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Counseling Startup Entrepreneurs
Ranking Your Business Idea
Better “Mousetrap” ,[object Object],[object Object],[object Object]
Find a market need and fill it .  ,[object Object],[object Object],[object Object],[object Object]
Opportunity  Checklist ,[object Object],[object Object],[object Object],[object Object],[object Object]
Some Basic Questions ,[object Object],[object Object],[object Object]
Startup Alternatives ,[object Object],[object Object],[object Object],[object Object]
Qualities of a Successful Business ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
“ Unique Selling Proposition" ,[object Object],[object Object],[object Object],[object Object],[object Object]
Business Plan Basics
Why a Business Plan? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Business Plan Purpose ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Marketing Issues
The Marketing Mix ,[object Object],[object Object],[object Object],[object Object],[object Object]
Market Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Target Market Must Be: ,[object Object],[object Object],[object Object],[object Object]
Target Market  ,[object Object],[object Object],[object Object],[object Object]
More targeting ,[object Object],[object Object],[object Object]
Information Sources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategic Issues
State your strategic focus ,[object Object],[object Object],[object Object],[object Object]
Some Strategic Positions  and Differentiators ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Barriers ,[object Object],[object Object]
Buying Sensitivities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategic Factors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Competitive Factors ,[object Object],[object Object],[object Object],[object Object],[object Object]
Taking on big companies ,[object Object],[object Object],[object Object]
Questions most likely to be asked by readers of your plan ,[object Object],[object Object],[object Object],[object Object],[object Object]
Financial Projections
The Financial Plan ,[object Object],[object Object],[object Object],[object Object]
Guidelines for Preparing Financials ,[object Object],[object Object],[object Object],[object Object],[object Object]
Financial Statements ,[object Object],[object Object],[object Object]
Breakeven Analysis ,[object Object],[object Object]
Economic Indicators ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Online Resources ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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Counseling startup entrepreneurs