An overview of VMA Group services and key information. - History - Services - Practices - Brands - What Sets Us Apart - Recent Appointments - Thought Leadership - Advisory Board - Key People - Our Clients

1. VMA
GROUP
Global recruitment and training
specialist for corporate and marketing
communications
50,000+
7
Offices
Worldwide
Non-Profit 400+
Highest
Number of
Dedicated
Consultants
40+
Truly
Global
Capability
Communications
Placements
per Year
Broadest
Client Base
FTSE
SMEs
Largest
Specialist
Network

2. “Throughout the process,
I was impressed with VMA
Group’s speed and flexibility,
and was reassured to see
that the candidates had
been briefed candidly and
accurately”
Basak Kotler
Head of IR
Balfour Beatty

3. Contents
1 What Does VMA Group Do?
History
Services
2 How we Deliver our Recruitment Services
Practices
Brands
3 Testimonial: Hill & Knowlton
4 What Sets Us Apart
Global Offices
5/6 Recent Appointments
7 Testimonial: Smiths Detection
8 Thought Leadership
9 Testimonial: Rio Tinto
10 Advisory Board
11 Testimonial: Unilever
12 Board of Directors
Heads of Practice

4. VMA Group Information
History:
Since its inception in 1978, VMA Group has grown to be
the leading global provider of corporate and marketing
communications recruitment and training services across
all levels.
A leader in community building, professional development
and contemporary market analysis, VMA Group is also a
natural hub at the heart of the communications industry.
Now with a truly global reach, VMA Group has offices
across the UK, Mainland Europe and Asia-Pacific as well
as an affiliate partner covering North America.
Services:
Each client has different needs and VMA Group offers a
variety of market-leading recruitment and training services.
1. Executive Search
To ensure our clients get the best service, search
assignments are only conducted by our most senior and
experienced consultants. Our in-house research capability,
industry knowledge and extensive network of contacts,
ensure an unrivalled service.
2. Retained
Working on a retained basis secures our dedicated approach
to filling the position using a combination of methods. These
include database selection, bespoke “cherry picking” search,
online advertising and use of our extensive network.
VMA Group’s Bedford Square offices in Central London
3. Interim Management & Freelance
Our interim and freelance practice specialises in appointing
highly qualified and experienced communications
professionals on a flexible basis across all sectors.
4. Database Search & Selection
Built over 35 years, VMA Group has the largest global
database of communications professionals in the market.
Combined with state-of-the-art online tools, our database
search capacity is unrivalled.
5. Training & Development
VMA Enhance delivers training, mentoring and leadership
development for the communications industry across the
globe via a mixture of face-to-face, virtual training and
consultancy services.
Advertising network:
1

5. How we Deliver our Recruitment Services
Global Recruitment and Training Specialist for
Corporate and Marketing Communications
Key Practices:
Corporate Communications
Internal Communications
Digital Communications & Social Media
Marketing Communications
Interim Communications
Freelance Communications
Financial Services Communications
Investor Relations
Government & Stakeholder Relations
Communications & PR Agency
VMA
GROUP
Specialist Practices:
The bulk of VMA Group’s recruitment services are
delivered through its specialist practices. Uniquely, the
practices comprise the highest achieving recruiters
selected from across the market and senior ex-commu-nications
professionals.
Training & Development:
VMA Enhance offers bespoke face-to-face and virtual
training for communications individuals, departments
and business leaders alike.
Recruitment Brands:
There are three key recruitment and one training brand
within the VMA Group family, ensuring that we can
support communications professionals at every stage
of their career.
VMA Executive works exclusively on senior
appointments across the globe, with services
ranging from market mapping to executive
search.
£90k+
£35k - £90k
Entry - £35k
SALARY
LEVEL
VMA Group delivers mid to senior-level
permanent and interim corporate and marketing
communications recruitment services via a
consultative approach.
VMA Direct is our entry to mid-level permanent
and freelance offering, recruiting the rising stars in
corporate and marketing communications via fast,
cost-effective recruitment services.
VMA
EXECUTIVE
DIRECT
2

6. “VMA have a number of
specialist teams which
mirror our organisational
sector model, so it’s
beneficial for us when we’re
looking for candidates with
a specialist skill-set. They
are trusted advisors,
consistent and professional
in their approach”
Czarina Charles
Talent Acquisition Manager
Hill+Knowlton
3

7. Global Recruitment and Training Specialist for
Corporate and Marketing Communications
What Sets us Apart
4
Heritage
For over 35 years VMA Group has been building highly
effective corporate communications teams for our clients.
We pride ourselves in working with companies of all sizes,
and deliver the same quality of service whether our client is
FTSE-listed or a start-up.
Investment in People
Our specialist practices consist of both senior ex-communi-cations
professionals and accomplished recruiters. Regular
training ensures we are always up to date with the latest
trends and developments.
Global Offices
Consultative Approach
Face-to-face career consultation sessions are key to finding
the best matched individuals for our clients. All candidates
are met and interviewed before being considered for potential
opportunities.
Thought Leadership
VMA Group is the market leader in contemporary analysis
of the communications profession. As well as the unique
Business Leaders in Communications Study, we also
regularly produce industry-specific surveys.
Life-long Career Partner
We foster long-term relationships with communications
professionals, often working with our community multiple
times over a number of years as both candidate and client.
Global Capability
Now standing at over 50,000 active candidates, VMA Group
has the largest database of corporate and marketing
communications professionals available to clients anywhere
in the global recruitment market, and offices spanning
Europe, Asia-Pacific and North America.
Advisory Board
Across the UK, mainland Europe and Asia-Pacific, we work in
partnership with over 100 Communications Directors allowing
VMA Group to gain insight into the communications industry
and gauge the key issues affecting it.
Community
Hosting and sponsoring well over 100 communications-focussed
events per year, the VMA Group community-build-ing
programme is second to none and allows us to source
the best talent through our extensive network.
Washington
San Diego
*US Affiliate Partners
Hong Kong
Singapore
London
Manchester
Brussels
Amsterdam
Paris

8. VMA Group is a pleasure to work with. The
“
consultants are patient and take time to understand the
profile and fit of person I am looking for. I will certainly
be using VMA Group in the future.
Charlotte Harvey
Head of Corporate Communications
Amey
Regional Director
Corporate Communications
Recent Appointments
Associate Director
Crisis & Issues
Director of
Public Affairs &
Communications
Internal Communications
Business Partner
Interim Change
Communications
Manager
Manager Head of Events
Corporate Communications
Investor Relations
Co-ordinator
”
Interim Head of
Communications
& Engagement
5
Senior Media
Relations Manager
Internal Communications
Manager

9. Global Recruitment and Training Specialist for
Corporate and Marketing Communications
Recent Appointments
VMA Group is my preferred communications
agency. I have worked with VMA for many years and
they have successfully provided excellent candidates for
me, so they are definitely tried and tested!
Keely Beecroft
Interim Communications Manager
Veolia UK
Interim Manager
Executive
Communcations
Senior Consultant Senior PR
Manager
Interim Change
Communications
Manager
Interim Internal
Communications
Business Partner
Senior Internal
Communications Manager
“
”
I’ve benefited from VMA Group’s good instincts
“
and market awareness when it comes to searching for
candidates. I’ve found the consultants at VMA Group
supportive, accessible, intuitive and plain-speaking. I’m
very happy with how we’ve worked together.
Craig Jones
Head of Public Affairs & Stakeholder Relations
UK Payments Association
”
6
Head of Global
Communications
Global Director of
Internal Communications

10. “VMA Group’s speed,
specialist expertise and
international capability
has been invaluable in
supporting our
communications
recruitment strategy”
Andrew Davis
Director of Communications
Smiths Detection

11. Global Recruitment and Training Specialist for
Corporate and Marketing Communications
Thought leadership
BL 2014/15
CS
BUSINESS LEADERS IN COMMUNICATIONS STUDY
UNIQUE, INSIGHTFUL AND
GROUND-BREAKING RESEARCH INTO
CORPORATE COMMUNICATIONS
BLCS 2014/15 COMMISSIONED BY VMA EXECUTIVE
VMA
GROUP
www.vmagroup.com
VMA
EXECUTIVE
Understanding the European
Communications Labour Market
A Perspective for Hiring Managers
BLCS 2014/15 – Business Leaders in
Communications Study
BLCS 2014/15 is a pan-European report compiled from
the responses of over 250 leading Communications
Directors.
For both senior communicators and business leaders,
VMA Group’s annual flagship report is the most
comprehensive tool currently available for benchmarking
the function, resources, structure and role of corporate
communications within today’s economic landscape.
Now in its second year, it provides VMA Group’s network
with a rare opportunity to optimise their department’s
performance, prepare for the challenges of the future and
prove the value of the communications department to
their business.
Asia-Pacific – The Pulse
Going beyond the average salary survey, The Pulse
delved deeply into market trends and predictions for the
Asia-Pacific communications market. Highlights included
how global organisations are expanding communications
into Asia, how companies are managing with a lack of
professional development and how best to respond to
the acute need for internal communications and digital
specialists.
Understanding the European Communications
Labour Market
With a particular focus on the UK, Benelux region and
Germany, this pan-European survey revealed a number
of insightful facts and figures, with a particular focus on
those with hiring responsibilities. In particular, the report
demonstrated the truly global nature of the communica-tions
industry, and the willingness to change jobs among
the majority of respondents.
8

12. “VMA Group always
responds quickly to
our briefs, and we can
be sure that they have
given thought to the right
candidate and the best fit to
our organisation”
Simone Niven
Global Head of Corporate Communications
Rio Tinto

13. Global Recruitment and Training Specialist for
Corporate and Marketing Communications
Advisory Board
With advisory boards now in the UK, mainland Europe
and Asia-Pacific, we have a partnership with over 100
Communications Directors allowing VMA Group to gauge
and assist with the key issues affecting the industry.
Testimonials:
The Advisory Board formed by VMA is an
extremely useful concept. It offers a unique forum
to confidentially discuss business and communica-tions
strategies in a friendly environment, often
allowing members to see issues affecting the
industry from completely new perspectives.
Russell Grossman
Director of Communications
Department of Business, Innovation and Skills
VMA’s Advisory Board is a great opportunity to
regularly engage with fellow senior professionals
within Corporate Communications. It provides a
really valuable platform through which we can
discuss key topics and offer shared experiences.
Nicola Green
Director of Communications
O2 (Telefonica UK)
10
“
“
”
”
Claire Gosnell
Global Head of
Communications
Brian Bannister
Head of Global
Communications
Andrew Moys
Director of
Communications
Pierre Goad
Co-Head of Group
Communications
Sara Lipscombe
Group
Communications
Director
James Russell
Director of Corporate
Communications & CR
Matt Young
Group Corporate
Affairs Director
Christine Wall
Director of
Communications
Paul Moore
Communications
Director
Nicola Green
Director of
Communications
Russell Grossman
Director of
Communications
Fiona Wilkinson
SVP, Corporate
Communications,
Europe
Some of our Members:

14. “By transforming a
Strategic Communications
workshop from a face-to-face
to a virtual workshop,
we managed to save as
much as 60% of the budget,
and increase the number
of participants at the same
time – a definite win-win
situation”
Shanahan Chua
Manager, Global Communications Capability Building
Unilever

15. Global Recruitment and Training Specialist for
Corporate and Marketing Communications
12
Board of Directors
Jeff Whittall
Finance & Operations Director
Katrina Andrews
Executive Director
Heads of Practice
Andrew Harvey
Internal Communications
aharvey@vmagroup.com
+44 (0) 20 7436 4243
Willem De Ruijter
Continental Europe
wderuijter@vmagroup.com
+32 (0) 2 808 9016
James Attrell
VMA Direct
jattrell@vmadirect.co.uk
+44 (0) 20 7436 4243
Lucinda Moores
External & Interim Communications
lmoores@vmagroup.com
+44 (0) 20 7436 4243
Katrina Andrews
Asia-Pacific
kandrews@vmagroup.com
+852 5808 2526
Claire Tuffin
Executive Director
Julia Meighan MBA
Chief Executive
David Broome
Executive Director
David Broome
VMA Executive
dbroome@vmaexecutive.com
+44 (0) 20 7436 4243
United Kingdom: +44 (0) 20 7436 4243 mail@vmagroup.com
facebook.com/VMAgroup linkedin.com/company/vma-group @VMAGroup

16. VMA
GROUP
Global recruitment and training specialist for
corporate and marketing communications
www.vmagroup.com