2. WEHOME
Problem
Illegal Home Sharing: upto 75% listings of
Airbnb in Seoul. Domestic guests can’t stay
legally.
Market monopoly by Airbnb in Korea
Coronavirus redefines the Home Sharing.
Global travel stops
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3. WEHOME
Solution
ICT Regulation Sandbox Special
License for legal Home Sharing
given to WEHOME by the
Korea Government
Local platform focused on Korea
Housing beyond the hospitality
for travelers
3
4. 3.46
849m 이내*
96.54
Airbnb 공유숙박 숙소 분포*
WEHOME Licence Scope
Seoul Subway Line 1~9
4,000 Hosts within 1Km from the station
4
WEHOME
4
5. WEHOME
Market Validation
17,000
Rooms
Airbnb rooms in Seoul
In June 2020*
6,000,000
Travelers
Korean travelers in 2018
(intrabound: 2,000,000)**
56%
Growing
Growth rate of users
From 2017 to 2018
* https://www.airdna.co/vacation-rental-data/app/kr/default/seoul/overview
** https://www.naon.go.kr/content/html/2019/12/24/e8ccfd06-c448-4b91-a2e3-3046b6a1ded4.html
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6. WEHOME
Market Size
₩73 B
Travel market of Korea
Total Available Market
In 2015*
₩24 T
Online travel market in 2018
Serviceable Available Market
₩240 B
Booking with WEHOME
1% of Available Market
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* https://www.mcst.go.kr/kor/s_notice/press/pressView.jsp?pMenuCD=0302000000&pSeq=15996
** http://www.traveldaily.co.kr/news/articleView.html?idxno=17406
9. WEHOME
Business Model
We take a10% of service commission from the host.
15,000 Rooms
of 4,000 Hosts
50%
Booking Rates
Transaction amount : ₩199.8 B (15,000 X 50% X ₩70,000 X 365)
Revenue : ₩19.9 B (10% of transaction volume)
₩ 70,000/Night*
* https://www.airdna.co/vacation-rental-data/app/kr/default/seoul/overview
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16. WEHOME
Press
WEHOME
realizes the
Korean version
of Airbnb
MoneyS
조산구 위홈 대표 "한국판
에어비앤비 이제 현실이 됩
니다"
총리·부총리 다 달라붙은
공유숙박
Prime Minister
and Deputy
Prime Minister
stick to the Home
Sharing
Seoul Economic
Daily
Outstay for
COVID19
quarantine in
Seoul
Edaily
`코로나19 자가격리 지원`
공유숙박, 서울서 첫선 보
인다
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