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Offer	
  for	
  Massive	
  Delivery	
  of	
  SMS	
  
Quick	
  Summary	
  
Agenda	
  
§  Who	
  we	
  are	
  	
  
§  Mobile	
  messaging	
  and	
  A2P	
  SMS	
  
§  Description	
  of	
  service	
  	
  
§  Classes	
  of	
  service	
  
§  Additional	
  facilities	
  
§  The	
  commercial	
  offer	
  
§  Contacts	
  
2	
  Bizando	
  
Who	
  we	
  are	
  
Bizando	
  Srl	
  
Bizando	
   is	
   present	
   in	
   the	
   telecommunications	
   arena	
   mainly	
  
with	
   activities	
   of	
   Management	
  Consulting	
   and	
   is	
  Advisor	
   to	
  
leading	
   operators	
   in	
   the	
   market,	
   domestically	
   and	
  
internationally.	
  	
  
Bizando	
   is	
   active	
   in	
   developing	
   apps	
   for	
   all	
   types	
   of	
   mobile	
  
devices,	
   smartphones	
   and	
   tablets,	
   including	
   the	
   latest	
  
generation.	
  
Bizando	
   also	
   operates	
   in	
   the	
   renewable	
   energy	
   sector	
   by	
  
supporting	
  the	
  production	
  of	
  energy	
  from	
  sources	
  whose	
  use	
  
does	
  not	
  affect	
  the	
  natural	
  resources.	
  
	
  
3	
  Bizando	
  
The	
  technical	
  partner	
  
Consistent	
  with	
  the	
  philosophy	
  of	
  Bizando,	
  that	
  is	
  based	
  on	
  
the	
  best	
  partners	
  research	
  for	
  any	
  type	
  of	
  business,	
  the	
  supply	
  
of	
  bulk	
  sms	
  is	
  done	
  in	
  collaboration	
  with	
  a	
  technical	
  partner	
  of	
  
the	
  highest	
  level.	
  	
  
It	
   was	
   founded	
   in	
   2007	
   as	
   a	
   company	
   specializing	
   in	
   VoIP	
  
telephony	
   TELCO	
   in	
   the	
   international	
   arena,	
   including	
  
through	
   platforms	
   prepaid	
   cards.	
   He	
   specialized	
   in	
   new	
  
technologies	
   and	
   applications	
   for	
   value-­‐added	
   services	
   to	
  
international	
  routing.	
  	
  
He	
  has	
  recently	
  expanded	
  its	
  portfolio	
  of	
  messaging	
  services,	
  
with	
  particular	
  reference	
  to	
  the	
  SMS	
  with	
  a	
  highly	
  specialized	
  
platform.	
  	
  
Mobile	
  messaging	
  and	
  A2P	
  SMS	
  
§  SMS	
  P2P	
  (Person	
  To	
  Person)	
  are	
  progressively	
  replaced	
  by	
  substitutes	
  such	
  as	
  social	
  
apps	
  on	
  smartphones	
  connected	
  to	
  mobile	
  internet	
  
§  SMS	
  A2P	
  (Application	
  To	
  person)	
  or	
  M2P	
  (Machine	
  To	
  Person)	
  are	
  growing	
  in	
  several	
  
areas	
  	
  
§  Some	
  of	
  the	
  sectors	
  with	
  the	
  highest	
  potential	
  for	
  A2P	
  SMS	
  are	
  those	
  of	
  advertising,	
  
social	
  networking	
  and	
  especially	
  of	
  financial	
  applications	
  (26%	
  in	
  2012	
  compared	
  to	
  
2011	
  and	
  35%	
  in	
  2013	
  compared	
  to	
  2012)	
  
§  Among	
  the	
  financial	
  applications,	
  the	
  main	
  growth	
  areas	
  are*:	
  
§  Cards	
  (+31%)	
  
§  Account	
  (+12%)	
  
§  Caring	
  &	
  Service	
  (+85%)	
  
(*)	
   	
  See	
  “Rapporto	
  UbiquityLAB	
  sui	
  servizi	
  Sms	
  nel	
  Finance	
  in	
  Italia”	
  ed.	
  2013	
  and	
  2014	
  
4	
  Bizando	
  
Service	
  Description	
  
§  Bizando	
  provides	
  a	
  messaging	
  service	
  via	
  SMS	
  for	
  applications	
  like	
  M2P	
  characterized	
  by:	
  
§  extremely	
  competitive	
  prices	
  	
  
§  control	
  of	
  the	
  delivery	
  to	
  the	
  mobile	
  operator	
  	
  
§  classes	
  of	
  service	
  	
  
§  The	
  present	
  capacity	
  is	
  about	
  hundreds	
  of	
  thousands	
  of	
  SMS	
  per	
  day;	
  the	
  limit	
  is	
  easily	
  
upgradeable	
  on	
  request	
  basis	
  and	
  for	
  consistent	
  commitments	
  to	
  volume	
  	
  
§  The	
  classes	
  of	
  service	
  allow	
  to	
  adapt	
  the	
  service	
  itself	
  to	
  customer	
  needs	
  in	
  terms	
  of	
  priorities	
  
and	
  delivery	
  time	
  limit	
  beyond	
  which	
  unsent	
  messages	
  are	
  returned	
  to	
  the	
  customer	
  	
  
§  It’s	
  not	
  possible	
  to	
  customize	
  the	
  identifier	
  of	
  the	
  sender	
  (the	
  recipient	
  is	
  a	
  random	
  phone	
  
number)	
  	
  
§  Many	
  famous	
  brands,	
  within	
  the	
  social	
  network	
  arena	
  but	
  also	
  of	
  the	
  traditional	
  business,	
  
already	
  use	
  this	
  communication	
  tool,	
  especially	
  appreciating	
  the	
  considerable	
  economic	
  benefits	
  
to	
  almost	
  equal	
  service	
  
5	
  Bizando	
  
Classes	
  of	
  service	
  
§  As	
  anticipated,	
  to	
  provide	
  a	
  high	
  quality	
  service,	
  the	
  platform	
  is	
  able	
  to	
  handle	
  and	
  to	
  transfer	
  
SMS	
  with	
  different	
  priority	
  values	
  and	
  relative	
  maximum	
  delivery	
  time;	
  merely	
  by	
  way	
  of	
  
example:	
  
§  CLASS	
  3:	
  Quick	
  delivery	
  *	
  	
  
§  CLASS	
  5:	
  Standard	
  Delivery	
  	
  
§  CLASS	
  7:	
  Delivery	
  Bulk	
  **	
  
§  The	
  classes	
  of	
  service	
  allow	
  it	
  to	
  adapt	
  to	
  the	
  needs	
  of	
  the	
  customer	
  as	
  establish	
  a	
  
priority	
  of	
  delivery;	
  again	
  as	
  an	
  example:	
  
§  all	
  SMS	
  with	
  CLASS	
  3	
  (Quick)	
  will	
  be	
  delivered	
  first	
  though	
  arrived	
  later	
  than	
  SMS	
  with	
  CLASS	
  
5	
  (Standard)	
  or	
  CLASS	
  7	
  (Bulk)	
  
6	
  Bizando	
  
(*) 	
  Password	
  management,	
  sending	
  activation/access	
  codes,	
  alarms,	
  etc.	
  	
  
(**) 	
  Campaigns	
  characterized	
  by	
  large	
  volumes	
  of	
  items,	
  without	
  urgent	
  delivery	
  
Additional	
  facilities	
  
§  Delivery	
  report:	
  
§  The	
  messages	
  can	
  be	
  identified	
  as	
  'delivered',	
  'expired',	
  'undeliverable'	
  
§  Management	
  of	
  concatenated	
  messages	
  
§  It’s	
  possible	
  to	
  manage	
  concatenated	
  messages	
  each	
  with	
  up	
  to	
  X	
  messages	
  
§  Special	
  characters	
  and	
  accented	
  letters	
  are	
  managed	
  	
  
§  Collection	
  of	
  feedback	
  	
  
§  Opportunity	
  to	
  manage	
  interactive	
  campaigns	
  
§  For	
  Customers	
  by	
  at	
  least	
  1million	
  SMS	
  /	
  month:	
  
§  Dedicated	
  support	
  
§  Favorable	
  commercial	
  terms	
  
	
  
	
  
	
  	
  
Bizando	
   7	
  
The	
  commercial	
  offer	
  
§  The	
  price	
  per	
  SMS	
  is	
  significantly	
  lower	
  than	
  traditional	
  solutions.	
  
§  In	
  general	
  the	
  price	
  for	
  sms	
  depends	
  on	
  a	
  variety	
  of	
  factors:	
  
§  	
  Volumes	
  	
  
§  Traffic	
  type	
  /	
  prevalent	
  class	
  of	
  service	
  
§  Traffic	
  mix	
  of	
  different	
  types	
  of	
  sms	
  
§  Method	
  of	
  payment	
  (prepaid	
  /	
  postpaid)	
  
8	
  Bizando	
  
info@bizando.com	
  

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Offer for Massive Delivery of SMS - Fixed ID Italy

  • 1. Offer  for  Massive  Delivery  of  SMS   Quick  Summary  
  • 2. Agenda   §  Who  we  are     §  Mobile  messaging  and  A2P  SMS   §  Description  of  service     §  Classes  of  service   §  Additional  facilities   §  The  commercial  offer   §  Contacts   2  Bizando  
  • 3. Who  we  are   Bizando  Srl   Bizando   is   present   in   the   telecommunications   arena   mainly   with   activities   of   Management  Consulting   and   is  Advisor   to   leading   operators   in   the   market,   domestically   and   internationally.     Bizando   is   active   in   developing   apps   for   all   types   of   mobile   devices,   smartphones   and   tablets,   including   the   latest   generation.   Bizando   also   operates   in   the   renewable   energy   sector   by   supporting  the  production  of  energy  from  sources  whose  use   does  not  affect  the  natural  resources.     3  Bizando   The  technical  partner   Consistent  with  the  philosophy  of  Bizando,  that  is  based  on   the  best  partners  research  for  any  type  of  business,  the  supply   of  bulk  sms  is  done  in  collaboration  with  a  technical  partner  of   the  highest  level.     It   was   founded   in   2007   as   a   company   specializing   in   VoIP   telephony   TELCO   in   the   international   arena,   including   through   platforms   prepaid   cards.   He   specialized   in   new   technologies   and   applications   for   value-­‐added   services   to   international  routing.     He  has  recently  expanded  its  portfolio  of  messaging  services,   with  particular  reference  to  the  SMS  with  a  highly  specialized   platform.    
  • 4. Mobile  messaging  and  A2P  SMS   §  SMS  P2P  (Person  To  Person)  are  progressively  replaced  by  substitutes  such  as  social   apps  on  smartphones  connected  to  mobile  internet   §  SMS  A2P  (Application  To  person)  or  M2P  (Machine  To  Person)  are  growing  in  several   areas     §  Some  of  the  sectors  with  the  highest  potential  for  A2P  SMS  are  those  of  advertising,   social  networking  and  especially  of  financial  applications  (26%  in  2012  compared  to   2011  and  35%  in  2013  compared  to  2012)   §  Among  the  financial  applications,  the  main  growth  areas  are*:   §  Cards  (+31%)   §  Account  (+12%)   §  Caring  &  Service  (+85%)   (*)    See  “Rapporto  UbiquityLAB  sui  servizi  Sms  nel  Finance  in  Italia”  ed.  2013  and  2014   4  Bizando  
  • 5. Service  Description   §  Bizando  provides  a  messaging  service  via  SMS  for  applications  like  M2P  characterized  by:   §  extremely  competitive  prices     §  control  of  the  delivery  to  the  mobile  operator     §  classes  of  service     §  The  present  capacity  is  about  hundreds  of  thousands  of  SMS  per  day;  the  limit  is  easily   upgradeable  on  request  basis  and  for  consistent  commitments  to  volume     §  The  classes  of  service  allow  to  adapt  the  service  itself  to  customer  needs  in  terms  of  priorities   and  delivery  time  limit  beyond  which  unsent  messages  are  returned  to  the  customer     §  It’s  not  possible  to  customize  the  identifier  of  the  sender  (the  recipient  is  a  random  phone   number)     §  Many  famous  brands,  within  the  social  network  arena  but  also  of  the  traditional  business,   already  use  this  communication  tool,  especially  appreciating  the  considerable  economic  benefits   to  almost  equal  service   5  Bizando  
  • 6. Classes  of  service   §  As  anticipated,  to  provide  a  high  quality  service,  the  platform  is  able  to  handle  and  to  transfer   SMS  with  different  priority  values  and  relative  maximum  delivery  time;  merely  by  way  of   example:   §  CLASS  3:  Quick  delivery  *     §  CLASS  5:  Standard  Delivery     §  CLASS  7:  Delivery  Bulk  **   §  The  classes  of  service  allow  it  to  adapt  to  the  needs  of  the  customer  as  establish  a   priority  of  delivery;  again  as  an  example:   §  all  SMS  with  CLASS  3  (Quick)  will  be  delivered  first  though  arrived  later  than  SMS  with  CLASS   5  (Standard)  or  CLASS  7  (Bulk)   6  Bizando   (*)  Password  management,  sending  activation/access  codes,  alarms,  etc.     (**)  Campaigns  characterized  by  large  volumes  of  items,  without  urgent  delivery  
  • 7. Additional  facilities   §  Delivery  report:   §  The  messages  can  be  identified  as  'delivered',  'expired',  'undeliverable'   §  Management  of  concatenated  messages   §  It’s  possible  to  manage  concatenated  messages  each  with  up  to  X  messages   §  Special  characters  and  accented  letters  are  managed     §  Collection  of  feedback     §  Opportunity  to  manage  interactive  campaigns   §  For  Customers  by  at  least  1million  SMS  /  month:   §  Dedicated  support   §  Favorable  commercial  terms           Bizando   7  
  • 8. The  commercial  offer   §  The  price  per  SMS  is  significantly  lower  than  traditional  solutions.   §  In  general  the  price  for  sms  depends  on  a  variety  of  factors:   §   Volumes     §  Traffic  type  /  prevalent  class  of  service   §  Traffic  mix  of  different  types  of  sms   §  Method  of  payment  (prepaid  /  postpaid)   8  Bizando