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Delft Extension School March 21, 2014
Image CC BY NC ND Stef Thomas
Except when otherwise noted, this work is licensed CC-BY 3.0
Please attribute TU Delft / Delft Extension School
Delft Extension School
Vision, strategy & organization
TU Delft Open & Online Education
Delft Extension School March 21, 2014
Willem van Valkenburg
Production & Delivery Manager
Delft Extension School
Board member
OpenCourseWare Consortium
Project Manager
OpenCourseWare Europe
Delft Extension School March 21, 2014
Foto: Ulrike Reinhard Learning Stations in Khajuraho, Rural India
1.
“The number of higher
education students in
the world is expected to
quadruple,
from around 100
million in 2000
to 400 million in 2030”
Delft Extension School March 21, 2014
To accommodate them we need to build
9.615 universities in 30 years
That is 3 universities
For 30.000 students
per week
Delft Extension School March 21, 2014
2.
“Students expect to
choose what they
learn, how they learn
and when they learn”
ImageCCBYPhillieCasablanca
Delft Extension School March 21, 2014
Yet, this is how we teach
Image: CC BY Martijn Ouwehand
Delft Extension School March 21, 2014
1. State of play @TUDelft
2. Vision on the future
3. Business model
4. Strategy
5. Set-up
Content
Delft Extension School March 21, 2014
Massive Open
Online Courses
(MOOCs)
Open
Course
Ware
(OCW)
Online Distance
Education
(ODE)
Campus
Education
• 2 MOOCs (> 80.000 enrollments)
• ≈ 5.000 Certificates of Completion
• 3 MOOCs starting
• No Credits
• More than 120 courses online &
10.000 weblectures recorded
• Unique visitors > 800 /day
• No interaction with faculty
• No accredited certificate
• 1 full online master (25 courses)
• 2 modules, 1 minor, 1 master (6 courses)
• 50 students (30 on-campus)
• Full Master Degree / Accredited Course
Certificate
• 19.000 on-campus students
• Bachelor – Master – PhD
• 2 blended Bachelors
Open & Online portfolio
Delft Extension School March 21, 2014
DelftX Courses
Delft Extension School March 21, 2014
United
States, 8479
India, 8024
Pakistan,
1484
Netherlands,
1477
United
Kingdom,
1428
Brazil, 1412
Spain, 1411
Canada,
1036
Mexico, 998
Colombia,
969
Solar Energy
United
States, 4118
India, 3005
Spain, 794
United
Kingdom,
754
Brazil, 727
Netherlands,
631
Nigeria, 611
Canada, 591
Colombia,
514
Mexico, 491
Water Treatment
MOOC students: life long learning
Delft Extension School March 21, 2014
DelftX Courses
Delft Extension School March 21, 2014
Teaser Aeronautical Engineering
Source: http://www.youtube.com/watch?v=z1UVE1GPdgc
Image video still from above video CC-BY DelftX
Delft Extension School March 21, 2014
1. State of play @TUDelft
2. Vision on the future
3. Business model
4. Strategy
5. Set-up
Content
Delft Extension School March 21, 2014
Disruptive innovation..
Delft Extension School March 21, 2014
… for online education?
Delft Extension School March 21, 2014
… for online education?
Delft Extension School March 21, 2014
… for online education?
Delft Extension School March 21, 2014
… for online education?
Delft Extension School March 21, 2014
… for online education?
Delft Extension School March 21, 2014
… for online education?
Delft Extension School March 21, 2014
1. State of play @TUDelft
1. Vision on the future
2. Business model
3. Strategy
4. Set-up
Content
Delft Extension School March 21, 2014
MOOC
• Open Access
• Bachelor level
• Single course
• No EC
• Certificate of
Completion
Course
• Pay per course
• Bachelor and
master
• Single Course
• <10 EC
• Course Certificate
Series
• Pay per course
• Bachelor and
Master
• Couple of courses
• 10 -15 EC
• Formal Certificate
Module
• Pay per course
• Bachelor & Master
• Couple of
courses/series
• 30 EC
• Formal Diploma
Program
• Pay per course
• Master
• Couple of
courses/series/modules
• > 60 EC
• Formal Master
BLENDED
N = 50.000
-10.000
N = 500
-100
N = 50-10
VALUE OTHER ROIPRICE
BUSINESS MODEL VARIES
Delft Extension School March 21, 2014
BK CiTG EWI IO LR TBM TNW
Water treatment Solar energy
Credit Risk
Functional
Programming
Design
Approach
Aeronautical
Engineering
NGInfra
Responsible
Innovation
Problem Analysis
Biobased
Products
Fundamentals of
Water Treatment
Advanced Design &
Optimization of
Aerospace
Structures
Principles of Policy
Analysis
Blended Bachelor
Technische
Bestuurskunde
(44 courses)
Adaptive Aerospace
Structures
Advanced Structural
Analysis
Structural Modeling
Non-Linear
Structural Modeling
Buckling of
Structures
Policy and Strategy
Models
Policy Analysis of
Multi-actor Systems
Technology
Development &
Impact Assessment
Continuous Systems
Modelling
Ethics
MSc Civil
Engineering,
Water
Management track
(24 courses)
AMS courses
Fatigue of
Structures and
materials
Composites:
Materials, Structures
and Production
Processes
Rotorcraft Mechanics
and design
Rotor Aerodynamics
Aeroelasticity
Master Thesis
Preparation
MOOC Online Course Online Master Programme Blended programme
3mE
Digitale
Doorstroom
Minor
HBO-WB
(8 courses)
Delft Extension School March 21, 2014
Delft Extension School
http://www.youtube.com/watch?v=ES57ZFJfSB8
Delft Extension School March 21, 2014
Features of an extension school
• Focus on continuing education:
• Schedules suited to working professionals
• Part-time, flexible & modular programs
• Diverse forms of delivery
• Online only or blended programs
• On-campus (summer) courses for full master degree’s
• Multiple forms of certification:
• Part-time Bachelor & Master degree’s
• Certificates (minimum of 5 courses)
• Professional Certificates (non-degree)
Delft Extension School March 21, 2014
1. State of play @TUDelft
2. Vision on the future
3. Business model
4. Strategy
5. Next steps
Content
Delft Extension School March 21, 2014
Vision
“Educate the world &
enhance quality of online
& campus education”
Delft Extension School March 21, 2014
Mission
Delft Extension School for open & online education supports the mission of
the Roadmap 2020 to realize a permanent position among leading
universities in engineering, science & design by:
1. Growing academic output:
• More students & academic staff
• Better reputation & visibility of academic niches
• Higher & better quality international enrollments
• New learning & research networks
2. Improving quality of both campus & online education
• Higher quality courses
• Better progress of students in full-time degree programs (study succes)
• Better fit with future student expectations
Delft Extension School March 21, 2014
• experiment with open & online education in order to
find new revenue models
• Focus the online portfolio on Dutch and upcoming
global markets for continuing education (post-initial /
BRIC)
• Strengthen collaboration with partners in edX & find
new revenue streams & a sustainable business model
(testing, formal certificates & diploma’s)
• Incorporate online modules in regular curriculum &
innovation of online didactics
Strategy
Delft Extension School March 21, 2014
Q2 Q4 H2
H2
3 post-docs
for LDE Centre
on Education
& Learning
(CEL)
Milestones
Q3 H1
MOOCs: 18
SPOCs: 60
Modules: 12
Programs: 8
Delft
Extension
school
established
2015 2016
Q1
2014
250K MOOC
2.500 ID-track
250 SPOC
100 Master
modules
enrollments
Decision on
Launch &
staffing of
Innovation
program
H1
500K MOOC
5.000 ID-track
1000 SPOC
500
Minor/Master
Module
enrollments
Launch DelftX
Test Centre
Launch
Platform
For
SPOCs
Go/No go on
final plan for
Establisment
Extension
school
Delft Extension School March 21, 2014
1. State of play @TUDelft
1. Vision on the future
2. Business model
3. Strategy
4. Set-up
Content
Delft Extension School March 21, 2014
Delft
Extension
School
Research and
Innovation
Administration &
Student Services
Production &
Delivery
Business
Faculty Projects
Infrastructure
Multimedia
Course Development
Account Management
Product Management
Administration
Certification Centre
Training Development
Certification ,
Accreditation & QA
Business Model
Corporate Account
Management
Marketing
Delft Extension School March 21, 2014
Dean and Director
• Rob Fastenau: Dean of Open and Online Education
• Internationale positionering
• Uitbreiden van onze nieuwe academische netwerken
• Samenwerking met het bedrijfsleven
• Werven van fondsen
• Aansturen Research & Innovation
• Ernst ten Heuvelhof: Director of Open and Online Education
• Kwaliteit en certificering/accreditering
• Inbedding ervan in ons eigen blended onderwijs
• Portfoliomanagement
Delft Extension School March 21, 2014
twitter.com/DelftX
slideshare.net/wfvanvalkenburg
twitter.com/wfvanvalkenburg
open.tudelft.nl
twitter.com/tudelftOCW

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Delft Extension School voor NLBBUG

  • 1. Delft Extension School March 21, 2014 Image CC BY NC ND Stef Thomas Except when otherwise noted, this work is licensed CC-BY 3.0 Please attribute TU Delft / Delft Extension School Delft Extension School Vision, strategy & organization TU Delft Open & Online Education
  • 2. Delft Extension School March 21, 2014 Willem van Valkenburg Production & Delivery Manager Delft Extension School Board member OpenCourseWare Consortium Project Manager OpenCourseWare Europe
  • 3. Delft Extension School March 21, 2014 Foto: Ulrike Reinhard Learning Stations in Khajuraho, Rural India 1. “The number of higher education students in the world is expected to quadruple, from around 100 million in 2000 to 400 million in 2030”
  • 4. Delft Extension School March 21, 2014 To accommodate them we need to build 9.615 universities in 30 years That is 3 universities For 30.000 students per week
  • 5. Delft Extension School March 21, 2014 2. “Students expect to choose what they learn, how they learn and when they learn” ImageCCBYPhillieCasablanca
  • 6. Delft Extension School March 21, 2014 Yet, this is how we teach Image: CC BY Martijn Ouwehand
  • 7. Delft Extension School March 21, 2014 1. State of play @TUDelft 2. Vision on the future 3. Business model 4. Strategy 5. Set-up Content
  • 8. Delft Extension School March 21, 2014 Massive Open Online Courses (MOOCs) Open Course Ware (OCW) Online Distance Education (ODE) Campus Education • 2 MOOCs (> 80.000 enrollments) • ≈ 5.000 Certificates of Completion • 3 MOOCs starting • No Credits • More than 120 courses online & 10.000 weblectures recorded • Unique visitors > 800 /day • No interaction with faculty • No accredited certificate • 1 full online master (25 courses) • 2 modules, 1 minor, 1 master (6 courses) • 50 students (30 on-campus) • Full Master Degree / Accredited Course Certificate • 19.000 on-campus students • Bachelor – Master – PhD • 2 blended Bachelors Open & Online portfolio
  • 9. Delft Extension School March 21, 2014 DelftX Courses
  • 10. Delft Extension School March 21, 2014 United States, 8479 India, 8024 Pakistan, 1484 Netherlands, 1477 United Kingdom, 1428 Brazil, 1412 Spain, 1411 Canada, 1036 Mexico, 998 Colombia, 969 Solar Energy United States, 4118 India, 3005 Spain, 794 United Kingdom, 754 Brazil, 727 Netherlands, 631 Nigeria, 611 Canada, 591 Colombia, 514 Mexico, 491 Water Treatment MOOC students: life long learning
  • 11. Delft Extension School March 21, 2014 DelftX Courses
  • 12. Delft Extension School March 21, 2014 Teaser Aeronautical Engineering Source: http://www.youtube.com/watch?v=z1UVE1GPdgc Image video still from above video CC-BY DelftX
  • 13. Delft Extension School March 21, 2014 1. State of play @TUDelft 2. Vision on the future 3. Business model 4. Strategy 5. Set-up Content
  • 14. Delft Extension School March 21, 2014 Disruptive innovation..
  • 15. Delft Extension School March 21, 2014 … for online education?
  • 16. Delft Extension School March 21, 2014 … for online education?
  • 17. Delft Extension School March 21, 2014 … for online education?
  • 18. Delft Extension School March 21, 2014 … for online education?
  • 19. Delft Extension School March 21, 2014 … for online education?
  • 20. Delft Extension School March 21, 2014 … for online education?
  • 21. Delft Extension School March 21, 2014 1. State of play @TUDelft 1. Vision on the future 2. Business model 3. Strategy 4. Set-up Content
  • 22. Delft Extension School March 21, 2014 MOOC • Open Access • Bachelor level • Single course • No EC • Certificate of Completion Course • Pay per course • Bachelor and master • Single Course • <10 EC • Course Certificate Series • Pay per course • Bachelor and Master • Couple of courses • 10 -15 EC • Formal Certificate Module • Pay per course • Bachelor & Master • Couple of courses/series • 30 EC • Formal Diploma Program • Pay per course • Master • Couple of courses/series/modules • > 60 EC • Formal Master BLENDED N = 50.000 -10.000 N = 500 -100 N = 50-10 VALUE OTHER ROIPRICE BUSINESS MODEL VARIES
  • 23. Delft Extension School March 21, 2014 BK CiTG EWI IO LR TBM TNW Water treatment Solar energy Credit Risk Functional Programming Design Approach Aeronautical Engineering NGInfra Responsible Innovation Problem Analysis Biobased Products Fundamentals of Water Treatment Advanced Design & Optimization of Aerospace Structures Principles of Policy Analysis Blended Bachelor Technische Bestuurskunde (44 courses) Adaptive Aerospace Structures Advanced Structural Analysis Structural Modeling Non-Linear Structural Modeling Buckling of Structures Policy and Strategy Models Policy Analysis of Multi-actor Systems Technology Development & Impact Assessment Continuous Systems Modelling Ethics MSc Civil Engineering, Water Management track (24 courses) AMS courses Fatigue of Structures and materials Composites: Materials, Structures and Production Processes Rotorcraft Mechanics and design Rotor Aerodynamics Aeroelasticity Master Thesis Preparation MOOC Online Course Online Master Programme Blended programme 3mE Digitale Doorstroom Minor HBO-WB (8 courses)
  • 24. Delft Extension School March 21, 2014 Delft Extension School http://www.youtube.com/watch?v=ES57ZFJfSB8
  • 25. Delft Extension School March 21, 2014 Features of an extension school • Focus on continuing education: • Schedules suited to working professionals • Part-time, flexible & modular programs • Diverse forms of delivery • Online only or blended programs • On-campus (summer) courses for full master degree’s • Multiple forms of certification: • Part-time Bachelor & Master degree’s • Certificates (minimum of 5 courses) • Professional Certificates (non-degree)
  • 26. Delft Extension School March 21, 2014 1. State of play @TUDelft 2. Vision on the future 3. Business model 4. Strategy 5. Next steps Content
  • 27. Delft Extension School March 21, 2014 Vision “Educate the world & enhance quality of online & campus education”
  • 28. Delft Extension School March 21, 2014 Mission Delft Extension School for open & online education supports the mission of the Roadmap 2020 to realize a permanent position among leading universities in engineering, science & design by: 1. Growing academic output: • More students & academic staff • Better reputation & visibility of academic niches • Higher & better quality international enrollments • New learning & research networks 2. Improving quality of both campus & online education • Higher quality courses • Better progress of students in full-time degree programs (study succes) • Better fit with future student expectations
  • 29. Delft Extension School March 21, 2014 • experiment with open & online education in order to find new revenue models • Focus the online portfolio on Dutch and upcoming global markets for continuing education (post-initial / BRIC) • Strengthen collaboration with partners in edX & find new revenue streams & a sustainable business model (testing, formal certificates & diploma’s) • Incorporate online modules in regular curriculum & innovation of online didactics Strategy
  • 30. Delft Extension School March 21, 2014 Q2 Q4 H2 H2 3 post-docs for LDE Centre on Education & Learning (CEL) Milestones Q3 H1 MOOCs: 18 SPOCs: 60 Modules: 12 Programs: 8 Delft Extension school established 2015 2016 Q1 2014 250K MOOC 2.500 ID-track 250 SPOC 100 Master modules enrollments Decision on Launch & staffing of Innovation program H1 500K MOOC 5.000 ID-track 1000 SPOC 500 Minor/Master Module enrollments Launch DelftX Test Centre Launch Platform For SPOCs Go/No go on final plan for Establisment Extension school
  • 31. Delft Extension School March 21, 2014 1. State of play @TUDelft 1. Vision on the future 2. Business model 3. Strategy 4. Set-up Content
  • 32. Delft Extension School March 21, 2014 Delft Extension School Research and Innovation Administration & Student Services Production & Delivery Business Faculty Projects Infrastructure Multimedia Course Development Account Management Product Management Administration Certification Centre Training Development Certification , Accreditation & QA Business Model Corporate Account Management Marketing
  • 33. Delft Extension School March 21, 2014 Dean and Director • Rob Fastenau: Dean of Open and Online Education • Internationale positionering • Uitbreiden van onze nieuwe academische netwerken • Samenwerking met het bedrijfsleven • Werven van fondsen • Aansturen Research & Innovation • Ernst ten Heuvelhof: Director of Open and Online Education • Kwaliteit en certificering/accreditering • Inbedding ervan in ons eigen blended onderwijs • Portfoliomanagement
  • 34. Delft Extension School March 21, 2014 twitter.com/DelftX slideshare.net/wfvanvalkenburg twitter.com/wfvanvalkenburg open.tudelft.nl twitter.com/tudelftOCW