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Global Digital Marketing &
Consultancy
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Website Design
 Nearly half (46%) of people say a website’s design is their No.1 thing for
determining Company’s credibility.
 40% of people will abandon a web page if it takes more than 3 seconds to
load.
 67% people were more likely to buy from a website that is compatible with
mobile devices.
 48% of users say that if they arrive on a business site that isn't working
well on mobile, they take it as an indication of the business simply not caring.
 61% companies already have a mobile-friendly website.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Search Engine Optimization (SEO)
 The 2nd most effective digital marketing technique as far as ROI is
concerned.
75% of SEO is off-page and 25% is on-page.
61% of global Internet users research products online.
57% of B2B marketers say SEO has the biggest impact on lead
generation.
 Almost 53% of marketers consider content development as the single
most effective SEO technique.
 The top 5 results get 75% of the clicks.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Search Engine Marketing (SEM)
 SEM can drive serious ROI for B2B companies.
44% of online shoppers begin product research by using a search engine.
82.9% us Google as preferred search engine choice.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Pay Per Click (PPC)
72% of Google Ad words marketers plan to increase their PPC
budget last year.
 Today, almost 95% of Google’s total revenue comes from
advertisement.
 Average CTR for a Google ad is 3.16%.
 PPC ads are almost 60% successful at generating leads.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Display Advertisement
86% of people skip TV commercials.
 Internet advertising will make up 25% of the whole advertisement
market in 2015.
 Display advertisements on internet are the most effective technique
than any other advertisement e.g. TV, or Radio ads.
 Over 1 million websites already on Google ad display
network.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Social Media Marketing
72% of internet users are active on social media.
46% of people look for social media while purchasing on internet.
87% of B2B businesses use social networks to display information.
100% higher conversion rate than outbound marketing.
 Over 90% users use mobile internet for social media.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Content Writing & Marketing
 Content marketing is just like a "New-SEO".
 27 million pieces of content shared each day on internet.
 90% of companies use content marketing including 86% B2C marketers and
93% B2B marketers.
 37% of marketers found blogs the most effective content marketing type.
 Blogging boosts web traffic up to 55% for brands.
 Content marketing generates 3 times as many leads as traditional outbound
marketing, but costs 62% less.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Mobile Marketing
40% of internet user’s time spent on mobile devices.
70% of mobile searches lead to online action within an hour.
 4 out of 5 customers use smartphones or tablet devices to shop a
product.
71% of users access social media from a mobile device.
37% of internet users like to purchase through mobile sites.
HOW DO YOU REACH YOUR CUSTOMERS
?
Design By : www.wickerconnect.com
Email Marketing
 No.1 digital marketing tactic today with the highest ROI rate.
77% people on internet prefer email to communicate.
 Most effective channel for generating revenue, according to 59% of B2B
marketers.
 There are over 4 billion email accounts active today. 95% of online public
use email and 91% check their email at least once a day.
 More than 48% emails are now open on mobile devices.
Design By : www.wickerconnect.com
Which one of these can bring you more Business ?
Design By : www.wickerconnect.com
USA & Canada:
UK & Europe:

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How to Reach Your Potential Customers

  • 1. Global Digital Marketing & Consultancy
  • 2. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Website Design  Nearly half (46%) of people say a website’s design is their No.1 thing for determining Company’s credibility.  40% of people will abandon a web page if it takes more than 3 seconds to load.  67% people were more likely to buy from a website that is compatible with mobile devices.  48% of users say that if they arrive on a business site that isn't working well on mobile, they take it as an indication of the business simply not caring.  61% companies already have a mobile-friendly website.
  • 3. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Search Engine Optimization (SEO)  The 2nd most effective digital marketing technique as far as ROI is concerned. 75% of SEO is off-page and 25% is on-page. 61% of global Internet users research products online. 57% of B2B marketers say SEO has the biggest impact on lead generation.  Almost 53% of marketers consider content development as the single most effective SEO technique.  The top 5 results get 75% of the clicks.
  • 4. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Search Engine Marketing (SEM)  SEM can drive serious ROI for B2B companies. 44% of online shoppers begin product research by using a search engine. 82.9% us Google as preferred search engine choice.
  • 5. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Pay Per Click (PPC) 72% of Google Ad words marketers plan to increase their PPC budget last year.  Today, almost 95% of Google’s total revenue comes from advertisement.  Average CTR for a Google ad is 3.16%.  PPC ads are almost 60% successful at generating leads.
  • 6. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Display Advertisement 86% of people skip TV commercials.  Internet advertising will make up 25% of the whole advertisement market in 2015.  Display advertisements on internet are the most effective technique than any other advertisement e.g. TV, or Radio ads.  Over 1 million websites already on Google ad display network.
  • 7. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Social Media Marketing 72% of internet users are active on social media. 46% of people look for social media while purchasing on internet. 87% of B2B businesses use social networks to display information. 100% higher conversion rate than outbound marketing.  Over 90% users use mobile internet for social media.
  • 8. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Content Writing & Marketing  Content marketing is just like a "New-SEO".  27 million pieces of content shared each day on internet.  90% of companies use content marketing including 86% B2C marketers and 93% B2B marketers.  37% of marketers found blogs the most effective content marketing type.  Blogging boosts web traffic up to 55% for brands.  Content marketing generates 3 times as many leads as traditional outbound marketing, but costs 62% less.
  • 9. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Mobile Marketing 40% of internet user’s time spent on mobile devices. 70% of mobile searches lead to online action within an hour.  4 out of 5 customers use smartphones or tablet devices to shop a product. 71% of users access social media from a mobile device. 37% of internet users like to purchase through mobile sites.
  • 10. HOW DO YOU REACH YOUR CUSTOMERS ? Design By : www.wickerconnect.com Email Marketing  No.1 digital marketing tactic today with the highest ROI rate. 77% people on internet prefer email to communicate.  Most effective channel for generating revenue, according to 59% of B2B marketers.  There are over 4 billion email accounts active today. 95% of online public use email and 91% check their email at least once a day.  More than 48% emails are now open on mobile devices.
  • 11. Design By : www.wickerconnect.com Which one of these can bring you more Business ?
  • 12. Design By : www.wickerconnect.com USA & Canada: UK & Europe: