Yellow Bike Media provides pedicab advertising in San Diego. They offer fully wrapped pedicabs, sponsored uniforms for drivers, and distribution of promotional materials. Case studies describe campaigns for Samsung, UnitedHealthcare, and Miller Coors that generated thousands of interactions and impressions. Clients praised the creative campaigns and exposure received.
2. Your Personal Outdoor Advertising Expert
r
PEDICAB
MEDIA
Our single focus is
creating eco-friendly
advertising campaigns
which would benefit to
both our clients and their
target audiences.
3. WELCOME
Hi! Everyone from The perfect
advertising platform Yellow Bike
Media Pedicabs.
WHAT WE DO
We play an important role in increasing
your name and product recognition,
as well as creating booth traffic.
COVERAGE AREA
Our work environment covers the San
Diego Convention Center, Petco Ball
Park, Seaport Village, Gaslamp Quarter,
and Harbor District.
SERVICE OPTIONS
Fully wrapped branded pedicabs,
distribution of promotional items
and by being dressed in uniforms
that bear your brand name and logo.
CASE STUDIES
Here is the some of the companies
that have built a strong brand leadership
through the use of our pedicab media.
CLIENT STATEMENTS
Our client portfolio and successful campaign
management skills make us leader in our
industry.
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CONTENT
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Y E L L O W B I K E M E D I A
4. Hi !
To Everyone,
People really love to be
on pedicabs and explore
the beautiful sunny San
Diego from a different
angle.
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TAKE YOUR MESSAGE FURTHER WITH
PEDICAB ADVERTISING
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Y E L L O W B I K E M E D I A
WELCOME
elcome to one of the West Coast’s most
attractive and under-valued destinations,
San Diego is an ultra fun, laid back community
revolving around beach life, fine dining,
emerging arts and culture. Downtown San Diego
is one of the most up and coming dynamic metropolitan cities
in the country. It could just be the world class weather, the
subtle charm of the city center, or it could be the tranquility
of the sunsets on one of the most amazing natural harbors
in the world.
When it comes to planning a major convention or meeting,
it's hard to beat the world-class San Diego Convention Center.
The 2.6 million-square-foot facility is located downtown along
the sparkling waterfront and has plenty of flexible exhibit and
meeting space for groups of any size.
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Here at Yellow Bike Media, we welcome any convention exhibitor
or national company take the advantage of our pedicab media.
Our single focus is creating eco-friendly advertising campaigns
which would benefit to both our clients and their target audiences.
Engin Kaplan
Media Director, Yellow Bike Media
6. WHAT WE DO
FULLY WRAP
ADVERTISING
7 to 9 sheet displayed
(depending on the pedicab
model) fully wrapped unique
pedicabs.
FIELD
MARKETING
Our approach consists of
distribution of promotional
items, flyers, coupons, and
product sampling.
SPONSORED
UNIFORMS
You can come up with your
company T-shirt, hats or any
type of uniform that you like
our drivers to wear.
SPONSORED
FARES
We offer the opportunity for
you to sponsor rides for your
target audience, offering
transportation to and from
the Convention Center .
OUR SERVICES EXTEND FURTHER. SEE ALL OUR SERVICES AT
YELLOWBIKECAB.COM
FULLY WRAP
ADVERTISING
7 to 9 sheet displayed
(depending on the pedicab
model) fully wrapped unique
pedicabs.
SPONSORED
UNIFORMS
You can come up with your
company T-shirt, hats or any
type of uniform that you like
our drivers to wear.
7. Simplify with
one expert
partner!
Take your message
further with a unique,
fresh and innovation
approach with a bit of fun
and a “twist of style” by
offering genuine outdoor
marketing solutions.
Can do all for you!
e specialize in advertising products or services of
companies exhibiting at the San Diego Convention
Center with a unique, fresh, and innovative approach
by offering genuine outdoor marketing solutions
through the use of fully wrapped branded pedicabs
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Y E L L O W B I K E M E D I A
that catch the eye, powered by drivers that become brand
ambassadors through the distribution of promotional items and
by being dressed in uniforms that bear your brand name and logo.
8. STYLISH & UNIQUE PEDICABS
7 to 9 sheet displayed fully wrapped unique pedicabs which are specifically designed to accommodate your
advertisement. Full wrap covers the rear side of the cab body including side panels, front panels, and right &
left side of the front wheel.
3 Seater
PEDICAB
Full wrap covers the rear side
of the cab body including side
panels, front panels, and right
& left side of the front wheel.
7 sheet display
Fully wrapped
Optional wheel ad
5 Seater
PEDICAB
Covers the rear side of the cab
side panels, wrap long front
panels, right and left side doors
and front wheel.
9 sheet display
Fully wrapped
Optional door wrap
Canopy front & back
Optional wheel ad
Canopy front & back
9. MEDIA
COVERAGE
AREAS
Our work environment
covers the San Diego
Convention Center,
Petco Ball Park, Seaport
Village, Gaslamp Quarter,
and Harbor District. We
drive to business offices,
restaurants, hotels, and
any other meeting facilities
which are open to the public
as well as accessible to
vendors, conventioneers,
and consumers.
During the convention ad
campaigns we strategically
locate and operate our
pedicabs around the
convention center and other
major spots where attendees
can easily access. We avoid
any area where pedicabs are
not visible by trade show
audiences.
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Y E L L O W B I K E M E D I A
Convention Center
Petco Park
Sea Port Village
Downtown 5th ave.
Harbor
Embarcadero Waterfront
j
Horton Plaza
Westin Hotel
Little Italy
Hyatt Hotel
Harbor Marriott
Hilton Bayfront
10. SERVICE OPTIONS
Our pedicabs are specifically designed to accommodate your advertisement. Full wrap covers the rear
side of the cab body including side panels, front panels, and right & left side of the front wheel.
branding is produced on high quality
outdoor waterproof vinyl or coroplast
material in a lasting gloss laminated
finish.
remium future allows you
to have more product and
brand recognition. The
P 7 sheet displayed fully wrapped
Sponsored Uniforms
Field Marketing
Sponsored Complimentary Fares
With Luxury Doors
Double Height - Canopy
FEATURES Basic Premium
11. Great “GREEN”
ADVERTISING
Pedicabs are fun and great way to get around the city but the
advertising value of these eco-friendly vehicles should not be
underestimated, because they are also very creative marketing
mediums.
e turned these vehicles in uniquely creative out of
home medium which reaches consumers closest to
the point of purchase and delivers the right message
to the right consumer at the right time and place. -
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Y E L L O W B I K E M E D I A
12. MEDIA SUCCESS
hen Samsung Galaxy
wanted to reach attendees
at Comic-Con 2014 San
Diego, our strategy was a
branded pedicab media
saturation of the area around the
convention center. Our 25 branded
pedicabs were strategically located along
pedestrian routes between the convention
center and the key places. Our pedicabs
media was selected because they circulate
throughout the event area, and are
frequently used by attendees. Our branded
/ interactive pedicabs with brand
ambassadors were ready to offer free rides
to attendees on behalf of Samsung Galaxy
and Mockingjay and direct attendees to
Hard Rock Hotel to check out Galaxy
experience.
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Samsung Promoting Galaxy Tab S Fans in San Diego should head to the Capitol Gallery, located at the Samsung Galaxy
Experience inside the Hard Rock Hotel, for 12:00 p.m. PST on Friday, July 25 to get a sneak peek at the footage before it
hits the web.
CASE
STORY
25 of the Samsung Galaxy and Hunger Games
pedicabs had nearly 14,000 individual
interactions by transporting 4000 attendees
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Samsung Galaxy and The Hunger Games
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Y E L L O W B I K E M E D I A
What our client
said?
“We had great feedback
from the client; they loved
the cabs, the drivers and
the overall activation. It
went extremely well – so
thank you for the local
management, prep work,
and day to day reporting.”
for free and handing out 10,000 promotional
cards in 3 days. Having all 25 pedicabs being
part of this campaign for 12 hours each day,
estimated impression was approximately
70,000.
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14. MEDIA SUCCESS
hiny 6 sheet displayed
super advertising pedicabs
wrapped up with UHC brand
and messages and became
ready for the show.
Brand ambassadors dressed with uniforms
provided by UHC, their mobile billboard and
pockets filled up with information cards and
fliers. Finally, eye-catching shinny bicycle
taxis are on the road and offering free rides
to convention attendees on behalf of UHC.
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Provide complimentary rides to as many Focus12 attendees as possible. Create awareness amongst attendees of
the UHC Focus12 events.
CASE
STORY
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UnitedHealthcare
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Y E L L O W B I K E M E D I A
What our client
said?
“This was the best spons-
orship that we have ever
done, your company and
team did a wonderful job”
United HealthCare pedicabs offered
complimentary rides to LPL Focus12 attendees
16 hours daily for 3 consecutive days. Hundred
of people enjoyed the free rides and transported
to United HealthCare’s special event location.
Tremendous impression rate created through
the use of our creative marketing media.
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16. MEDIA SUCCESS
he Miller Coors Distributor Conven-
tion is the annual meeting of Miller
Coors business partners. 3750 atten-
dee to visit San Diego for this conven-
tion and also enjoy the street party
organized in Gaslamp San Diego by Miller Coors.
They wanted to complement and impress their
customers and guests by using pedicab transpor-
tation and create a unique campaign.
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20 fully wrapped super pedicabs, full branded outfitted drivers in ski uniforms, complimentary free rides for 8 hours a day,
transporting attendees to and from street party location, a custom-build promo pedicab display.
CASE
STORY
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Miller Coors Distributers Convention
20 fully-wrapped luxury pedicabs with friendly
drivers provided sponsored complimentary rides
to attendees for 3 days. Pedicab operators were
outfitted in fully branded ski clothing to match the
branding of the Coors Light pedicabs and operated
around the Convention Center, major convention
hotels, and street party location.
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Y E L L O W B I K E M E D I A
What our client
said?
“Thank you so much for
the great pictures! Everyone
loved how these pedicabs
came out and the Uniforms
looked great on all of the
drivers. ”
A 9 feet “Coors Can” was also displayed on
a fully custom-built pedicab around the conven-
tion center. This special product display pedicab
was visible from long distances.
Brand ambassadors provided 500 hours of free
rides in 3 days, totaling more than 1000 complem-
entary rides. Campaign created a big buzz around
the convention center reaching an impression
rate of 90% of the attendees.
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Y E L L O W B I K E M E D I A
CLIENT STATEMENTS
Check Out A Few Testimonials of Our Client
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CAROLINE HANKS Corporate Auditor, 3M
This was the best sponsorship that we have ever done, your
company and team did a wonderful job
JOHN HENDERSON Event Manager, MIDNIGHT OIL
Thank you so much for the great pictures! Everyone loved how
these pedicabs came out and the shirts looked great on all of the
drivers. Very pleased with how much exposure we received.
DANIELLE Event Manager, LIBERTY MUTUAL
Thank you so much for everything! I heard great things and will be
spreading the news (and the photos) to my contacts at the San Diego
CVB and Convention Center. It couldn’t have gone better.
20. ADDITIONAL OOH
MEDIA
SEGWAY
Segway Advertising in
San Diego Is an Eco-
Friendly way to present
your brand directly to
consumers, open the
door for a very new brand
experience.
WALKING
BILLBOARD
Street Team Marketing:
Engaging consumers on
a personal level. Our Street
teams wearing these LED
displayed backpacks can
literally walk right up to
your audience say “Hi!”.
PROMO BIKE
Customized and specially
fabricated enlarged product
model displayed on a custom
built pedal powered pedicab.
This innovative new advertising
media grabs attention like no
other outdoor medium.
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