SlideShare una empresa de Scribd logo
1 de 6
DE LA ESTRATEGIA
A LA EXPERIENCIA
BTL Y MARKETING DE
GUERRILLA
UNA HISTORIA
De Bogotá a Medellín
LA ESTRATEGIA
¿GUERRILLA?
¿MARKETING?
MARKETING DE GUERRILLA DEFINICIÓN:
VIDEO
MARKETING DE
GUERRILLA
El mundo del marketing
está en guerra
CÚAL ES EL
OBJETIVO
El mundo del marketing
está en guerra

Más contenido relacionado

Destacado

Top Ten Legal Nightmares
Top Ten Legal Nightmares Top Ten Legal Nightmares
Top Ten Legal Nightmares
Mark Toth
 
Nebraska SHRM Conference
Nebraska SHRM ConferenceNebraska SHRM Conference
Nebraska SHRM Conference
Mark Toth
 
What's New and What's Next in Employment Law 2012
What's New and What's Next in Employment Law 2012What's New and What's Next in Employment Law 2012
What's New and What's Next in Employment Law 2012
Mark Toth
 
Social Media Webinar
Social Media WebinarSocial Media Webinar
Social Media Webinar
Mark Toth
 
What’s New and What’s Next 2013
What’s New and What’s Next 2013What’s New and What’s Next 2013
What’s New and What’s Next 2013
Mark Toth
 
Answers to the Scariest Employment Law Questions
Answers to the Scariest Employment Law QuestionsAnswers to the Scariest Employment Law Questions
Answers to the Scariest Employment Law Questions
Mark Toth
 
Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)
Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)
Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)
Mark Toth
 
Employment Law Tool Kit
Employment Law Tool KitEmployment Law Tool Kit
Employment Law Tool Kit
Mark Toth
 
Everything You Ever Wanted To Know About Employment Law
Everything You Ever Wanted To Know About Employment Law Everything You Ever Wanted To Know About Employment Law
Everything You Ever Wanted To Know About Employment Law
Mark Toth
 

Destacado (12)

Mustafa grooming presentation1
Mustafa grooming  presentation1Mustafa grooming  presentation1
Mustafa grooming presentation1
 
1st saturday presentation
1st saturday presentation1st saturday presentation
1st saturday presentation
 
Top Ten Legal Nightmares
Top Ten Legal Nightmares Top Ten Legal Nightmares
Top Ten Legal Nightmares
 
Nebraska SHRM Conference
Nebraska SHRM ConferenceNebraska SHRM Conference
Nebraska SHRM Conference
 
What's New and What's Next in Employment Law 2012
What's New and What's Next in Employment Law 2012What's New and What's Next in Employment Law 2012
What's New and What's Next in Employment Law 2012
 
Social Media Webinar
Social Media WebinarSocial Media Webinar
Social Media Webinar
 
What’s New and What’s Next 2013
What’s New and What’s Next 2013What’s New and What’s Next 2013
What’s New and What’s Next 2013
 
Answers to the Scariest Employment Law Questions
Answers to the Scariest Employment Law QuestionsAnswers to the Scariest Employment Law Questions
Answers to the Scariest Employment Law Questions
 
Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)
Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)
Everything You Ever Wanted to Know About Employment Law (in 60 seconds or less)
 
All New Employment Law Quiz Show
All New Employment Law Quiz ShowAll New Employment Law Quiz Show
All New Employment Law Quiz Show
 
Employment Law Tool Kit
Employment Law Tool KitEmployment Law Tool Kit
Employment Law Tool Kit
 
Everything You Ever Wanted To Know About Employment Law
Everything You Ever Wanted To Know About Employment Law Everything You Ever Wanted To Know About Employment Law
Everything You Ever Wanted To Know About Employment Law
 

Btl De la Estrategia a la Experiencia