1. Presented by
Nair Venkatesh Ravidranath
S2 MBA
IMT:

2. What is Online Shopping?

3. The selling or enabling
the sale of products or service to
consumers through the INTERNET.

4. How did Online Shopping came ?
 Online shopping emerged
with the development of the
internet.
 Entrepreneurs saw the
potential in online shopping
and sprung at the chance to
make virtual storefronts, so
that consumers could shop
without leaving their homes.

5. Growth of Online Shopping
 There are over 70,000 new websites put
on the internet every hour.
 Internet traffic is doubling every three
months.
 The annual internet commerce revenue
has grown from $35 million in 1998 to
$166.5 billion in 2013.
(Taken from CISCO Systems WEB Site)

6. Consumer Benefits

7.  Convenience
-Geographic
-Store hours
-Ease of transaction
-Quick and efficient shopping process
 Information
-Quick location of items
-Easy price/attribute comparisons

8. Firms Benefits

9.  Less Dependence On
Intermediaries
-Geographic distribution
-Holdup
-Time to delivery
 Marketing
-Target marketing
-Direct customer relationships
-Customer service

10. Risks & Disadvantages of Online
Shopping

11.  Fraud- Do you know the Company?
 Security- Is your credit card safe?
 Privacy- Is your information being
sold?
 Shipping- Are you getting the correct
product at the requested time?
 Difficulty- Do you know how to shop
online?

12. Online Shopping VS. Traditional
Shopping

13.  Differences
-Cannot try or test
product before
purchase.
-Minimum human
interaction if any.
-Cannot pay by cash*
-Shop anytime online.
( * - In case of certain
online websites )

14. Usage Pattern of Individuals

16. Some of Websites are -