprisingly, these students do not do as well academically. 
As of May 2013, if a TCC student purchased all of the textbooks 
required for a business administration degree, that student would 
spend $3,678.95 on new books. While used textbooks may lower 
this price, their availability is, at best, uneven. 
But the problem with printed textbooks goes beyond financial cost; textbooks “ cost” students and teachers 
in other ways as well. 
Beginning in Fall 2013, TCC became the first college in the U.S. to create an Associate of Science degree 
based solely on open educational resources (OER), academically vetted and publicly licensed content. After 
a one-semester pilot project, the true measures of accomplishment are 
	 @txtbks | sparc.arl.org 
Because textbooks are frequently written for broad audiences in the hopes that they will fill the learning 
support needs and be adopted by large numbers of faculty and departments, they are filled with content 
and exercises that are superfluous to a specific course’ s learning outcomes. The cost here is in teaching 
efficiency and effectiveness. 
Fortunately a solution to both problems exists. 
• student success 
• and increased instructor effectiveness. 
Source http://www.tcc.edu/news/press/2014/zdegreecbn.htm 
Early data suggest the Z-Degree will meet both goals. Z Courses experienced greater student retention and 
fewer student withdrawals. Grades were comparable with textbook-based courses. Almost 99% of students
Supporting Adoption 
	 @txtbks | sparc.arl.org 
Developmental Math Results" 
Percentage passing with C or better 
48.40% 
60.18% 
70.00% 
60.00% 
50.00% 
40.00% 
30.00% 
20.00% 
10.00% 
0.00% 
Spring 2011 
No OER 
Spring 2013 
All OER 
n=2,842 
Adapted from slides by David Wiley available under CC BY at 
http://www.slideshare.net/opencontent 
About Lumen Learning 
Open Educational Resources represent a and learners, while at the same time improving unsure what to do to help their institutions, This is where Lumen enters the picture. 
Co-founded by open education visionary Lumen is dedicated to facilitating broad, After years of pioneering work in open education Generation Learning Challenges grant-funded textbooks with OER in community college 50% and improving student success rates. resulted in moving the cost of required textbooks 10% compared to student performance in You can read more about the Kaleidoscope Adding this concrete proof to the body of help more educational institutions and students Lumen helps institutional leaders and faculty ! Finding quality content and mapping around the country to review and aggregate into Open Courses that match general course frameworks online. This process individual or institution to download and ! Incorporating OER into academic consulting services to help institutional sense to introduce OER into courses
@txtbks | sparc.arl.org 
Source http://pm4id.org/
The Medieval Lecture 
	 @txtbks | sparc.arl.org 
http://en.wikipedia.org/wiki/File:Laurentius_de_Voltolina_001.jp 
g (public domain)
@txtbks | sparc.arl.org 
The Modern Lecture 
http://commons.wikimedia.org/wiki/File:5th_Floor_Lecture_Hall. 
jpg (CC BY-SA)
“Open” enables all 
that technology 
makes possible 
	 @txtbks | sparc.arl.org

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The Evolving Landscape of Course Content

  • 1. The Evolving Landscape of Course Content @txtbks | sparc.arl.org Nicole Allen (@txtbks) Director of Open Education, SPARC Charleston Conference | November 6, 2014 Except where otherwise noted...
  • 2. @txtbks | sparc.arl.org Physics: Principles With Applications, 7th Edition by Douglas C. Giancoli
  • 3. @txtbks | sparc.arl.org Source http://uncg.bncollege.com/webapp/wcs/stores/servlet/BNCBTBListView
  • 4. @txtbks | sparc.arl.org Source http://uncg.bncollege.com/webapp/wcs/stores/servlet/BNCBTBListView
  • 5. @txtbks | sparc.arl.org $1,207 Average student budget for books and supplies for the 2013-2014 academic year Source http://trends.collegeboard.org/college-pricing/figures-tables/average-estimated-undergraduate- budgets-2013-14
  • 6. while tuition and fees increased by 89 percent and overall consumer prices grew by 28 percent. Figure 1: Estimated Increases in New College Textbook Prices, College Tuition and Fees, and Overall Consumer Price Inflation, 2002 to 2012 @txtbks | sparc.arl.org Source http://www.gao.gov/products/GAO-13-368 8
  • 9. @txtbks | sparc.arl.org Source http://www.coursesmart.com/macroeconomics-fifth-edition/stephen-d-williamson/ dp/9780132992787
  • 10. @txtbks | sparc.arl.org Source http://www.coursesmart.com/macroeconomics-fifth-edition/stephen-d-williamson/ dp/9780132992787
  • 11. @txtbks | sparc.arl.org Image © from http://www.cnn.com/2013/06/28/showbiz/heat-director-buddy-cop/
  • 12. @txtbks | sparc.arl.org “Market Failure” www.sparc.arl.org
  • 13. @txtbks | sparc.arl.org 2 in 3 Students say they decided against buying a textbook because the cost is too high Source http://www.uspirg.org/reports/usp/fixing-broken-textbook-market
  • 14. @txtbks | sparc.arl.org 1 in 2 Students say they have at some point taken fewer courses due to the cost of textbooks Source http://www.openaccesstextbooks.org/pdf/2012_Florida_Student_Textbook_Survey.pdf
  • 15. Students can’t learn from materials they can’t afford @txtbks | sparc.arl.org
  • 16. OPEN EDUCATIONAL RESOURCES @txtbks | sparc.arl.org
  • 17. Teaching, learning and research resources that reside in the public domain or are released under an intellectual property license that permits their free use and repurposing by others @txtbks | sparc.arl.org Hewlett Foundation
  • 18. Free, immediate online access to scientific & scholarly articles with full reuse rights Budapest Open Access Initiative @txtbks | sparc.arl.org www.sparc.arl.org
  • 19. @txtbks | sparc.arl.org 1. Free (no cost, no barriers) 2. Open (right to fully use)
  • 20. The$5Rs$ The “5R” Permissions Retain • Make and own copies Reuse • Use in a wide range of ways Revise • Adapt, modify, and improve Remix • Combine two or more @txtbks | sparc.arl.org Redistribute • Share with others Adapted from slides by David Wiley, available under CCBY. See www.opencontent.org for full 5R definition.
  • 21. open licenses that work with © to enable free sharing and reuse www.creativecommons.org @txtbks | sparc.arl.org
  • 22. ADVANCING OER @txtbks | sparc.arl.org
  • 23. 1. Creating OER (open textbooks, open courses) @txtbks | sparc.arl.org www.sparc.arl.org
  • 24. Open Textbook (Example) @txtbks | sparc.arl.org • Free online • Free PDF • Free ePub • Print $49.73 • Instructor can adapt and distribute http://openstaxcollege.org/textbooks/college-physics
  • 25. @txtbks | sparc.arl.org Captured from http://openstaxcollege.org/
  • 26. @txtbks | sparc.arl.org Captured from http://openstaxcollege.org/ • Building 20 open textbooks for high enrollment courses • Tools to support books • Authors compensated with up-front payment • $30 million saved by students
  • 27. @txtbks | sparc.arl.org Source http://opencourselibrary.org/
  • 28. @txtbks | sparc.arl.org Source http://opencourselibrary.org/ • Funded by state legislature • 81 highest enrollment courses • Free and low cost materials • $7M+ savings to date, 4x original investment
  • 29. @txtbks | sparc.arl.org http://oli.cmu.edu/courses/
  • 30. @txtbks | sparc.arl.org http://oli.cmu.edu/courses/ • Free and open courses • Data driven design that include real time feedback • Data used to improve materials • Data also used in research on how students learn
  • 31. @txtbks | sparc.arl.org 2. Sharing OER www.sparc.arl.org (OCW, repositories)
  • 32. @txtbks | sparc.arl.org Captured from http://ocw.mit.edu/about/
  • 33. @txtbks | sparc.arl.org Captured from
  • 34. @txtbks | sparc.arl.org http://www.oercommons.org
  • 35. @txtbks | sparc.arl.org Source http://www.doleta.gov/taaccct/
  • 36. 3. Supporting OER @txtbks | sparc.arl.org www.sparc.arl.org
  • 37. @txtbks | sparc.arl.org About Lumen Learning Open Educational Resources represent a largely untapped opportunity to reduce costs to both institutions and learners, while at the same time improving student success. However, many institutional leaders are unsure what to do to help their institutions, faculty, and learners take full advantage of OER. This is where Lumen enters the picture. Co-founded by open education visionary Dr. David Wiley and education technology strategist Kim Thanos, Lumen is dedicated to facilitating broad, successful adoption of OER. After years of pioneering work in open education as individuals, David and Kim collaborated on the Next Generation Learning Challenges grant-funded Kaleidoscope Open Course Initiative in 2012 to replace textbooks with OER in community college classrooms. Project goals included lowering textbook costs by 50% and improving student success rates. No one was quite prepared for the actual project outcomes, which resulted in moving the cost of required textbooks to $0 and improving average student success rates by over 10% compared to student performance in the same courses offered by the same instructors in prior years. You can read more about the Kaleidoscope Open Course Initiative on the Successful Projects page. http://www.lumenlearning.org Adding this concrete proof to the body of evidence supporting OER, David and Kim decided to join forces to help more educational institutions and students realize gains like these. Lumen helps institutional leaders and faculty address the major challenges of OER adoption:
  • 38. • Startup company provides soup to nuts support for OER adoption • Template courses that faculty adapt • Performs assessments on outcomes @txtbks | sparc.arl.org About Lumen Learning Open Educational Resources represent a largely untapped opportunity to reduce costs to both institutions and learners, while at the same time improving student success. However, many institutional leaders are unsure what to do to help their institutions, faculty, and learners take full advantage of OER. This is where Lumen enters the picture. Co-founded by open education visionary Dr. David Wiley and education technology strategist Kim Thanos, Lumen is dedicated to facilitating broad, successful adoption of OER. After years of pioneering work in open education as individuals, David and Kim collaborated on the Next Generation Learning Challenges grant-funded Kaleidoscope Open Course Initiative in 2012 to replace textbooks with OER in community college classrooms. Project goals included lowering textbook costs by 50% and improving student success rates. No one was quite prepared for the actual project outcomes, which resulted in moving the cost of required textbooks to $0 and improving average student success rates by over 10% compared to student performance in the same courses offered by the same instructors in prior years. You can read more about the Kaleidoscope Open Course Initiative on the Successful Projects page. http://www.lumenlearning.org Adding this concrete proof to the body of evidence supporting OER, David and Kim decided to join forces to help more educational institutions and students realize gains like these. Lumen helps institutional leaders and faculty address the major challenges of OER adoption:
  • 39. @txtbks | sparc.arl.org http://open.umn.edu
  • 40. @txtbks | sparc.arl.org http://open.umn.edu • Catalog of open textbooks containing 100+ • Faculty reviews • Runs workshops at campuses across the country
  • 41. @txtbks | sparc.arl.org www.sparc.arl.org Libraries & OER Forum http://www.sparc.arl.org/resource/ sparc-libraries-oer-forum
  • 43. Tidewater Community College is making college more affordable. The cost of college textbooks has risen 812% since 1978, more than the rates of inflation, health care, new home prices, and college tuition. More and more, college students are unable to afford their textbooks, and as many as 70% of students have reported avoiding buying at least one textbook for their courses. Not surprisingly, these students do not do as well academically. As of May 2013, if a TCC student purchased all of the textbooks required for a business administration degree, that student would spend $3,678.95 on new books. While used textbooks may lower this price, their availability is, at best, uneven. But the problem with printed textbooks goes beyond financial cost; textbooks “ cost” students and teachers in other ways as well. Beginning in Fall 2013, TCC became the first college in the U.S. to create an Associate of Science degree based solely on open educational resources (OER), academically vetted and publicly licensed content. After a one-semester pilot project, the true measures of accomplishment are @txtbks | sparc.arl.org Because textbooks are frequently written for broad audiences in the hopes that they will fill the learning support needs and be adopted by large numbers of faculty and departments, they are filled with content and exercises that are superfluous to a specific course’ s learning outcomes. The cost here is in teaching efficiency and effectiveness. Fortunately a solution to both problems exists. • student success • and increased instructor effectiveness. Source http://www.tcc.edu/news/press/2014/zdegreecbn.htm Early data suggest the Z-Degree will meet both goals. Z Courses experienced greater student retention and fewer student withdrawals. Grades were comparable with textbook-based courses. Almost 99% of students
  • 44. Supporting Adoption @txtbks | sparc.arl.org Developmental Math Results" Percentage passing with C or better 48.40% 60.18% 70.00% 60.00% 50.00% 40.00% 30.00% 20.00% 10.00% 0.00% Spring 2011 No OER Spring 2013 All OER n=2,842 Adapted from slides by David Wiley available under CC BY at http://www.slideshare.net/opencontent About Lumen Learning Open Educational Resources represent a and learners, while at the same time improving unsure what to do to help their institutions, This is where Lumen enters the picture. Co-founded by open education visionary Lumen is dedicated to facilitating broad, After years of pioneering work in open education Generation Learning Challenges grant-funded textbooks with OER in community college 50% and improving student success rates. resulted in moving the cost of required textbooks 10% compared to student performance in You can read more about the Kaleidoscope Adding this concrete proof to the body of help more educational institutions and students Lumen helps institutional leaders and faculty ! Finding quality content and mapping around the country to review and aggregate into Open Courses that match general course frameworks online. This process individual or institution to download and ! Incorporating OER into academic consulting services to help institutional sense to introduce OER into courses
  • 45. @txtbks | sparc.arl.org Source http://pm4id.org/
  • 46. The Medieval Lecture @txtbks | sparc.arl.org http://en.wikipedia.org/wiki/File:Laurentius_de_Voltolina_001.jp g (public domain)
  • 47. @txtbks | sparc.arl.org The Modern Lecture http://commons.wikimedia.org/wiki/File:5th_Floor_Lecture_Hall. jpg (CC BY-SA)
  • 48. “Open” enables all that technology makes possible @txtbks | sparc.arl.org

Notas del editor

  1. Default terms of © PREVENT sharing by default Open Licensing uses copyright to ENABLE sharing -- yes you have some right to use material as is -- but open licensing removes all ambiguity