Fan Page Profit Lab

Copyright 2014 Virtual Wonders Web Solutions | 1
• Fan Page Profit Lab
1

Why use Facebook for your business?
Who drive to work and walk past
a sea of potential candidates every day,
but you just can’t seem to find a way to show
them what you’re offering.
If you’re like most distributors,

But you don’t want to annoy everyone
by trying to chase them down and give street corner presentations.
You want to tell the world about your
business opportunity and your amazing products.

Most Distributors feel that way.
They feel stuck.
And they stay stuck
It’s a shame really.

• But it doesn't have to be that way!
• Facebook offers us a source of traffic that is, well... massive.
If they were a country, they’d be the 3rd largest country on the planet!
• People now spend more time on their site, than any other site on the
internet

But most people aren’t able to tap into this incredible
resource of people because they DON’T have a Fan Page,
also known as a business page.

Hi my name is Jody Steeg
I’m a second generation Network Marketer
and I co-founded the first, closed loop online
marketing system for Networkers in 2005.
Why listen to me?

In 2009, I went on to start Virtual Wonders Web Solutions which has
grown to become the leading company in our industry dedicated to
creating business tools and training for Network Marketers.
Why listen to me?

Why listen to me?
I’ve spent thousands of dollars on courses and books for Facebook Marketing
to learn strategies that would apply to traditional business and Network
Marketing business models.
I regularly follow more than 10 blogs and social media strategy sites.
I have spent over 10 thousand dollars on advertising in Facebook.

My strategies have helped us grow our own Fan bases.
Why listen to me?
Virtual Wonders
Web Solutions My Freedom Factory
Your Freedom Project

Why listen to me?
and myself and my team have helped over 50 other
Network Marketers grow their fan bases to over ½ a
million fans and counting!
March 08- 85,030 fans
March 29 - 63,660 fans March 07 – 143,564 fans June 06– 31,309 fans
April 17 – 99,325 fans May 28 – 57,551 fans

Now I’m sure you’ve already heard that you want to get
a fan page for your business
Do you really even need a Fan Page?
But if you feel like I did, you may be
wondering if you even need one.
And if you did get one, how would you
set it up, how would you get fans?
You know I heard the same things a few
years back and I resisted what I thought
was just hype.

Luckily I decided to get serious about studying Facebook
and the importance of a Fan page and how to use it
to build a Networking business back in 2011.
But I didn’t get serious about using it
until early 2012
This was a mistake, I took too long
to get going and missed out
on a huge number of opportunities.

Sadly I still see thousands of other Network Marketers
who have yet to create a Fan page because they’re lost,
confused and still resisting what they think is hype
just like I was.

And as more and more people discover the power of
Fan pages, it’s becoming more competitive
and expensive to succeed
But there’s still time to get in before the masses do
And I’d like to help you get your page started

• What you’ll learn in this Webinar
• Exactly why you want to use Facebook for your business
• The key reasons every Network Marketer wants a Fan page
• The main Fan Page strategies and which to choose
• The #1 key objective your page must help you accomplish
• Common mistakes people make and how to avoid making
them

• Exactly why you want to use Facebook for your business
• The key reasons every Network Marketer wants a Fan page
• The main Fan Page strategies and which to choose
• The #1 key objective your page must help you accomplish
• Common mistakes people make and how to avoid making them
What you’ll learn in this Webinar

• Why you want a fan page
• The number one thing you want your page posts to achieve
• The types of fan page strategies and which you should choose
• How to deal with Facebook’s latest changes to the newsfeed
What you’ll learn in this Webinar

Facebook VS other Social Media
for prospecting for Business Builders
TwitterFacebook LinkedIn Pinterest
• No business pages
• Harder to build a
following and ads
are still new
• You have to hope
they’ll search for
you
• Do offer a company
page
• Advertising is expensive
• Much smaller user base
• Better for B2B or for
recruiters
• You can have a business
page
• You can pay to build fan
base
• Easier to target interests
• Largest User base
• You can put your ads in
front of people
• It’s where most of your
prospects are!
Google +
• Do offer business
account
• Can’t pay for following
• Can’t schedule pins
• Better for products
• Offers business pages
• Small user base
• Has potential with
Hangouts
• Very hard to advertise
with them for MLM
• You have to hope
they’ll search for you

Huge Traffic Source
Allows you to create an
audience
Social proof when you
have a sizeable fan base
Allows you to get
exposure to your lead
capture websites so you
can generate leads
Allows you to run
newsfeed ads!!
Why you want a Fan Page
Bottom Line: Allows you to consistently Attract Traffic
and Capture Leads

• Think like an Entrepreneur NOT an Opportunity Seeker
• Social media is slow and this is good
• Building something you can repeatedly tap into is priceless
• Think like Toyota: Don’t sacrifice long term gains for short term profits
• You must have the stamina
• You need to be willing to Give, Give, Give – then Ask…
Get your mind set straight first

• There’s inexpensive traffic
• There’s wealthy traffic – Facebook knows who the buyers are
• Facebook now offers retargeting
• Unlike traditional search you can hyper focus your interests
Facebook Traffic

Fan Page Success Formula
FansFan Page
Exposure

Exposure
Traffic
Clicks

Success
Traffic Leads

Page Strategies to Consider
Traditional Business
Examples: Star Bucks, Shaklee
Page Objectives
• Engagement
• Brand recognition, brand trust etc.
• Offers and Promotions
• Service & Support
Generic Traffic Gen.
Examples: Dannie Cade, Me 
Personal Branding
Examples: Amy Porterfield, Mari
Smith
Page Objectives
• Lead Generation
• Offers/promotions
• Engagement
• Brand recognition
Page Objectives
• Lead Generation

Page Strategies to Consider
Distributor Location focused
Examples: Shaklee Distributor
New Castle County - Earl Lofland
Page Objectives
• Being found in search
• Brand recognition, brand trust etc.
• Offers and Promotions
• Service & Support
Niche
Examples: Create Vitality For Life
Page Objectives
• Lead Generation
• Offers/promotions
• Engagement

Why we are now focusing on the
personal branding page.
Builds credibility
Connects to your Newsfeed ads
Pay to play means we now want targeted fans
We want to build an audience that connects

How do we
get fans?
How do we keep
those fans?
How do we convert our
fans into Members or
Distributors?
How do we convert
Fans into Profits?

To see the presentation live,
register for the free webinar here:
http://bit.ly/profit-lab-slideshare

Fan Page Profit Lab

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