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Advanced Wordpress Tutorial Video
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Website Hierarchy Keyword
Rich Domain Meta-title Description(s) Identical Twin Keywords Page Meta Titles Relative Content Theme TagsCategories Alt-tag Assets Establish overall website theme through flawless – consistent keyword deployment Keyword Rich Text Anchor Text
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Title
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Domain Name Meta-Title Meta Description Keywords
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text with keyword(s) Alt-tag image asset
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Alt-image tags, breadcrumb
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Keyword Rich Breadcrumb
Trail Homepage > Internet Marketing > Paid Search Ads
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Nestle uses text
on trail which is smaller than the rest of the text on the page making navigation un-intrusive
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Overstock.com use of “>”
greater than sign
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EBay uses colors to
indicate location on site!
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Example breadcrumb character
use ‘>’ or ‘>>’ or ‘/’ or ‘____’ or