The document appears to be notes from a presentation on social media and the internet. It discusses topics like the rise of user-generated content sites like YouTube and Tudou, the growth of internet-connected TVs, and the power of online video. It also covers Google AdWords, new companies like Yubby that allow creating custom video channels, and the increasing number of daily YouTube video uploads.

1. Vincent@Everts.net
Advocaten & social media +31647180864
AKD 17 juni @vincente
Friday, June 17, 2011

2. Vincent@Everts.net
Advocaten & social media +31647180864
AKD 17 juni @vincente
Friday, June 17, 2011

3. Friday, June 17, 2011

4. Vincent Everts?
Friday, June 17, 2011

5. Vincent Everts?
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6. Innovation acceleration
Innovation study trips:
2008: China
2009: Russia
2010: Brazil
Friday, June 17, 2011

7. Innovation acceleration
Innovation study trips:
2008: China
2009: Russia
2010: Brazil
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8. Tudou.com earlier then
YouTube
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9. Tudou.com earlier then
YouTube
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10. Social Media
2.0
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11. • Generatie
• X,Y, Z
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12. • Generatie
• X,Y, Z
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13. • Mijn Tools
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14. Videoblogger
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15. Videoblogger
Talk to Me!
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16. • kassa
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17. Friday, June 17, 2011

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29. internet connected TV
bron: GfK
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30. internet connected TV
2010: 7%
bron: GfK
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31. internet connected TV
2010: 7%
2011: 15%
2013: 60%
bron: GfK
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32. Power of
online Video
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33. Friday, June 17, 2011

34. YouTube uploads
per minuut
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35. YouTube uploads
per minuut
33
22
11
2007 I 2007 II 2008 I 0
2008 II 2009 I 2009 II 2010 I 2010 II
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36. Video wordt top
kwaliteit
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37. Friday, June 17, 2011

38. Friday, June 17, 2011

39. Make your
own company
TV Channel
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40. Make your
own company
TV Channel
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41. www.yubby.com
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42. www.yubby.com
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43. Search automatically
on 30 networks
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44. www.yubby.com
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45. First week
users send in 2000 video’s
300.000 unique viewers
www.yubby.com
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46. Friday, June 17, 2011

47. SM @AKD
• Sales: Word of mouth
• Huidige klanten,
• Recepties, Seminars,
• Artikellen
• Sociale Media
• Linkedin passief, paar discussies
• NOT Twitter, Facebook (was verboden)
• NOT Youtube, Blogs
Friday, June 17, 2011

48. Volg Vincent Everts live
in zijn elektrische Leaf
- Live auto lifestats
- Live 1.6mbit streaming video
- Live Google maps
- Twitter with driver
- Twitter with Car
- Interviews
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49. Volg Vincent Everts live
in zijn elektrische Leaf
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50. Friday, June 17, 2011

51. Friday, June 17, 2011

52. Friday, June 17, 2011

53. Internet is pain!
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54. Friday, June 17, 2011

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56. Friday, June 17, 2011

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59. Friday, June 17, 2011

60. Friday, June 17, 2011

61. Friday, June 17, 2011

62. What are we going to talk about?
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63. What are we going to talk about?
Web 1.0 Viral Marketing (PP)
time consumption travel
RSS Explained Web 2.0 Kindle
explained Marketing 2.0 Google Adwords Tudou
Google Docs Online video elections 2.0
Twitter Amazon Yubby Co-Creation
Multitasking
Google Streetview Online collaboration Social tools
Dell Sucks Support 2.0 Viral Marketing
Kryptonite Lock Enterprise 2.0 VMS Zoomz HD ebay
news resume VMS Google trends
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64. Web
1.0
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65. Web
1.0
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66. 7
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67. 7
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68. 7
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69. 7
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70. 7
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71. How do we spend our time?
4%
6%
39%
19%
33%
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72. How do we spend our time?
TV: 39% 178 min. 4%
6%
Radio: 33% 151 min. 39%
19%
Internet: 19% 86 min.
Newspaper: 6% 20 min 33%
Magazines: 4% 18 min
TV Radio
Internet Newspapers
Magazines
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73. Time & advertisement
TV 3 hours/day/user
Advertisement €200M public + €600 commercial
advertisment/hour TV watching € 0,06
Time online: 1,5 h pp/day
Online adds €500M/yr
Adds € 0,07 pp/h
NewsPapers 20 min/day
€750M adv revenue
Adds € 2,00 pp/h
Magazines18 m/day
Advertisement €700
Reclame inkomsten: € 2,50 pp/ph
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74. Friday, June 17, 2011

75. • $32 billion sales
• 1 Billion searches/day
• Money from Adwords
• Almost nothing from
Youtube, Google earth/
map, gmail, apps etc
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76. Google adwords
•Easy to set-up
•Easy to budget
•Price per keyword
Also on
YouTube
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91. Friday, June 17, 2011

92. Why call
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via computer?

93. It’s
personal!
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94. It’s
personal!
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95. It’s
personal!
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96. Friday, June 17, 2011

97. Friday, June 17, 2011

98. MS Paid $6bn for online
advertising company aQuantive
in 2007
$40B for Tmobile USA
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99. MS Paid $6bn for online
advertising company aQuantive 668M clients
in 2007 145M active users/month
207B minutes +39B minutes 2010
$40B for Tmobile USA $13/$52 user
$5/yr
$860M/2010
9x Sales
Business?
Friday, June 17, 2011

100. MS Paid $6bn for online
advertising company aQuantive 668M clients
in 2007 145M active users/month
207B minutes +39B minutes 2010
$40B for Tmobile USA $13/$52 user
$5/yr
“Microsoft has $860M/2010
always had the 9x Sales
ability to take really Business?
great technology
and ruin it”
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106. 59
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107. Tablet market in 2014
60
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108. 61
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109. Friday, June 17, 2011

110. Playmate
63
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111. Playmate
63
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112. Interview Chief Architect
VtsPN @marceln
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113. IMPACT ON BUSINESS
12
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123. DELL Case
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124. DELL Case
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125. Dell notebooks
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126. Dell notebooks
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147. Online bestedingen
2009: 7,3 miljard euro
2010: 9 miljard euro
Web-influenced 48
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miljard bron: thuiswinkel.org

148. Social tools Productinformatie
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149. Social tools Productinformatie
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150. Friday, June 17, 2011

151. Product info what else do people buy
what do they recommend?
Description of customers
Social tools 90% social tools
What do they buy in the end?
what else?
Tags of clients
review of the reviews
reviews of the customers
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152. beta
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153. Friday, June 17, 2011

154. Friday, June 17, 2011

155. Friday, June 17, 2011

156. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
Friday, June 17, 2011

157. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
Friday, June 17, 2011

158. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
Friday, June 17, 2011

159. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
Friday, June 17, 2011

160. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
Friday, June 17, 2011

161. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
Friday, June 17, 2011

162. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
Friday, June 17, 2011

163. WEB 2.0
• Weblogs
• Flickr
• Wiki’s
• RSS
• RSS readers
• Del.icio.us
• Youtube
• Facebooks
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164. Who talks
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165. Friday, June 17, 2011

166. Friday, June 17, 2011

167. “What are you doing in 140 characters”
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186. LondonCalling.mobi
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187. LondonCalling.mobi
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188. •s
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189. •s
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190. Friday, June 17, 2011

191. Friday, June 17, 2011

192. Social Networking
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200. Wordprocessing 1951
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201. Wordprocessing 1985
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202. Wordprocessing 1985
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203. Wordprocessing 2008
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204. Wordprocessing 2008
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206. Friday, June 17, 2011

207. Online collaboration
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208. Revisions
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compare

209. Web 2.0 Trend:
Co-Creation
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211. Friday, June 17, 2011

212. 49
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213. Friday, June 17, 2011

214. Social Media
2.0
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215. Vincent Everts
www.vincente.nl
www.yubby.com
www.interimic.nl
vincent@everts.net
www.twitter.com/vincente
+31647180864
Friday, June 17, 2011