Volatile Welt, Exponentielle Ökonomie,  und die Wichtigkeit von Innovation

1. Innovation After Work #01
Volatile Welt, Exponentielle Ökonomie,
und die Wichtigkeit von Innovation
Photo by: Vujàdé Ltd – Jasper Bouwsma
Jasper Bouwsma
Founder & CEO
Vujàdé Ltd. – Supporting Forward Thinking
20110628
Bern, Switzerland
© Vujàdé Ltd. – Supporting Forward Thinking Slide |

2. Jasper Bouwsma
Founder & CEO Vujàdé Ltd.
Jasper Bouwsma is committed to supporting entrepreneurs, start-ups and
established companies in bringing their innovation to market successfully.
Through the combination of start-up and corporate activities,!Jasper has a unique
insight in innovation, the!success factors and typical reasons for failure.!
Jasper was born and raised in The Netherlands, studied International Business at
the University of Maastricht (NL) and University of Fribourg (CH). In addition he
took courses in Innovation Strategy and Management at MIT Sloan (Boston, USA)
and Stanford Research Institute (Menlo Park, USA).
Since 2009, Jasper is a visiting lecturer at the Center for Entrepreneurial
Excellence at the University of St. Gallen.
Until early 2008 he worked for the Swiss national telecommunications provider
Swisscom where he initiated and led its incubation activities as Head of
Incubation.!
He lives with his wife, two daughters, and son outside of Bern, Switzerland.
© Vujàdé Ltd.Vujàdé Ltd Forward Thinking
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3. Vu-jà-dé
Vujàdé is the opposite of déjà-vu and refers to something that
has not yet taken place or has not yet existed.
Looking for new solutions.
Critically questioning existing structures and behavior.
Looking at something from a different or an unusual point of view.
In other words: Vujàdé stands for innovation.
© Vujàdé Ltd.Vujàdé Ltd Forward Thinking
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4. WHAT WE DO
Photo by: Vujàdé Ltd. – Jasper Bouwsma
WHO WE ARE
© Vujàdé Ltd. – Supporting Forward Thinking www.vujade.com Slide |

5. IBM Innovation Man!
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http://www.youtube.com/watch?v=MudaxA80eI4

6. AGENDA
EIN WILDER ZOO INNOVATE OR DIE…
1 2 3
EXPONENTIELLE
WELT
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7. AGENDA
EIN WILDER ZOO INNOVATE OR DIE…
1 2 3
EXPONENTIELLE
WELT
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8. # #
Sustainability Innovation
#
Technology
#
Society
#
Economy
# TRENDS
#
Politics
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9. SAMPLES
www.vujade.com
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10. Selective Attention Test!
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http://www.youtube.com/watch?v=vJG698U2Mvo

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12. “ “It ain't what you
don't know that
gets you into
trouble.
”
It's what you know
for sure that just
ain't so.”
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13. Nassim Nicholas Taleb
"our blindness with respect to randomness,
particularly large deviations."
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14. “VAGUE BUT INTERESTING…”
ERST IN 1989 HAT BERNERS-LEE HTTP UND WWW ERFUNDEN
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16. WAS IST UND WAS BEDEUTET INNOVATION?
BESCHLEUNIGTES EXPONENTIELLES WACHSTUM ALS GROSSE
HERAUSFORDERUNG
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17. AGENDA
AFFEN UND SCHWANEN
MACHEN UNS DAS LEBEN
SCHWER.
WIR SOLLTEN DAS GESCHEHEN
AUF MAKRO UND AUF MIKRO
EBENE BEOBACHTEN UND UNS
ÜBERLEGEN WELCHEN
EINFLUSS DAS AUF UNSERES
GESCHÄFT HAT.
EIN WILDER ZOO INNOVATE OR DIE…
1 2 3
EXPONENTIELLE
WELT
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18. SCHUMPETER‘S
CREATIVE
DESTRUCTION
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19. S.13
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20. “ In exponential times, if you improve
your performance incrementally
YOU FALL BEHIND
EXPONENTIALLY
”
Curt Carlson,
CEO SRI International
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23. 2009!
01!
07!
Stephan Elop’s Burning Plattform Memo
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28. “ In exponential times, if you improve
your performance incrementally
YOU FALL BEHIND
EXPONENTIALLY
”
Curt Carlson,
CEO SRI International
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29. AGENDA
EIN WILDER ZOO INNOVATE OR DIE…
1 2 3
EXPONENTIELLE
WELT
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30. “ No one has to change.
Survival is optional.
”
Edward Deming,
American statistician,
professor, author, lecturer,
and consultant
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31. Photo by: Vujàdé Ltd – Jasper Bouwsma
Neue Kundensegmenten
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32. Neue Bedürfnisse
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33. Photo by:
Satbir Singh Photo by: Vujàdé Ltd – Jasper Bouwsma
Eine flüchtige Welt wo Kundenbeziehung auf neue Art
und Weise unterhalten werden…
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34. Soziale Medien und die App-Ökonomie auf iPhone und
Android
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35. Oder durch die Interaktion mit Kunden neu zu gestalten.
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36. Einkaufen reicht heute nicht mehr aus.
Kunden erwarten während dem Einkaufen bereits ein
“Experience” oder Erlebniswelt.
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37. Ein “Experience” ist manchmal auch etwas auf das
Minimum zu reduzieren.
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38. Existierende Kanäle kann man auch für ander Zwecken
einsetzen
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39. Kunden sind heute tatsächlich König und in der Lage
immer mehr “zeug” selber zu produzieren
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40. Unterschiedlichsten Diensten geben uns die Möglichkeit
unsere Kreativität zu entfalten.
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41. Und die Zukunft wird noch eine Dimension hinzufügen.
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42. Wie Hallmark auch immer wieder versucht am Ball zu
bleiben…
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43. Für neue Diensten sind auch neue Geschäftsmodellen
gefragt
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44. #
2011!
03! ECONOMY
18!
Photo by:
EP
Manchmal gibt es aber auch ein Verflechtung mit der
alten Welt.
http://nyti.ms/fmwJn2
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45. Einzelne versuchen sich noch zu wehren…
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46. Nur ein Team kriegt es hin Innovationen Erfolgreich am
Markt zu bringen
(OK… es braucht dazu auch noch Glück…)
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47. Vielleicht braucht es ein wenig Mut, aber Sie werden
sehen, dass Innovation auch eine unglaubliche Motivation
sein kann.
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48. Photo by: Vujàdé Ltd – Jasper Bouwsma
Heutzutage ist es eigentlich einfach Innovationen zu
entwickeln und schnell am Markts zu testen; überlegen
Sie sich darum nicht zu lange... Dafür gibt es keinen Zeit!
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49. IBM Innovation Man !
- Are you fired up?!
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http://www.youtube.com/watch?v=xXrIoF-sVi8&NR=1

50. ZUSAMMENFASSUNG
AFFEN UND SCHWANEN
MACHEN UNS DAS LEBEN
SCHWER.
WIR SOLLTEN DAS GESCHEHEN
AUF MAKRO UND AUF MIKRO
EBENE BEOBACHTEN UND UNS
ÜBERLEGEN WELCHEN
EINFLUSS DAS AUF UNSER
GESCHÄFT HAT.
EIN WILDER ZOO INNOVATE OR DIE…
1 2 3
DA SICH DIE WELT SO SCHNELL EXPONENTIELLE WIR SOLLTEN AN ALLEN
BEWEGT, MUSS MAN SICH WELT FRONTEN INNOVIEREN:
KONTINUIERLICH AN DEN • KUNDENSEGMENTEN
NEUEN REALITÄTEN ANPASSEN • PRODUKTEN
UM ZU ÜBERLEBEN. • KANÄLE
NUR INKREMENTELL • EXPERIENCE U/O DESIGN
• PARTNERING
VERBESSERN REICHT ABER
• GESCHÄFTSMODELL
NICHT AUS… • …
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51. “ In times of change
learners inherit the earth;
while the learned find themselves
beautifully equipped to deal with a
Photo by: Vujàdé Ltd. – Jasper Bouwsma
world that no longer exists.
Eric Hoffer, (July 25, 1902 – May 21, 1983)
American social writer and philosopher
© Vujàdé Ltd. – Supporting Forward Thinking Slide |

52. Think Different!
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http://www.youtube.com/watch?v=jULUGHJCCj4

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54. Vujàdé Ltd.
Postal Address
P.O. Box 4
CH-3257 Grossaffolterm
Visiting Address
Photo by: Vujàdé Ltd – Jasper Bouwsma
Gutenbergstrasse 9
CH-3011 Bern
+41 (0)31 381 50 80
Online
www.vujade.com
contact@vujade.com
VujadeLtd
© Vujàdé Ltd. – Supporting Forward Thinking Slide |

55. #
2010!
08! SOCIETY
22!
After 17d 33 miners are discovered alive in Copiapó Chile;
after 69d they all resurfaced and united a nation
© http://bit.ly/djtZ1O
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56. #
2010!
05! ECONOMY
02!
Photo by:
Onkel Tuca
Saving the EUR? Eurozone and IMF create safety net of
EUR750B + agree to a EUR110B!bailout package for Greece.
© http://bit.ly/fM0Fkg
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57. #
2011!
02! POLITICS
08!
Photo by:
magharebia
A picture that will always be remembered as the Egyptian
revolution at Tahrir Square
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58. #
2011!
03! SUSTAINABILITY
11!
Not the first natural catastrophe in 2011, but the Japan
Daiichi earthquake is certainly one that will haunt us for
© the time to comeThinking
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59. #
2011!
02! TECHNOLOGY
24!
Photo by: The White House by Peter Souza
Via Flickr
NASA's shuttle Discovery is fit as a fiddle for its planned
last launch setting the stage for its final trip to the ISS
© http://bit.ly/fsQagZ
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