1.
Hello.
Are you looking for a competitive edge
for your business?
We Create Brands is an integrated branding, digital and graphic
design studio, based in the heart of Adelaide.
We Create Brands helps businesses achieve a competitive edge,
win more customers and grow into profitable brands.

2.
Blackwood Family
Medical Centre
Challenge: Develop and launch a new brand identity and
website for Blackwood Family Medical Centre.
Solution: A brand strategy to develop a family-orientated,
caring, professional and approachable brand identity.
Results: A caring and approachable brand identity that
conveys the values and vision of the medical centre. Within 4
weeks of marketing the business, Blackwood Family Medical
Centre attracted over 200 new clients.

3.
addcash
Challenge: Rebrand AddCash Finance after a brand review
highlighted gaps in the brand strategy and brand identity.
The well-established company was delivering an outstanding
service and product, however the brand image wasn’t
congruent.
Solution: A brand strategy to develop a contemporary,
approachable and customer focussed brand.
Results: The rebranding has boosted AddCash’s profile with
Customers and Referrers as well as highlighted the excellent
work of their staff, further cementing a culture of delivering
outstanding service.

4.
“ .
”
We Create Brands are now our branding
partners, everything goes through them to
ensure is it congruent with our brand
strategy and guidelines.
Andrew Kelly, Director
AddCash

5.
Beyond Blue -
The Shed Online
Challenge: We Create Brands had the challenge of refreshing
The Shed Online brand by re-designing various marketing
communications including posters, postcards, fact sheets and
email newsletters.
Solution: Develop a corporate, fresh, and strong design, using
the The Shed Online’s brand guidelines for brand consistency
and brand awareness.
Results: A series of appealing, corporate and fresh marketing
communications were designed to achieve maximum brand
awareness for the The Shed Online initiative and beyondblue.

6.
“
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”
Outstanding communications skills to
complement their excellent design work.
Rachel Sheldon, Brand & Content Advisor
beyondblue

7.
Seeley International
Challenge: We Create Brands were engaged to develop the
branding for the Climate Masters of Seeley International
dealer program that would create high brand awareness for
the dealer program, and position Seeley International as
market leaders in quality and innovation.
Solution: Design a brand identity and logo design, press
adverts and direct mail design for Climate Masters of Seeley
International dealer program.
Results: The branding has positioned Seeley International as a
market leader, creating brand awareness and strong
relationships within the dealer network.

8.
“
.
”
Great at communicating, keeping us
in the loop during the whole process.
Helen Hodges, Marketing Manager
Seeley International

9.
Training x Design
Challenge: Develop and launch a new brand identity for
Blackwood Family Medical Centre.
Solution: A brand strategy to develop a family-orientated,
caring, professional and approachable brand identity.
Results: A caring and approachable brand identity that
conveys the values and vision of the medical centre.

10.
“ .
”
Working with We Create Brands
was an unbelievable experience...
I’m finally proud of my brand and
that’s thanks to We Create Brands.
Gina Brooks, Director
Training x Design

11.
SunSafe
Challenge: Develop and launch a new brand identity, logo
design, corporate stationery design and web design for
Adelaide's newest skin cancer and cosmetic clinic,
SunSafe Skin Cancer & Cosmetic Clinic.
Solution: The brand strategy was developed to create a
professional, reliable and friendly brand identity.
Results: We Create Brands launched the SunSafe brand into
the market as a caring and approachable brand identity
that conveys the values and vision of the brand.

12.
Coperich Consulting
Challenge: Develop a logo design and corporate stationery
design that will launch the Coperich Consulting brand into
the construction and building industry. The main challenge
was to design a confident yet welcoming logo design.
Solution: Design a confident yet modest and professional
brand identity to convey Coperich Consulting as a
trustworthy and community orientated brand.
Results: Launched Coperich Consulting into the
marketplace with a professional image and competitive
edge, positioning the brand to increase brand awareness
and market share.

13.
Karratha Business Expo
Challenge: Develop a brand identity and logo design for
the KDCCI’s networking group to help raise awareness and
increase membership for both the BAH and the KDCCI.
Solution: A vibrant, engaging and friendly brand identity,
logo design and brand communications. The identity was
inspired by the Pilbara landscape, Aboriginal dot paintings
and the various businesses operating in the Pilbara based on
the theme of business growth and sustainability.
Results: A professional and friendly brand positioned to
increase membership for both BAH and the KDCCI.

14.
“
.
”
The service provided by Carrie and Astrid
was second to none, with the final
results far exceeding our expectations.
Nelda Linklater, Events Manager
Karratha & Districts Chamber of Commerce and Industry

15.
Conveyancing Matters
Challenge: Develop a consistent brand identity from logo
design, corporate stationery, brochures and social media.
Solution: A brand identity review highlighted opportunities
for brand management to redefine the brand identity and
logo design by refining the colour palette to include a
consistent use of colours, typefaces and branding guidelines.
Results: A professional looking brand that is consistent,
memorable and easy to manage. Conveyancing Matters have
positioned their brand competitively in the market and are
working towards protecting their brand equity.

16.
“
.
”
Thanks to their experience and
honesty we have a professional
looking brand.
Penny Erskine, Marketing Manager
Conveyancing Matters

17.
harrison mcmillan
Challenge: Design a series of marketing materials including
a corporate sales brochure and stationery suite design for
Adelaide’s newest recruitment company, Recruitment
Review, while considering existing brand identity, logo
design and brand guidelines.
Solution: A corporate, clean and professional series of
marketing communications using the existing brand
identity and guidelines for brand consistency.
Results: A professional, fresh and corporate sales brochure
and stationery design launching Recruitment Review into
the marketplace. Recruitment Review is positioned to
increase market share and boost brand awareness.

18.
“ .
”
Used their knowledge to advise us
what we should do and how we
should do it.
Dani Bieg, Director
harrison mcmillan

19.
Green Pritchard & Co
Accountants
Challenge: Develop a new brand identity for Green Pritchard
& Co Accountants after a restructure of the company.
Solution: A brand strategy to develop a modern, personal
and relational brand identity.
Results: A relational and customer-focused brand identity
that conveys the values and vision of the company. Since the
rebrand the company has recorded an increase in sales
growth and market share.

20.
“
.
”
The team worked closely with us to
understand our business and culture.
Shane Pritchard, Director
Green Pritchard & Co Accountants

21.
Helen Bennetts
Sustainable Design
Challenge: Design an identity that wasn’t stereotypical of the
imagery and colour scheme associated with the energy and
green industries.
Solution: A brand strategy to develop the brand identity,
logo design, website and corporate stationery suite.
Results: We Create delivered a down-to-earth, personalised
and professional brand identity design unique to the business.
Since its launch the business has increased its market share
making it a very competitive entity within the energy sector.

22.
“
.
”
Communication was easy.
Helen Bennetts, Director
Helen Bennetts Sustainable Design

23.
Southgate Real Estate
Challenge: Rebrand Southgate Real Estate as a leading real
estate agent in South Australia and increase market share.
Solution: New logo and rebranding of signage and
corporate stationery.
Results: Instant brand awareness leading to an increased
market share and competitive edge.

24.
“ .
”
Our rebranding has given us
a real competitive edge
in the market.
Yvette Bartlett, Sales Consultant
Southgate Real Estate

25.
Customer Concepts
Challenge: Launch Customer Concepts into the
competitive marketplace of customer service training in
Adelaide, Australia and Internationally.
Solution: Create a customer focused, innovative and
professional brand identity design to launch Customer
Concepts into the Adelaide marketplace, while increasing
brand awareness and client base.
Results: Competitive product delivered to marketplace
and has instantly gained international and national brand
awareness and exposure.

26.
“
.
”
Carrie and Astrid have a unique
passion for helping their clients
achieve their full potential.
I have found them to have excellent
customer service skills, a keen sense
of the customer’s requirements, and
an ability to deliver on what they
have promised.
Deirdre Albrighton, Managing Director
Albrighton Consulting and Training Service

27.
Bookkeeping with Confidence
Challenge: Launch Bookkeeping with Confidence into the
SME market as a small business specialist.
Solution: A brand identity, including a logo design,
stationery suite design and direct mail campaign was
designed to launch the business.
Results: Launched Bookkeeping with Confidence into the
marketplace with a professional and trustworthy image.
The branding and direct mail campaign raised brand
awareness and lead generation resulting in client growth
within the first 6 months of the launch.

28.
“
.
”
We Create Brands are a delight to work with.
They are professional, experienced &
knowledgeable while at the same time sincere,
friendly and down to earth.
From the first time you meet Carrie and Astrid,
you know they are listening to your needs and
work with you to create your brand.
Carrie & Astrid truly care about their business
and their clients and the quality of service is
what sets them apart.
Lorraine Jast, Director
Bookkeeping with Confidence

29.
AGRIFY
Challenge: Launch AGRIFY into the niche marketplace of
the Australian Agricultural sector.
Solution: Create an innovative and strong brand identity
to launch AGRIFY into the national marketplace while
building brand awareness and client growth.
Results: A high impact and professional brand identity
that has increased client growth, national brand
awareness and brand value.

30.
Maplewood Bookkeeping
Challenge: Launch Maplewood Bookkeeping into the
marketplace. The main challenge was to design an
identity that was welcoming yet professional.
Solution: A brand identity and logo design based around
the Maplewood tree and its mission and values.
Results: Launched Maplewood Bookkeeping into the
marketplace with a professional image, raising brand
awareness and resulting in client growth within the first
6 months of launch.

31.
National Breast
Cancer Foundation (NBCF)
Challenge: Design various marketing materials while
considering existing brand guidelines.
Solution: Corporate, fresh, yet consumer-focused
marketing materials using the NBCF’s brand guidelines
for brand consistency.
Results: A fresh, corporate marketing communications
designed to achieve maximum brand awareness for the
NBCF and the Mother’s Day Classic (MDC).

32.
“
.
”
Our communications with We Create
were handled with great efficiency
and accuracy by the team.
Gemma Sullivan, Marketing Manager
National Breast Cancer Foundation Australia

33.
City of Onkaparinga
Challenge: Design a series of marketing
communications and brochures for the council’s
rebranding while adhering to the new brand’s
extensive corporate guidelines.
Solution: Use local imagery with the brand’s new
identity to design a series of fresh and vibrant
brochures and marketing communications.
Results: A series of strong and vibrant marketing
communications and brochures that contributed to
the council’s rebranding.

34.
“
.
”
Contributed to building
our revised brand.
Nicole Kinnear, Marketing and Communications Manager
City of Onkaparinga

35.
Southern Women in Business
Challenge: Redefine and rebrand Southern Women in
Business as a professional and trusted business network
while attracting new membership for SWIB and SSBEC.
Solution: A fresh and friendly brand identity, logo design
and brand communications.
Results: A professional and trusted brand identity resulting
in membership growth for both SWIB and SSBEC after the
first networking event.

36.
“ .
”
Shining example of young women in
business, setting the bar a little higher
for small business.
Deirdre Albrighton, Managing Director
Albrighton Consulting and Training Service

37.
Dr Tom’s Herbs for Health
Challenge: Launch a new brand of dried herbs and herbal
extracts designed help people live healthier and longer lives.
Solution: Develop a brand strategy and identity to reflect
the brand’s key promise of providing a safe, effective and
high quality product at an affordable price.
Results: A health brand that conveys a caring personality and
is and is positioned grow its reputation as being effective,
safe and affordable in Australia and worldwide.

38.
Udder Delights
Challenge: Launch new cow cheese product and cheese
cellar to increase market share and sales growth.
Solution: Design cow cheese logo and cellar door logo
based on existing brand identity for consistency and added
brand value.
Results: Increased brand value with the addition of new
cheese product and added exposure with the cheese cellar,
resulting in increased market share and sales growth.

39.
Bright Wings
Challenge: Develop a premium South Australian wine brand to
import back to China. The project included wine label and
packaging design, carton design, trade mark registration,
sourcing wine suppliers and wine label printers.
Solution: The Bright Wings brand was inspired by the native
butterflies of South Australia. The design is clean,
sophisticated and classic with the introduction of bright
colours to increase the wines’ presence, online and offline,
and to engage with its it target audience.
Results: We Create Brands has positioned Bright Wings as a
premium wine brand in China.

40.
Lavina Wines
Challenge: With a recent brand refresh and opening of a new
cellar door and vineyard, Lavina Wines engaged We Create to
assist with brand management and graphic design to continue
the roll-out.
Solution: Brand management and design of brand
communications including wine label and packaging design,
carton design, logo design, corporate stationery
design, exhibition signage and banners and vineyard signage.
Results: Since the brand refresh and the opening of cellar door
and vineyard, Lavina Wines has positioned their wine brand
competitively in the wine market and has enjoyed steady
traffic through cellar door increasing wine sales.

41.
Ivybrook Farm
Challenge: To launch Ivybrook Farm Wines into the domestic
market through cross-promotion with the Bed & Breakfast.
Solution: Brand identity and wine packaging design to convey
the history and story of the Hunt family and its connection
with Ivybrook Farm.
Results: Launched a family orientated wine brand with a rich
story and history. The wine has enjoyed steady sales through
the Bed & Breakfast and local retail stores.

42.
Gemtree Vineyards White Lees
Challenge: Reposition Gemtree Vineyard’s White Lees Shiraz
into the high-end wine market. The design must reflect
Gemtree’s brand identity and their environmental values.
Solution: A screen-printed design replacing the traditional
paper label for an elegant, innovative and sustainable design,
complementing its brand identity.
Results: A clear distinctive design that repositioned the wine
into a higher price point and increased its retail price by 10%.
By screen-printing the design directly onto the bottle we
reduced paper, ink and production costs achieving a
sustainable product, reinforcing Gemtree’s green values.

43.
“
.
”
We Create exceeded our brief and
delivered a clear distinctive design
that matched the price point for
the wine.
Astrid and Carrie have proven
themselves to be very efficient
and creative and coming up with
solutions in a timely manner.
Andrew Buttery, Managing Director
Gemtree Vineyards

44.
Tatty Road
Challenge: Rebrand Tatty Road as a uniquely Australian wine
brand to penetrate the overseas market. It needs to have a
strong shelf presence and appear more expensive than its low
price point.
Solution: A concept driven, street sign inspired label was
developed to pay homage to the vineyard situated on
Tatachilla Road, affectionately referred to “Tatty Road”.
Results: The innovative concept was a major factor in strong
sales results, and in its first year Tatty Road claimed victory
with its Shiraz, winning gold at the New World Wine Awards
in New Zealand.

45.
“
.
”
The team at We Create took a
courageous risk in creating a label
that was far from traditional.
The pioneering concept from
We Create was a major factor in
getting the wines off the shelves and
into the homes (and wine glasses) of
thousands of happy customers.
Andrew Buttery, Managing Director
Gemtree Vineyards

46.
Thank you.
For more information visit
wecreatebrands.com.au