In September 2009, Wix.com hosted our first learning workshop in New York City. In conjunction with Meetup.com, Wix organized over 20 photographers, designers and marketeers professionals for a lesion in resumes and portfolio design.
4. 5 elements of a successful portfolio 1. Creative Work Examples 2. Services (Work Rates) 3. Client History 4. Company Info 5. Contact
5. 1. Creative Work Examples What to display If you show web sites, make sure they link Other personal design, print, photography work Include work details! Name of client Year Project objective Materials used Time to complete Price?
6. 2. Services Type of service, skills, proficiencies [Quantitative] Type of situation or event [Qualitative] (Work rates ?)
7. 2. Services Type of service/ skill/ proficiency: Web development List of programming languages: HTML, ActionScript, etc Graphic design List of software: Photoshop, Illustrator, etc Photography Image types: Black-and-white, digital, hi-def, wet plate, etc Marketing Fields of study: PR, advertising, social net marketing, etc Illustrations Pencil on paper, canvas, painting, etc
8. 2. Services Type of situation/ event: Web development Facebook apps, iPhone games Graphic design Web design, touch-ups/ airbrushing Photography Weddings/ events, headshots, product photography Marketing Print, copywriting, logo design/ brand identity Illustrations Technical, stills, portraits, caricatures
9. 2. Services (Work Rates?) Listing work rates is NOT recommended Recommended: RFP form IF you DO choose to list rates Price per hour Price per project Price per page Price per template Use currency conversions: US dollars, British pounds, Euros, etc
10. 3. Client History List of previous clients Quotes/ recommendations from clients Easy rating system: Quality of work Timeliness Communication Overall rating
11. 4. Company Info/ Bio Brand Name Company name Designer name Brand Image Logo Photograph Portrait Experience (abridged resume) Descriptive paragraphs Full resume available for download
12. 5. Contact Forms/ Contact Info Some info should be ubiquitous throughout portfolio Request For Proposal (RFP) form Contact form Mailing address Work/ Mobile phone Connect your web-universe: Twitter/ Facebook/ MySpace/ LinkedIn Links Skype/ AIM/ Gchat/ Oovoo Resume (?)
13. Review: 5 elements 1. Creative Work Examples 2. Services (Work Rates) 3. Client History 4. Company Info 5. Contact