Social media marketing is one of the most parts of online marketing strategies. The best and unique social media marketing tools are the ones that meet your needs and help you. Unlike paid advertising, it’s possible to grow your business and build awareness about your brand without directly paying for it.

1. MUST HAVE
Social Media Tools for Small Businesses
TWITTER
From hashtags and pinned tweets to Twitter lists and
social media influencers, there's a lot to Twitter. With
the right marketing plan, businesses can use the
platform to create successful social media campaigns
to increase sales, boost brand recognition and increase
customer service.
FACEBOOK
Every small business should be on Facebook. With
more than 2.27 billion monthly users, small businesses
can use Facebook in a number of ways to promote
services, increase customer support and boost
recognition. Facebook is one of the best tools for
targeting a specific audience through paid campaigns.
INSTAGRAM
Instagram is one of the most popular social media platforms.
From gathering insights to promoting posts, Instagram keeps
rolling out tools to help business owners succeed on the
photo-sharing social media platform. With the right
marketing strategy, businesses can promote products and
services, boost their brand, and increase sales on Instagram.
LINKEDIN
LinkedIn is one of the best networking tools for
business owners and job seekers. Using a LinkedIn
business page, you can attract top talent, position
yourself as a thought leader in your industry, and
promote your products or services.
PINTEREST
Pinterest is a visual social media platform with an online
wish list. From inspiring boards to dinner recipes,
Pinterest has many helpful and fun features – especially
for businesses. More than 87 percent of Pinterest
users have bought a product because of the site.
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