This slide deck focuses on how an organization would work on a successful API strategy that aligns with the business vision. We will use best practices and case studies from WSO2 deployments as well as public case studies in this interactive session. Watch video: https://wso2.com/library/conference/2018/07/wso2con-usa-2018-apis-technology-that-can-transform-your-business-into-a-platform/

1. Vice President - Solutions Architecture
WSO2
APIs: Technology That Can Transform
Your Business into a Platform
Mifan Careem

2. ● The platform business model and why it works
● APIs as your unit of innovation and IP
● API marketplaces as business platforms
● Governance in platforms - Rise of the mega platforms
● Incentives, monetization and business models
● Sustainability is key!
● Lessons learned in running and supporting sustainable new
business platforms
Agenda

3. Every company is a
technology company

4. “Software alone is a commodity.
There is nothing stopping
anyone from copying the
feature set, making
it better, cheaper, or faster.”
FRED WILSON, FOUNDER – USV – MODERN MONOPOLIES

5. APIs are an encapsulation of
intellectual property

6. Business value of APIs
● Streamline
internal assets
○ Reuse
○ Innovate
○ Facade
● Better or newer
customer reach
○ Channels
○ Compliance

7. Platforms provide
the power of
network effects

8. http://www.innovationtactics.com/platform-business-model-complete-guide/

9. https://www.ideabiz.lk/store/

10. Define
API
Strategy
Define
Technology
Strategy
Facilitate
Consumers
Engage and
Empower
Producers
Evangelize
Incentives
Monetize
and
Analyze
Govern
and
Manage

11. Platforms and
feedback loops
Source: David Sacks, Yammer on Uber’s business model valuation

12. “What was once a rich selection of
blogs and websites has been
compressed under the powerful
weight of a few dominant
platforms. This concentration of
power creates a new set of
gatekeepers, allowing a handful of
platforms to control which ideas
and opinions are seen and
shared.”
Tim Berners-Lee
https://webfoundation.org/2018/03/we
b-birthday-29/

13. WSO2 Agile Integration Platform
Open source, hybrid API and endpoint connectivity
ANALYTICS &
STREAMING
IDENTITY
& ACCESS
MANAGEMENT
DEVELOP
REUSE
RUN
MANAGE
ENTERPRISE
INTEGRATION
API
MANAGEMENT
Reference
architecture and
best practices for
digital-native
organizations
WSO2
Architecture
for Agility
Maturity model and
delivery approach
that transforms any
organization to be
integration agile.
WSO2
Methodology
for Agility
WSO2 MATURITY MODEL FOR AGILITY
Monolithic → Fast Waterfall → API-Driven → Early Agility → Integration Agile
SOLUTIONS: Telco | Open Banking | Healthcare | GDPR | Serverless

14. THANK YOU
wso2.com