SlideShare una empresa de Scribd logo
1 de 20
Ernesto Hernandez
Yamil Sanchez
Alejandro Lara
Dubiel Sanchez
Se organizo una de opinion y se desarrollo en
todas las plantas en 2 añios desde
1989, consta de 54 preguntas que abordan
tematicos como
estructura, organizacion, responsabilidad, etc.
Carlos Salazar
                    Ernesto Torres –
Lomelin (2010)-
                    Vicepresidente.
Director federal.



Hector Treviño –    Tania Arellano –
 Administrador.       Tecnologia.


             Alejandro
             Ducan –
             Recursos
             Humanos
Aguas y
Refrescos
             Jugos

   Coca
               Ciel
   Cola

 Manzana
              Frutsi
   Lift
Fanta          Valle


     Powerad        Fuze
        e
                    Tea

Sprite     Vitaminwater
• Coca Cola hace encuestas, sobre que
  tan seguido es consumido uno de sus
  productos, con lo cual se elige el precio y
  se compara con el de la competencia.
6

5

4

                                                            Serie 1
3
                                                            Serie 2
2                                                           Serie 3


1

0
    Categoría 1   Categoría 2   Categoría 3   Categoría 4
• Para llevar sus productos se establecieron
  sucursales en casi todo el mundo.
• También para vender sus productos
  utilizan medios masivos de comunicación
  o carteles.
En los
Almacenes de
Asturbega se
recibe todos los
productos.
Las botellas se
lavan durante
15 min
Se desplazan por
la cinta
transportadora y se
embotellan 15000
botellas por hora.
Despues se le
pone la tapa.
Pasan por sensores
automatizados que
realizan inspecciones
capaces de detectar
botellas que no
cumplan con los
requisitos.
Despues se
etiquetan y
empaquetan
Los productos
se distribuyen
• http://www.asturbega.com/coca-
  cola/informacion/informacionver.asp?cod=
  1579&te=9&idage=2846
•Gracias

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