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For my magazine audience I will be asking approximately 25
people who are within the target audience.

I will display my results using graphs so you are able to see a clear
difference between each answer

The results i receive will help me to create my magazine as I will
know what elements are needed to make my magazine
successful.
   What is the main feature which attracts you
    towards a magazine?

   What colours do you expect to see on a horror
    magazine?

   On a magazine cover do you prefer one main
    image or a variety of images with the main
    image?

   Do you prefer a magazine to be busy with lots
    of cover lines or simple with only 2-3 cover
    lines?

   For the masthead on a horror magazine, what
    sort of font would you like to see;
    distorted/scary to convey the genre of simple
    so it is easy to read?
image   cover lines   colour   other




                                        4%
                               8%




                      28%


                                                                   60%




 Looking at the graphs above the main feature which attracts the target
audience is the image on the magazine cover. Cover lines was the second
  most effective feature that the audience like to see. I will consider this
                   when creating my magazine cover.
Black     Red   White    Green   others



                                              3%

                                  14%

                                                               29%




                        20%




                                                      34%


  The colours the audience associate mainly with horror are black and red, i
agree with the audience as black conveys a mysterious atmosphere and red
conveys blood, which are both present in horror films. Two other colours which
 the audience said was white and green, I think these two colours will help to
                   highlight sections on a magazine colours.
One image   Variety




                            17%




                                               83%



Clearly looking at the graph above the audience prefer there to be one
main image rather than a variety. I will be using one main image as I also
agree that this is more effective on a magazine cover as it becomes the
                                main focus.
Busy   Simple




                                           21%




                           79%



Most of the audience I asked proffered there to be a simple magazine cover
 as they like to focus on the main image and cover line as this is the main
                          feature of the magazine.
Horror based     Simple




                       24%




                                           76%



  Majority of the audience like to see a masthead which conveys the
genre, one said that “if the masthead has a horror factor to it, it makes it
            easier to recognise the genre of the magazine”
   By carrying out the audience research some of
    the factors I will be including on my magazine
    are
-   One main image

-   A typeface which conveys horror for the
    masthead

-   Make the magazine cover more simple than
    complicated and busy

-   Some factor which attract the target audience
    instantly includes the main image and cover
    line.

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Audience research

  • 1. For my magazine audience I will be asking approximately 25 people who are within the target audience. I will display my results using graphs so you are able to see a clear difference between each answer The results i receive will help me to create my magazine as I will know what elements are needed to make my magazine successful.
  • 2. What is the main feature which attracts you towards a magazine?  What colours do you expect to see on a horror magazine?  On a magazine cover do you prefer one main image or a variety of images with the main image?  Do you prefer a magazine to be busy with lots of cover lines or simple with only 2-3 cover lines?  For the masthead on a horror magazine, what sort of font would you like to see; distorted/scary to convey the genre of simple so it is easy to read?
  • 3. image cover lines colour other 4% 8% 28% 60% Looking at the graphs above the main feature which attracts the target audience is the image on the magazine cover. Cover lines was the second most effective feature that the audience like to see. I will consider this when creating my magazine cover.
  • 4. Black Red White Green others 3% 14% 29% 20% 34% The colours the audience associate mainly with horror are black and red, i agree with the audience as black conveys a mysterious atmosphere and red conveys blood, which are both present in horror films. Two other colours which the audience said was white and green, I think these two colours will help to highlight sections on a magazine colours.
  • 5. One image Variety 17% 83% Clearly looking at the graph above the audience prefer there to be one main image rather than a variety. I will be using one main image as I also agree that this is more effective on a magazine cover as it becomes the main focus.
  • 6. Busy Simple 21% 79% Most of the audience I asked proffered there to be a simple magazine cover as they like to focus on the main image and cover line as this is the main feature of the magazine.
  • 7. Horror based Simple 24% 76% Majority of the audience like to see a masthead which conveys the genre, one said that “if the masthead has a horror factor to it, it makes it easier to recognise the genre of the magazine”
  • 8. By carrying out the audience research some of the factors I will be including on my magazine are - One main image - A typeface which conveys horror for the masthead - Make the magazine cover more simple than complicated and busy - Some factor which attract the target audience instantly includes the main image and cover line.