2. Find out about writer brian rodr铆guez's web blog.So Much Thought Into Your Holiday Gifts
In findings that just make me more anxious about buyingChristmas presents, University of
Cincinnati and University of Florida researchers ran six experiments in which shoppers were
supposed to choose gifts for one or more person, and found that when shopping for 2+ people, gifts
were chosen based on variety rather than appeal.
This advice just makes me want to overthink and procrastinate on gift buying even more.
http://jezebel.com/study-quit-putting-so-much-thought-into-your-holiday-g-1481447223
3. For each study, researchers pre-tested one gift to be preferable to the others. They found that in
each trial, shoppers chose the most appealing gift when shopping for one person, while they focused
on differentiation for a group. Browse article writer sofia green's webpage
http://www.sitesteer.com/category-10013-b0-b-Celebrity-Wedding-Dresses.html.This results in
something that the researchers term "overindividuation," in which shoppers lose sight of what their
recipients actually want, and end up disappointing them.
With that, the authors of this study have some handy advice for gift buyers: "To help consumers from
losing sight of what gifts people would most appreciate, we encourage gift givers to think about click
the next web page the type of watch this video gifts the recipient would most likely pick for
themselves."
Study: Quit Putting.